Canon SX740 vs Olympus E-M10 III
The Canon PowerShot SX740 HS and the Olympus OM-D E-M10 Mark III are two digital cameras that were officially introduced, respectively, in July 2018 and August 2017. The SX740 is a fixed lens compact, while the E-M10 III is a mirrorless interchangeable lens camera. The cameras are based on a 1/2.3-inch (SX740) and a Four Thirds (E-M10 III) sensor. The Canon has a resolution of 20.2 megapixels, whereas the Olympus provides 15.9 MP.
Below is an overview of the main specs of the two cameras as a starting point for the comparison.
|Canon SX740||Olympus E-M10 III|
|Fixed lens compact camera||Mirrorless system camera|
|24-960mm f/3.3-6.9||Micro Four Thirds lenses|
|20.2 MP, 1/2.3" Sensor||15.9 MP, Four Thirds Sensor|
|4K/30p Video||4K/30p Video|
|ISO 100-3,200||ISO 200-25,600|
|No viewfinder, LCD framing||Electronic viewfinder (2360k dots)|
|3.0 LCD, 922k dots||3.0 LCD, 1040k dots|
|Tilting screen (no touchscreen)||Tilting touchscreen|
|10 shutter flaps per second||8.6 shutter flaps per second|
|Lens-based stabilization||In-body stabilization|
|265 shots per battery charge||330 shots per battery charge|
|110 x 64 x 40 mm, 299 g||122 x 84 x 50 mm, 410 g|
Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX740 HS and the Olympus OM-D E-M10 Mark III? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.
The physical size and weight of the Canon SX740 and the Olympus E-M10 III are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three successive views from the front, the top, and the rear are shown. All width, height and depth measures are rounded to the nearest millimeter.
Both cameras are available in two different colors (black, silver).
If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Olympus E-M10 III is considerably larger (46 percent) than the Canon SX740. In this context, it is worth noting that neither the SX740 nor the E-M10 III are weather-sealed.
The above size and weight comparisons are to some extent incomplete and possibly misleading, as the SX740 has a lens built in, whereas the E-M10 III is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup. You can compare the optics available for the E-M10 III and their specifications in the Micro Four Thirds Lens Catalog.
Concerning battery life, the SX740 gets 265 shots out of its NB-13L battery, while the E-M10 III can take 330 images on a single charge of its BLS-50 power pack. The power pack in the SX740 can be charged via the USB port, so that it is not always necessary to take the battery charger along when travelling.
The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you would like to visualize and compare a different camera combination, just use the right or left arrows in the table to switch to the respective camera. Alternatively, you can also navigate to the CAM-parator app and make your selection from the full list of cameras there.
|Canon SX740||4.3 in||2.5 in||1.6 in||10.5 oz||265||n||Jul 2018||399|
|Olympus E-M10 III||4.8 in||3.3 in||2.0 in||14.5 oz||330||n||Aug 2017||649|
|Canon SX70||5.0 in||3.6 in||4.6 in||21.4 oz||325||n||Sep 2018||549|
|Canon SX730||4.3 in||2.5 in||1.6 in||10.6 oz||250||n||Apr 2017||399|
|Canon SX720||4.3 in||2.5 in||1.4 in||9.5 oz||250||n||Feb 2016||379|
|Canon SX710||4.4 in||2.6 in||1.4 in||9.5 oz||230||n||Jan 2015||349|
|Olympus E-M10 IV||4.8 in||3.3 in||1.9 in||13.5 oz||360||n||Aug 2020||699|
|Olympus E-PL10||4.6 in||2.7 in||1.5 in||13.4 oz||350||n||Oct 2019||599|
|Olympus E-PL9||4.6 in||2.7 in||1.5 in||13.4 oz||350||n||Feb 2018||599|
|Olympus E-PL8||4.5 in||2.6 in||1.5 in||12.6 oz||350||n||Sep 2016||549|
|Olympus E-M10 II||4.7 in||3.3 in||1.9 in||13.8 oz||320||n||Aug 2015||649|
|Panasonic ZS80||4.4 in||2.7 in||1.7 in||11.5 oz||380||n||Feb 2019||449|
|Panasonic TS7||4.6 in||3.0 in||1.5 in||11.3 oz||300||Y||May 2018||449|
|Panasonic ZS70||4.4 in||2.6 in||1.6 in||11.4 oz||380||n||Apr 2017||449|
|Sony HX99||4.0 in||2.3 in||1.4 in||8.5 oz||370||n||Aug 2018||449|
|Sony HX95||4.0 in||2.3 in||1.4 in||8.5 oz||370||n||Aug 2018||429|
|Sony WX800||4.0 in||2.3 in||1.4 in||8.2 oz||370||n||Oct 2018||399|
Notes: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
(1) Number of images that can be taken on a full battery charge according to the CIPA-standard; (2) Official announcement.
The price is, of course, an important factor in any camera decision. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX740 was launched at a lower price than the E-M10 III, despite having a lens built in. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.
The size of the imaging sensor is a crucial determinant of image quality. All other things equal, a large sensor will have larger individual pixel-units that offer better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.
Of the two cameras under consideration, the Canon SX740 features a 1/2.3-inch sensor and the Olympus E-M10 III a Four Thirds sensor. The sensor area in the E-M10 III is 704 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 5.6 and 2.0. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.
Despite having a smaller sensor, the Canon SX740 offers a higher resolution of 20.2 megapixels, compared with 15.9 MP of the Olympus E-M10 III. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 3.76μm for the E-M10 III). However, it should be noted that the SX740 is a somewhat more recent model (by 10 months) than the E-M10 III, and its sensor might have benefitted from technological advances during this time that partly offset its pixel-size disadvantage. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.
The resolution advantage of the Canon SX740 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the SX740 for good quality output (200 dots per inch) amounts to 25.9 x 19.4 inches or 65.8 x 49.4 cm, for very good quality (250 dpi) 20.7 x 15.6 inches or 52.7 x 39.5 cm, and for excellent quality (300 dpi) 17.3 x 13 inches or 43.9 x 32.9 cm. The corresponding values for the Olympus E-M10 III are 23 x 17.3 inches or 58.5 x 43.9 cm for good quality, 18.4 x 13.8 inches or 46.8 x 35.1 cm for very good quality, and 15.4 x 11.5 inches or 39 x 29.3 cm for excellent quality prints.
The Canon PowerShot SX740 HS has a native sensitivity range from ISO 100 to ISO 3200. The corresponding ISO settings for the Olympus OM-D E-M10 Mark III are ISO 200 to ISO 25600, with the possibility to increase the ISO range to 100-25600.
For many cameras, data on sensor performance has been reported by DXO Mark. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.
|Olympus E-M10 III||Four Thirds||15.9||4608||3456||4K/30p||..||..||..||..|
|Olympus E-M10 IV||Four Thirds||20.2||5184||3888||4K/30p||..||..||..||..|
|Olympus E-PL10||Four Thirds||15.9||4608||3456||4K/30p||..||..||..||..|
|Olympus E-PL9||Four Thirds||15.9||4608||3456||4K/30p||..||..||..||..|
|Olympus E-PL8||Four Thirds||15.9||4608||3456||1080/30p||..||..||..||..|
|Olympus E-M10 II||Four Thirds||15.9||4608||3456||1080/60p||23.1||12.5||842||73|
Many modern cameras are not only capable of taking still images, but also of capturing video footage. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, and both provide the same movie specifications (4K/30p).
Beyond body and sensor, cameras can and do differ across a range of features. For example, the E-M10 III has an electronic viewfinder (2360k dots), which can be very helpful when shooting in bright sunlight. In contrast, the SX740 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Canon SX740 and Olympus E-M10 III in connection with corresponding information for a sample of similar cameras.
|Olympus E-M10 III||2360||n||3.0||1040||tilting||Y||1/4000s||8.6||Y||Y|
|Olympus E-M10 IV||2360||n||3.0||1040||tilting||Y||1/4000s||15.0||Y||Y|
|Olympus E-M10 II||2360||n||3.0||1040||tilting||Y||1/4000s||8.0||Y||Y|
One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The E-M10 III has a touchscreen, while the SX740 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.The SX740 has an articulated LCD that can be turned to be front-facing. This characteristic will be appreciated by vloggers and photographers who are interested in snapping selfies. In contrast, the E-M10 III does not have a selfie-screen.
The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the E-M10 III is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).
The Canon SX740 and the Olympus E-M10 III both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.
Concerning the storage of imaging data, both the SX740 and the E-M10 III write their files to SDXC cards. The E-M10 III supports UHS-II cards (Ultra High Speed data transfer of up to 312 MB/s), while the SX740 can use UHS-I cards (up to 104 MB/s).
For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX740 HS and Olympus OM-D E-M10 Mark III and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.
| WiFi |
|Olympus E-M10 III||Y||stereo||mono||-||-||micro||2.0||Y||-||-|
|Olympus E-M10 IV||Y||stereo||mono||-||-||micro||2.0||Y||-||Y|
|Olympus E-M10 II||Y||stereo||mono||-||-||micro||2.0||Y||-||-|
It is notable that the E-M10 III has a hotshoe, which makes it possible to easily attach optional accessories, such as an external flash gun. The SX740 does not feature such an accessory-socket.
The SX740 is a recent model that features in the current product line-up of Canon. In contrast, the E-M10 III has been discontinued (but can be found pre-owned on eBay). As a replacement in the same line of cameras, the E-M10 III was succeeded by the Olympus E-M10 IV. Further information on the two cameras (e.g. user guides, manuals), as well as related accessories, can be found on the official Canon and Olympus websites.
So how do things add up? Is there a clear favorite between the Canon SX740 and the Olympus E-M10 III? Which camera is better? A synthesis of the relative strong points of each of the models is listed below.
Advantages of the Canon PowerShot SX740 HS:
- More detail: Offers more megapixels (20.2 vs 15.9MP) with a 13% higher linear resolution.
- More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
- Faster burst: Shoots at higher frequency (10 vs 8.6 flaps/sec) to capture the decisive moment.
- Ready to shoot: Has a lens built-in, whereas the E-M10 III requires a separate lens.
- More compact: Is smaller (110x64mm vs 122x84mm) and thus needs less room in the bag.
- Less heavy: Is lighter even though it comes with a built-in lens (unlike the E-M10 III).
- Easier travel charging: Can be conveniently charged via its USB port.
- Easier wireless transfer: Supports Bluetooth for image sharing without cables.
- More affordable: Was introduced at a lower price, despite coming with a built-in lens.
- More modern: Is somewhat more recent (announced 10 months after the E-M10 III).
Reasons to prefer the Olympus OM-D E-M10 Mark III:
- Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
- Richer colors: The pixel size advantage translates into images with better, more accurate colors.
- More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
- Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
- Easier framing: Has an electronic viewfinder for image composition and settings control.
- More detailed LCD: Has a higher resolution rear screen (1040k vs 922k dots).
- Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
- Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/3200s) to freeze action.
- Less disturbing: Has an electronic shutter option for completely silent shooting.
- More flexible: Takes interchangeable lenses and can thus be used with specialty optics.
- Longer lasting: Gets more shots (330 versus 265) out of a single battery charge.
- Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
- Faster buffer clearing: Supports a more advanced SD data transfer standard (UHS-II vs UHS-I).
- More heavily discounted: Has been on the market for longer (launched in August 2017).
If the count of relative strengths (bullet points above) is taken as a measure, the E-M10 III is the clear winner of the contest (14 : 9 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.
How about other alternatives? Do the specifications of the Canon SX740 and the Olympus E-M10 III place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Mirrorless Interchangeable Lens Camera listings whether the two cameras rank among the cream of the crop.
In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it says little about, for example, the shooting experience and imaging performance of the SX740 and the E-M10 III in practical situations. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.
This is where reviews by experts come in. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (cameralabs, dpreview, ephotozine, imaging-resource, and photographyblog). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.
|Canon SX740||+||..||4/5||..||4/5||Jul 2018||399|
|Olympus E-M10 III||+||80/100||4.5/5||4/5||4.5/5||Aug 2017||649|
|Canon SX70||+ +||..||3.5/5||..||3.5/5||Sep 2018||549|
|Canon SX730||+||..||4/5||..||4/5||Apr 2017||399|
|Canon SX720||+||..||4/5||..||4.5/5||Feb 2016||379|
|Canon SX710||+||..||4/5||..||3.5/5||Jan 2015||349|
|Olympus E-M10 IV||..||..||..||..||..||Aug 2020||699|
|Olympus E-PL10||..||77/100||..||..||4/5||Oct 2019||599|
|Olympus E-PL9||+||..||4.5/5||4.5/5||4/5||Feb 2018||599|
|Olympus E-PL8||..||..||4.5/5||..||4/5||Sep 2016||549|
|Olympus E-M10 II||+ +||80/100||5/5||5/5||5/5||Aug 2015||649|
|Panasonic ZS80||+ +||..||4.5/5||..||..||Feb 2019||449|
|Panasonic TS7||+||..||..||..||3.5/5||May 2018||449|
|Panasonic ZS70||+ +||..||4/5||..||4/5||Apr 2017||449|
|Sony HX99||..||..||4/5||..||4.5/5||Aug 2018||449|
|Sony HX95||..||..||..||..||..||Aug 2018||429|
|Sony WX800||..||..||..||..||..||Oct 2018||399|
|Notes: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.|
The review scores listed above should be treated with care, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. A score, therefore, has to be seen in close connection to the price and market introduction time of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.
Other camera comparisons
Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just make your choice using the following search menu. There is also a set of direct links to comparison reviews that other users of the CAM-parator app explored.
- Canon 700D vs Olympus E-M10 III
- Canon M10 vs Olympus E-M10 III
- Canon M6 Mark II vs Canon SX740
- Canon SX500 vs Canon SX740
- Canon SX740 vs Fujifilm X-E1
- Canon SX740 vs Nikon Z6
- Canon SX740 vs Panasonic LX100 II
- Canon SX740 vs Panasonic ZS70
- Fujifilm X-Pro1 vs Olympus E-M10 III
- Leica D-LUX 7 vs Olympus E-M10 III
- Nikon D100 vs Olympus E-M10 III
- Olympus E-M10 III vs Sony A6400
Specifications: Canon SX740 vs Olympus E-M10 III
Below is a side-by-side comparison of the specs of the two cameras to facilitate a quick review of their differences and common features.
|Camera Model||Canon SX740||Olympus E-M10 III|
|Camera Type||Fixed lens compact camera||Mirrorless system camera|
|Camera Lens||24-960mm f/3.3-6.9||Micro Four Thirds lenses|
|Launch Date||July 2018||August 2017|
|Launch Price||USD 399||USD 649|
|Sensor Specs||Canon SX740||Olympus E-M10 III|
|Sensor Format||1/2.3" Sensor||Four Thirds Sensor|
|Sensor Size||6.17 x 4.55 mm||17.3 x 13.0 mm|
|Sensor Area||28.0735 mm2||224.9 mm2|
|Sensor Diagonal||7.7 mm||21.6 mm|
|Sensor Resolution||20.2 Megapixels||15.9 Megapixels|
|Image Resolution||5184 x 3888 pixels||4608 x 3456 pixels|
|Pixel Pitch||1.18 μm||3.76 μm|
|Pixel Density||71.80 MP/cm2||7.08 MP/cm2|
|Moiré control||no AA filter||no AA filter|
|Movie Capability||4K/30p Video||4K/30p Video|
|ISO Setting||100 - 3,200 ISO||200 - 25,600 ISO|
|ISO Boost||no Enhancement||100 - 25,600 ISO|
|Image Processor||DIGIC 8||TruePic VIII|
|Screen Specs||Canon SX740||Olympus E-M10 III|
|Viewfinder Type||no viewfinder||Electronic viewfinder|
|Viewfinder Field of View||100%|
|Viewfinder Resolution||2360k dots|
|LCD Framing||Live View||Live View|
|Rear LCD Size||3.0inch||3.0inch|
|LCD Resolution||922k dots||1040k dots|
|LCD Attachment||Tilting screen||Tilting screen|
|Touch Input||no Touchscreen||Touchscreen|
|Shooting Specs||Canon SX740||Olympus E-M10 III|
|Focus System||Contrast-detect AF||Contrast-detect AF|
|Manual Focusing Aid||no Peaking Feature||Focus Peaking|
|Max Shutter Speed (mechanical)||1/3200s||1/4000s|
|Continuous Shooting||10 shutter flaps/s||8.6 shutter flaps/s|
|Electronic Shutter||no E-Shutter||up to 1/16000s|
|Time-Lapse Photography||Intervalometer built-in||Intervalometer built-in|
|Image Stabilization||Lens-based stabilization||In-body stabilization|
|Fill Flash||Build-in Flash||Build-in Flash|
|Storage Medium||SDXC cards||SDXC cards|
|Second Storage Option||Single card slot||Single card slot|
|UHS card support||UHS-I||UHS-II|
|Connectivity Specs||Canon SX740||Olympus E-M10 III|
|External Flash||no Hotshoe||Hotshoe|
|USB Connector||USB 2.0||USB 2.0|
|HDMI Port||micro HDMI||micro HDMI|
|Wifi Support||Wifi built-in||Wifi built-in|
|Bluetooth Support||Bluetooth built-in||no Bluetooth|
|Body Specs||Canon SX740||Olympus E-M10 III|
|Battery Life (CIPA)||265 shots per charge||330 shots per charge|
|In-Camera Charging||USB charging||no USB charging|
110 x 64 x 40 mm
(4.3 x 2.5 x 1.6 in)
122 x 84 x 50 mm
(4.8 x 3.3 x 2.0 in)
|Camera Weight||299 g (10.5 oz)||410 g (14.5 oz)|
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