Canon SX740 vs Fujifilm X-S10
The Canon PowerShot SX740 HS and the Fujifilm X-S10 are two digital cameras that were officially introduced, respectively, in July 2018 and October 2020. The SX740 is a fixed lens compact, while the X-S10 is a mirrorless interchangeable lens camera. The cameras are based on a 1/2.3-inch (SX740) and an APS-C (X-S10) sensor. The Canon has a resolution of 20.2 megapixels, whereas the Fujifilm provides 26 MP.
Below is an overview of the main specs of the two cameras as a starting point for the comparison.
Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX740 HS and the Fujifilm X-S10? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.
The side-by-side display below illustrates the physical size and weight of the Canon SX740 and the Fujifilm X-S10. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All width, height and depth measures are rounded to the nearest millimeter.
The SX740 can be obtained in two different colors (black, silver), while the X-S10 is only available in black.
If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Fujifilm X-S10 is considerably larger (52 percent) than the Canon SX740. In this context, it is worth noting that neither the SX740 nor the X-S10 are weather-sealed.
The above size and weight comparisons are to some extent incomplete and possibly misleading, as the SX740 has a lens built in, whereas the X-S10 is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup. You can compare the optics available for the X-S10 and their specifications in the Fujinon X Lens Catalog.
Concerning battery life, the SX740 gets 265 shots out of its NB-13L battery, while the X-S10 can take 325 images on a single charge of its NP-W126S power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.
The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. In case you want to display and compare another camera duo, you can use the CAM-parator app to select your camera combination among a large number of options.
|1.||Canon SX740||110 mm||64 mm||40 mm||299 g||265||n||Jul 2018||399|
|2.||Fujifilm X-S10||126 mm||85 mm||65 mm||465 g||325||n||Oct 2020||999|
|3.||Canon SX70||127 mm||91 mm||117 mm||608 g||325||n||Sep 2018||549|
|4.||Canon SX430||104 mm||69 mm||85 mm||323 g||195||n||Jan 2017||299|
|5.||Canon SX730||110 mm||64 mm||40 mm||300 g||250||n||Apr 2017||399|
|6.||Canon SX720||110 mm||64 mm||36 mm||270 g||250||n||Feb 2016||379|
|7.||Canon SX710||113 mm||66 mm||35 mm||269 g||230||n||Jan 2015||349|
|8.||Fujifilm X-E4||121 mm||73 mm||33 mm||364 g||380||n||Jan 2021||849|
|9.||Fujifilm X-T30||118 mm||83 mm||47 mm||383 g||380||n||Feb 2019||899|
|10.||Fujifilm X-T100||121 mm||83 mm||47 mm||448 g||430||n||May 2018||599|
|11.||Fujifilm X-E3||121 mm||74 mm||43 mm||337 g||350||n||Sep 2017||899|
|12.||Fujifilm X-T20||118 mm||83 mm||41 mm||383 g||350||n||Jan 2017||899|
|13.||Panasonic ZS80||112 mm||69 mm||42 mm||327 g||380||n||Feb 2019||449|
|14.||Panasonic TS7||117 mm||76 mm||37 mm||319 g||300||Y||May 2018||449|
|15.||Panasonic ZS70||112 mm||67 mm||41 mm||322 g||380||n||Apr 2017||449|
|16.||Sony HX99||102 mm||58 mm||36 mm||242 g||370||n||Aug 2018||449|
|17.||Sony HX95||102 mm||58 mm||36 mm||242 g||370||n||Aug 2018||429|
|Notes: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.|
Any camera decision will naturally be influenced heavily by the price. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX740 was launched at a lower price than the X-S10, despite having a lens built in. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.
The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Further, a large sensor camera will give the photographer additional creative options when using shallow depth-of-field to isolate a subject from its background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.
Of the two cameras under consideration, the Canon SX740 features a 1/2.3-inch sensor and the Fujifilm X-S10 an APS-C sensor. The sensor area in the X-S10 is 1211 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 5.6 and 1.5. The sensor in the SX740 has a native 4:3 aspect ratio, while the one in the X-S10 offers a 3:2 aspect.
With 26MP, the X-S10 offers a higher resolution than the SX740 (20.2MP), but the X-S10 nevertheless has larger individual pixels (pixel pitch of 3.76μm versus 1.18μm for the SX740) due to its larger sensor. Moreover, the X-S10 is a much more recent model (by 2 years and 2 months) than the SX740, and its sensor will have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixel-units. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.
The resolution advantage of the Fujifilm X-S10 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the X-S10 for good quality output (200 dots per inch) amounts to 31.2 x 20.8 inches or 79.2 x 52.8 cm, for very good quality (250 dpi) 25 x 16.6 inches or 63.4 x 42.3 cm, and for excellent quality (300 dpi) 20.8 x 13.9 inches or 52.8 x 35.2 cm. The corresponding values for the Canon SX740 are 25.9 x 19.4 inches or 65.8 x 49.4 cm for good quality, 20.7 x 15.6 inches or 52.7 x 39.5 cm for very good quality, and 17.3 x 13 inches or 43.9 x 32.9 cm for excellent quality prints.
The X-S10 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.
The Canon PowerShot SX740 HS has a native sensitivity range from ISO 100 to ISO 3200. The corresponding ISO settings for the Fujifilm X-S10 are ISO 160 to ISO 12800, with the possibility to increase the ISO range to 80-51200.
Consistent information on actual sensor performance is available from DXO Mark for many cameras. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.
| DXO |
Many modern cameras are not only capable of taking still images, but can also record movies. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, and both provide the same movie specifications (4K/30p).
Beyond body and sensor, cameras can and do differ across a range of features. For example, the X-S10 has an electronic viewfinder (2360k dots), which can be very helpful when shooting in bright sunlight. In contrast, the SX740 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Canon SX740 and Fujifilm X-S10 in connection with corresponding information for a sample of similar cameras.
One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The X-S10 has a touchscreen, while the SX740 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.Both cameras have an articulated rear screen that can be turned to be front-facing. This feature will be particularly appreciated by vloggers and photographers who are interested in taking selfies.
The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the X-S10 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).
The Canon SX740 and the Fujifilm X-S10 both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.
Concerning the storage of imaging data, both the SX740 and the X-S10 write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.
For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX740 HS and Fujifilm X-S10 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.
| WiFi |
| NFC |
It is notable that the X-S10 has a microphone port, which can help to improve the quality of audio recordings by attaching an external microphone. The SX740 does not feature such a mic input.
Both the SX740 and the X-S10 are recent models that are part of the current product line-up. The SX740 replaced the earlier Canon SX730 HS, while the X-S10 does not have a direct predecessor. Further information on the two cameras (e.g. user guides, manuals), as well as related accessories, can be found on the official Canon and Fujifilm websites.
So what conclusions can be drawn? Which of the two cameras – the Canon SX740 or the Fujifilm X-S10 – has the upper hand? Is one clearly better than the other? Below is a summary of the relative strengths of each of the two contestants.
Advantages of the Canon PowerShot SX740 HS:
- Faster burst: Shoots at higher frequency (10 vs 8 flaps/sec) to capture the decisive moment.
- Ready to shoot: Has a lens built-in, whereas the X-S10 requires a separate lens.
- More compact: Is smaller (110x64mm vs 126x85mm) and thus needs less room in the bag.
- Less heavy: Is lighter even though it comes with a built-in lens (unlike the X-S10).
- More affordable: Was introduced at a lower price, despite coming with a built-in lens.
- More heavily discounted: Has been available for much longer (launched in July 2018).
Reasons to prefer the Fujifilm X-S10:
- More detail: Has more megapixels (26 vs 20.2MP), which boosts linear resolution by 16%.
- Better image quality: Is equipped with a larger and more technologically advanced sensor.
- Richer colors: The sensor size advantage translates into images with better, more accurate colors.
- More dynamic range: Larger sensor captures a wider spectrum of light and dark details.
- Better low-light sensitivity: Larger sensor produces good images even in poorly lit environments.
- Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
- Better sound: Can connect to an external microphone for higher quality sound recording.
- Easier framing: Has an electronic viewfinder for image composition and settings control.
- More detailed LCD: Has a higher resolution rear screen (1040k vs 922k dots).
- More flexible LCD: Has a swivel screen for odd-angle shots in portrait or landscape orientation.
- Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
- Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/3200s) to freeze action.
- Less disturbing: Has an electronic shutter option for completely silent shooting.
- More flexible: Takes interchangeable lenses and can thus be used with specialty optics.
- Longer lasting: Gets more shots (325 versus 265) out of a single battery charge.
- Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
- Faster data transfer: Supports a more advanced USB protocol (3.2 vs 2.0).
- More modern: Reflects 2 years and 2 months of technical progress since the SX740 launch.
If the count of individual advantages (bullet points above) is taken as a guide, the X-S10 is the clear winner of the contest (18 : 6 points). However, the pertinence of the various camera strengths will differ across photographers, so that you might want to weigh individual camera traits according to their importance for your own imaging needs before making a camera decision. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.
How about other alternatives? Do the specifications of the Canon SX740 and the Fujifilm X-S10 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Mirrorless Interchangeable Lens Camera listings whether the two cameras rank among the cream of the crop.
In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it says little about, for example, the shooting experience and imaging performance of the SX740 and the X-S10 in practical situations. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.
This is where reviews by experts come in. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (amateurphotographer [AP], cameralabs [CL], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.
|1.||Canon SX740||..||+||..||4/5||4/5||Jul 2018||399|
|2.||Fujifilm X-S10||5/5||..||86/100||4.5/5||4.5/5||Oct 2020||999|
|3.||Canon SX70||..||+ +||..||3.5/5||3.5/5||Sep 2018||549|
|4.||Canon SX430||..||..||..||3.5/5||3.5/5||Jan 2017||299|
|5.||Canon SX730||..||+||..||4/5||4/5||Apr 2017||399|
|6.||Canon SX720||..||+||..||4/5||4.5/5||Feb 2016||379|
|7.||Canon SX710||..||+||..||4/5||3.5/5||Jan 2015||349|
|8.||Fujifilm X-E4||4/5||..||..||..||..||Jan 2021||849|
|9.||Fujifilm X-T30||5/5||+ +||84/100||4.5/5||4.5/5||Feb 2019||899|
|10.||Fujifilm X-T100||4/5||+||79/100||4/5||4.5/5||May 2018||599|
|11.||Fujifilm X-E3||4.5/5||+||84/100||4.5/5||4.5/5||Sep 2017||899|
|12.||Fujifilm X-T20||5/5||+ +||82/100||5/5||4.5/5||Jan 2017||899|
|13.||Panasonic ZS80||..||+ +||..||4.5/5||..||Feb 2019||449|
|14.||Panasonic TS7||..||+||..||..||3.5/5||May 2018||449|
|15.||Panasonic ZS70||..||+ +||..||4/5||4/5||Apr 2017||449|
|16.||Sony HX99||..||..||..||4/5||4.5/5||Aug 2018||449|
|17.||Sony HX95||..||..||..||..||..||Aug 2018||429|
|Notes: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.|
The review scores listed above should be treated with care, though. The ratings are only valid when referring to cameras in the same category and of the same age. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.
Other camera comparisons
Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just use the search menu below. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.
Specifications: Canon SX740 vs Fujifilm X-S10
Below is a side-by-side comparison of the specs of the two cameras to facilitate a quick review of their differences and common features.
|Camera Model||Canon SX740||Fujifilm X-S10|
|Camera Type||Fixed lens compact camera||Mirrorless system camera|
|Camera Lens||24-960mm f/3.3-6.9||Fujifilm X mount lenses|
|Launch Date||July 2018||October 2020|
|Launch Price||USD 399||USD 999|
|Sensor Specs||Canon SX740||Fujifilm X-S10|
|Sensor Format||1/2.3" Sensor||APS-C Sensor|
|Sensor Size||6.17 x 4.55 mm||23.5 x 15.6 mm|
|Sensor Area||28.0735 mm2||366.6 mm2|
|Sensor Diagonal||7.7 mm||28.2 mm|
|Sensor Resolution||20.2 Megapixels||26 Megapixels|
|Image Resolution||5184 x 3888 pixels||6240 x 4160 pixels|
|Pixel Pitch||1.18 μm||3.76 μm|
|Pixel Density||71.80 MP/cm2||7.08 MP/cm2|
|Moiré control||no AA filter||no AA filter|
|Movie Capability||4K/30p Video||4K/30p Video|
|ISO Setting||100 - 3,200 ISO||160 - 12,800 ISO|
|ISO Boost||no Enhancement||80 - 51,200 ISO|
|Image Processor||DIGIC 8||X-Processor 4|
|Screen Specs||Canon SX740||Fujifilm X-S10|
|Viewfinder Type||no viewfinder||Electronic viewfinder|
|Viewfinder Field of View||100%|
|Viewfinder Resolution||2360k dots|
|LCD Framing||Live View||Live View|
|Rear LCD Size||3.0inch||3.0inch|
|LCD Resolution||922k dots||1040k dots|
|LCD Attachment||Tilting screen||Swivel screen|
|Touch Input||no Touchscreen||Touchscreen|
|Shooting Specs||Canon SX740||Fujifilm X-S10|
|Focus System||Contrast-detect AF||On-Sensor Phase-detect|
|Manual Focusing Aid||no Peaking Feature||Focus Peaking|
|Max Shutter Speed (mechanical)||1/3200s||1/4000s|
|Continuous Shooting||10 shutter flaps/s||8 shutter flaps/s|
|Electronic Shutter||no E-Shutter||up to 1/32000s|
|Time-Lapse Photography||Intervalometer built-in||Intervalometer built-in|
|Image Stabilization||Lens-based stabilization||In-body stabilization|
|Fill Flash||Build-in Flash||Build-in Flash|
|Storage Medium||SDXC cards||SDXC cards|
|Second Storage Option||Single card slot||Single card slot|
|UHS card support||UHS-I||UHS-I|
|Connectivity Specs||Canon SX740||Fujifilm X-S10|
|External Flash||no Hotshoe||Hotshoe|
|USB Connector||USB 2.0||USB 3.2|
|HDMI Port||micro HDMI||micro HDMI|
|Microphone Port||no MIC socket||External MIC port|
|Wifi Support||Wifi built-in||Wifi built-in|
|Bluetooth Support||Bluetooth built-in||Bluetooth built-in|
|Body Specs||Canon SX740||Fujifilm X-S10|
|Battery Life (CIPA)||265 shots per charge||325 shots per charge|
|In-Camera Charging||USB charging||USB charging|
110 x 64 x 40 mm
(4.3 x 2.5 x 1.6 in)
126 x 85 x 65 mm
(5.0 x 3.3 x 2.6 in)
|Camera Weight||299 g (10.5 oz)||465 g (16.4 oz)|
Did you notice an error on this page? If so, please get in touch, so that we can correct the information.