Canon SX720 vs Nikon W300

The Canon PowerShot SX720 HS and the Nikon Coolpix W300 are two digital cameras that were officially introduced, respectively, in February 2016 and May 2017. Both the SX720 and the W300 are fixed lens compact cameras that are equipped with a 1/2.3-inch sensor. The Canon has a resolution of 20.2 megapixels, whereas the Nikon provides 15.9 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon SX720		Nikon W300
Fixed lens compact camera		Fixed lens compact camera
24-960mm f/3.3-6.9		24-120mm f/2.8-4.9
20.2 MP – 1/2.3" sensor		15.9 MP – 1/2.3" sensor
1080/60p Video		4K/30p Video
ISO 80-3,200		ISO 125-1,600 (125 - 6,400)
No viewfinder, LCD framing		No viewfinder, LCD framing
3.0" LCD – 922k dots		3.0" LCD – 921k dots
Fixed screen (not touch-sensitive)		Fixed screen (not touch-sensitive)
5.9 shutter flaps per second		7 shutter flaps per second
not weather sealed		Waterproof body (30m)
250 shots per battery charge		280 shots per battery charge
110 x 64 x 36 mm, 270 g		112 x 66 x 29 mm, 231 g

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Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX720 HS and the Nikon Coolpix W300? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The side-by-side display below illustrates the physical size and weight of the Canon SX720 and the Nikon W300. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All width, height and depth dimensions are rounded to the nearest millimeter.

The SX720 can be obtained in two different colors (black, red), while the W300 is available in three color-versions (black, orange, yellow).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Nikon W300 is somewhat larger (5 percent) than the Canon SX720. However, the W300 is markedly lighter (14 percent) than the SX720. It is noteworthy in this context that the W300 is splash and dust-proof, while the SX720 does not feature any corresponding weather-sealing. More than that, the W300 is water-proof up to 30m and can, thus, be used for underwater photography.

Concerning battery life, the SX720 gets 250 shots out of its Canon NB-13L battery, while the W300 can take 280 images on a single charge of its Nikon EN-EL12 power pack. The power pack in the W300 can be charged via the USB port, which can be very convenient when travelling.

The table below summarizes the key physical specs of the two cameras alongside a broader set of comparators. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX720	110 mm	64 mm	36 mm	270 g	250	n	Feb 2016	379	ebay.com
2.		Nikon W300	112 mm	66 mm	29 mm	231 g	280	Y	May 2017	389	ebay.com
3.		Canon SX410	104 mm	69 mm	85 mm	325 g	185	n	Feb 2015	279	ebay.com
4.		Canon SX420	104 mm	69 mm	85 mm	325 g	195	n	Jan 2016	299	ebay.com
5.		Canon SX430	104 mm	69 mm	85 mm	323 g	195	n	Jan 2017	299	ebay.com
6.		Canon SX540	120 mm	82 mm	92 mm	442 g	205	n	Jan 2016	399	ebay.com
7.		Canon SX710	113 mm	66 mm	35 mm	269 g	230	n	Jan 2015	349	ebay.com
8.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	399	ebay.com
9.		Canon SX740	110 mm	64 mm	40 mm	299 g	265	n	Jul 2018	399	amazon.com
10.		Olympus TG-5	113 mm	66 mm	32 mm	250 g	340	Y	May 2017	449	ebay.com
11.		Panasonic TS7	117 mm	76 mm	37 mm	319 g	300	Y	May 2018	449	ebay.com
12.		Panasonic ZS70	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	449	ebay.com
13.		Ricoh WG-60	123 mm	62 mm	30 mm	193 g	300	Y	Oct 2018	279	ebay.com
14.		Sony HX80	102 mm	58 mm	36 mm	245 g	390	n	Mar 2016	349	ebay.com
15.		Sony HX90V	102 mm	58 mm	36 mm	245 g	360	n	Apr 2015	429	ebay.com
16.		Sony WX800	102 mm	58 mm	36 mm	233 g	370	n	Oct 2018	399	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will obviously take relative prices into account. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX720 was somewhat cheaper (by 3 percent) than the W300 at launch, but both cameras fall into the same price category. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The imaging sensor is at the core of digital cameras and its size is one of the main determining factors of image quality. A large sensor will generally have larger individual pixels that offer better low-light sensitivity, provide wider dynamic range, and have richer color-depth than smaller pixels in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Both cameras under consideration feature a 1/2.3-inch sensor and have a format factor (sometimes also referred to as "crop factor") of 5.6. Within the spectrum of camera sensors, this places the review cameras among the smaller-sensor digicams that favor affordability and compact design. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

While the two cameras under review share the same sensor size, the SX720 offers a higher resolution of 20.2 megapixels, compared with 15.9 MP of the W300. This megapixels advantage translates into a 13 percent gain in linear resolution. On the other hand, these sensor specs imply that the SX720 has a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 1.33μm for the W300). Moreover, it should be noted that the W300 is a somewhat more recent model (by 1 year and 3 months) than the SX720, and its sensor might have benefitted from technological advances during this time that further enhance the light gathering capacity of individual pixels. Coming back to sensor resolution, it should be mentioned that the SX720 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

The resolution advantage of the Canon SX720 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the SX720 for good quality output (200 dots per inch) amounts to 25.9 x 19.4 inches or 65.8 x 49.4 cm, for very good quality (250 dpi) 20.7 x 15.6 inches or 52.7 x 39.5 cm, and for excellent quality (300 dpi) 17.3 x 13 inches or 43.9 x 32.9 cm. The corresponding values for the Nikon W300 are 23 x 17.3 inches or 58.5 x 43.9 cm for good quality, 18.4 x 13.8 inches or 46.8 x 35.1 cm for very good quality, and 15.4 x 11.5 inches or 39 x 29.3 cm for excellent quality prints.

The Canon PowerShot SX720 HS has a native sensitivity range from ISO 80 to ISO 3200. The corresponding ISO settings for the Nikon Coolpix W300 are ISO 125 to ISO 1600, with the possibility to increase the ISO range to 125-6400.

Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon SX720	1/2.3	20.2	5184	3888	1080/60p	20.3	11.8	817	48
2.		Nikon W300	1/2.3	15.9	4608	3456	4K/30p	20.5	12.0	938	50
3.		Canon SX410	1/2.3	19.9	5152	3864	720/30p	20.2	11.6	720	47
4.		Canon SX420	1/2.3	19.9	5152	3864	720/25p	20.3	11.7	806	48
5.		Canon SX430	1/2.3	19.9	5152	3864	720/25p	20.5	11.9	900	49
6.		Canon SX540	1/2.3	20.2	5184	3888	1080/60p	20.3	11.7	806	48
7.		Canon SX710	1/2.3	20.2	5184	3888	1080/60p	20.2	11.6	712	47
8.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
9.		Canon SX740	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1050	51
10.		Olympus TG-5	1/2.3	12.0	4000	3000	4K/30p	20.5	11.9	934	50
11.		Panasonic TS7	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1028	51
12.		Panasonic ZS70	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
13.		Ricoh WG-60	1/2.3	15.9	4608	3456	1080/60p	20.6	12.2	1072	51
14.		Sony HX80	1/2.3	18.0	4896	3672	1080/60p	20.4	11.8	822	48
15.		Sony HX90V	1/2.3	18.0	4896	3672	1080/60p	20.2	11.6	738	47
16.		Sony WX800	1/2.3	18.0	4896	3672	4K/30p	20.6	12.2	1070	51
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but can also record movies. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, but the W300 provides a better video resolution than the SX720. It can shoot movie footage at 4K/30p, while the Canon is limited to 1080/60p.

Feature comparison

Apart from body and sensor, cameras can and do differ across a range of features. The SX720 and the W300 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The following table reports on some other key feature differences and similarities of the Canon SX720, the Nikon W300, and comparable cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon SX720	none	n	3.0 / 922	fixed	n	1/3200s	5.9/s	Y	Y
2.		Nikon W300	none	n	3.0 / 921	fixed	n	1/4000s	7.0/s	Y	Y
3.		Canon SX410	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
4.		Canon SX420	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
5.		Canon SX430	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
6.		Canon SX540	none	n	3.0 / 461	fixed	n	1/2000s	5.9/s	Y	Y
7.		Canon SX710	none	n	3.0 / 922	fixed	n	1/3200s	6.0/s	Y	Y
8.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
9.		Canon SX740	none	n	3.0 / 922	tilting	n	1/3200s	10.0/s	Y	Y
10.		Olympus TG-5	none	n	3.0 / 460	fixed	n	1/2000s	20.0/s	Y	Y
11.		Panasonic TS7	1170	n	3.0 / 1040	fixed	n	1/1300s	10.0/s	Y	Y
12.		Panasonic ZS70	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
13.		Ricoh WG-60	none	n	2.7 / 230	fixed	n	1/4000s	8.0/s	Y	n
14.		Sony HX80	638	n	3.0 / 922	tilting	n	1/2000s	10.0/s	Y	Y
15.		Sony HX90V	638	n	3.0 / 921	tilting	n	1/2000s	10.0/s	Y	Y
16.		Sony WX800	none	n	3.0 / 922	tilting	Y	1/2000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

Both the SX720 and the W300 have zoom lenses built in. The SX720 has a 24-960mm f/3.3-6.9 optic and the W300 offers a 24-120mm f/2.8-4.9 (focal lengths in full frame equivalent terms). Hence, the Canon and Nikon provide the same view at the wide-angle end, but the Nikon has less tele-photo reach at the long end. The W300 offers the faster maximum aperture.

Concerning the storage of imaging data, both the SX720 and the W300 write their files to SDXC cards. The SX720 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the W300 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX720 HS and Nikon Coolpix W300 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon SX720	-	stereo / mono	-	-	micro	2.0	Y	Y	-
2.		Nikon W300	-	stereo / mono	-	-	micro	2.0	Y	-	Y
3.		Canon SX410	-	stereo / mono	-	-	-	2.0	-	-	-
4.		Canon SX420	-	mono / mono	-	-	-	2.0	Y	Y	-
5.		Canon SX430	-	mono / mono	-	-	-	2.0	Y	Y	-
6.		Canon SX540	-	stereo / mono	-	-	mini	2.0	Y	Y	-
7.		Canon SX710	-	stereo / mono	-	-	micro	2.0	Y	Y	-
8.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
9.		Canon SX740	-	stereo / mono	-	-	micro	2.0	Y	-	Y
10.		Olympus TG-5	-	stereo / mono	-	-	micro	2.0	Y	-	-
11.		Panasonic TS7	-	stereo / mono	-	-	micro	2.0	Y	-	-
12.		Panasonic ZS70	-	stereo / mono	-	-	micro	2.0	Y	-	-
13.		Ricoh WG-60	-	mono / mono	-	-	micro	2.0	-	-	-
14.		Sony HX80	-	stereo / mono	-	-	micro	2.0	Y	Y	-
15.		Sony HX90V	-	stereo / mono	-	-	micro	2.0	Y	Y	-
16.		Sony WX800	-	stereo / mono	-	-	micro	2.0	Y	Y	-

Travel and landscape photographers will find it useful that the W300 has an internal geolocalization sensor and can record GPS coordinates in its EXIF data.

Both the SX720 and the W300 have been discontinued, but can regularly be found used on ebay. The SX720 was replaced by the Canon SX730, while the W300 does not have a direct successor. Further information on the features and operation of the SX720 and W300 can be found, respectively, in the Canon SX720 Manual (free pdf) or the online Nikon W300 Manual.

Review summary

So how do things add up? Is the Canon SX720 better than the Nikon W300 or vice versa? The listing below highlights the relative strengths of the two models.

Arguments in favor of the Canon PowerShot SX720 HS:

• More detail: Offers more megapixels (20.2 vs 15.9MP) with a 13% higher linear resolution.
• Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
• More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More heavily discounted: Has been on the market for longer (launched in February 2016).

Reasons to prefer the Nikon Coolpix W300:

• Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
• Better video: Provides higher definition movie capture (4K/30p vs 1080/60p).
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/3200s) to freeze action.
• Faster burst: Shoots at higher frequency (7 vs 5.9 flaps/sec) to capture the decisive moment.
• Better light gathering: Has a lens with a wider maximum aperture (f/2.8 vs f/3.3).
• Less heavy: Has a lower weight (by 39g or 14 percent) and is thus easier to take along.
• Longer lasting: Gets more shots (280 versus 250) out of a single battery charge.
• Easier travel charging: Can be conveniently charged via its USB port.
• Better sealing: Is splash and dust sealed for shooting in inclement weather conditions.
• Water-proof: Is rugged and sealed and can thus be used for underwater photography (up to 30m).
• Easier geotagging: Features an internal GPS sensor to log localization data.
• Easier wireless transfer: Supports Bluetooth for image sharing without cables.
• More modern: Was introduced somewhat (1 year and 3 months) more recently.

If the count of individual advantages (bullet points above) is taken as a guide, the W300 is the clear winner of the contest (13 : 6 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon SX720 and the Nikon W300 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Travel-Zoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it says little about, for example, the shooting experience and imaging performance of the SX720 and the W300 in practical situations. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is why expert reviews are important. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX720	..	+	..	..	4/5	4.5/5	Feb 2016	379	ebay.com
2.		Nikon W300	..	+	..	..	4/5	4/5	May 2017	389	ebay.com
3.		Canon SX410	..	o	..	..	..	..	Feb 2015	279	ebay.com
4.		Canon SX420	..	..	..	..	..	3/5	Jan 2016	299	ebay.com
5.		Canon SX430	..	..	..	..	3.5/5	3.5/5	Jan 2017	299	ebay.com
6.		Canon SX540	..	..	..	..	..	..	Jan 2016	399	ebay.com
7.		Canon SX710	..	+	..	..	4/5	3.5/5	Jan 2015	349	ebay.com
8.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	399	ebay.com
9.		Canon SX740	..	+	3.5/5	..	4/5	4/5	Jul 2018	399	amazon.com
10.		Olympus TG-5	..	+ +	4.5/5	..	4/5	4/5	May 2017	449	ebay.com
11.		Panasonic TS7	..	+	..	..	..	3.5/5	May 2018	449	ebay.com
12.		Panasonic ZS70	..	+ +	..	..	4/5	4/5	Apr 2017	449	ebay.com
13.		Ricoh WG-60	..	..	..	..	..	..	Oct 2018	279	ebay.com
14.		Sony HX80	..	..	..	..	..	..	Mar 2016	349	ebay.com
15.		Sony HX90V	4/5	+ +	..	..	4/5	4.5/5	Apr 2015	429	ebay.com
16.		Sony WX800	..	..	..	..	..	..	Oct 2018	399	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The above review scores should be interpreted with care, though. The ratings are only valid when referring to cameras in the same category and of the same age. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and rating-comparisons among cameras that span long time periods or concern very differently equipped models make little sense. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

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