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Canon M10 versus Fujifilm X70

The Canon EOS M10 and the Fujifilm X70 are two digital cameras that were revealed to the public, respectively, in October 2015 and January 2016. The M10 is a mirrorless interchangeable lens camera, while the X70 is a fixed lens compact. Both cameras are equipped with an APS-C sensor. The Canon has a resolution of 17.9 megapixel, whereas the Fujifilm provides 16 MP. Read on to find out how these two cameras compare with respect to their size, their sensors, their features, and their reception by expert reviewers.

Body comparison: Canon M10 vs Fujifilm X70

An illustration of the physical size and weight of the Canon M10 and the Fujifilm X70 is provided in the side-by-side display below. Three consecutive perspectives from the front, the top, and the back are presented. All size dimensions are rounded to the nearest millimeter. If you prefer, you can also use the toggle button to switch to a comparison in percentage terms (in this case, the camera on the left – the M10 – represents the basis or 100 percent across all the size and weight measures).

Compare Canon M10 vs Fujifilm X70
M10 versus X70 top view
M10 and X70 rear side
Body view (M10 on the left)

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Canon M10 and the Fujifilm X70are of equal size. In this context, it is worth noting that neither the M10 nor the X70 are weather-sealed.

The above size and weight comparisons are to some extent incomplete and possibly misleading, as the X70 has a lens build in, whereas the M10 is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup.

Concerning battery life, the M10 gets 255 shots out of its LP-E12 battery, while the X70 can take 330 images on a single charge of its NP-95 power pack.

The table below summarizes the key physical specs of the two cameras alongside a broader set of comparators. If you want to switch the focus of the display and review another camera pair, just select a new right or left comparator from among the camera models in the table. Alternatively, you can also move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Camera Body Specifications
Camera Camera
Width
Camera
Height
Camera
Depth
Camera
Weight
Battery
Life
(CIPA)
Weather
Sealing
(y/n)
Camera
Launch
(year)
Launch
Price
(USD)
Street
Price
(amazon)
Used
Price
(ebay)
Canon M10 (⇒ rgt) 108 mm 67 mm 35 mm 301 g 255 no 2015 499discont. check
Fujifilm X70 (⇒ lft) 113 mm 64 mm 44 mm 340 g 330 no 2016 799 latest check
Canon M100 (⇒ lft | rgt) 108 mm 67 mm 35 mm 302 g 295 no 2017 499 latest check
Canon M5 (⇒ lft | rgt) 116 mm 89 mm 61 mm 427 g 295 no 2016 979 latest check
Canon G9 X (⇒ lft | rgt) 98 mm 58 mm 31 mm 209 g 220 no 2015 529discont. check
Canon M3 (⇒ lft | rgt) 111 mm 68 mm 44 mm 366 g 250 no 2015 679discont. check
Canon T5 (⇒ lft | rgt) 130 mm 100 mm 78 mm 480 g 500 no 2014 449discont. check
Canon G7 X (⇒ lft | rgt) 103 mm 60 mm 40 mm 304 g 210 no 2014 699discont. check
Canon SL1 (⇒ lft | rgt) 117 mm 91 mm 69 mm 407 g 380 no 2013 549discont. check
Canon M (⇒ lft | rgt) 109 mm 66 mm 32 mm 298 g 230 no 2012 599discont. check
Fujifilm X-E3 (⇒ lft | rgt) 121 mm 74 mm 43 mm 337 g 350 no 2017 899 latest check
Fujifilm X-T20 (⇒ lft | rgt) 118 mm 83 mm 41 mm 383 g 350 no 2017 899 latest check
Fujifilm X-E2S (⇒ lft | rgt) 129 mm 75 mm 37 mm 350 g 350 no 2016 699discont. check
Fujifilm X-T10 (⇒ lft | rgt) 118 mm 83 mm 41 mm 381 g 350 no 2015 799discont. check
Fujifilm X-M1 (⇒ lft | rgt) 117 mm 67 mm 39 mm 330 g 350 no 2013 699 latest check
Sony RX100 IV (⇒ lft | rgt) 102 mm 58 mm 41 mm 298 g 280 no 2015 999discont. check
Sony A5000 (⇒ lft | rgt) 110 mm 63 mm 36 mm 269 g 420 no 2014 449discont. check

The price is, of course, an important factor in any camera decision. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.


Sensor comparison: Canon M10 vs Fujifilm X70

The size of the imaging sensor is a crucial determinant of image quality. All other things equal, a large sensor will have larger individual pixel-units that offer better low-light sensitivity, wider dynamic range, and richer color depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors tend to be more expensive and lead to bigger and heavier cameras and lenses.

Both cameras under consideration feature an APS-C sensor, but their sensors differ slightly in size. The sensor area in the X70 is 11 percent bigger. As a result of these sensor size differences, the cameras have format factors, respectively, of 1.6 (M10) and 1.5. Both cameras have a native aspect ratio (sensor width to sensor height) of 3:2.

Canon M10 and Fujifilm X70 sensor measures
Sensor size

Despite having a smaller sensor, the Canon M10 offers a higher resolution of 17.9 megapixel, compared with 16 MP of the Fujifilm X70. This megapixel advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 4.31μm versus 4.80μm for the X70). Moreover, it should be noted that the X70 is a somewhat more recent model (by 3 months) than the M10, and its sensor might have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixel-units. Coming back to sensor resolution, it should be mentioned that the X70 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

M10 versus X70 MP
Sensor resolution

Consistent information on actual sensor performance is available from DXO Mark for most cameras. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The following table provides an overview of the physical sensor characteristics, as well as the sensor quality measurements for a selection of comparators.

Sensor Characteristics
Camera Sensor
Class
Resolution
(Megapixel)
Horiz.
Pixels
Vert.
Pixels
Video
Format
DXO
Portrait
DXO
Landscape
DXO
Sports
DXO
Overall
Canon M10 (⇒ rgt) APS-C 17.9 5184 3456 1080/30p 22.2 11.4 753 65
Fujifilm X70 (⇒ lft) APS-C 16.0 4896 3264 1080/60p - - - -
Canon M100 (⇒ lft | rgt) APS-C 24.0 6000 4000 1080/60p 23.5 12.9 1272 78
Canon M5 (⇒ lft | rgt) APS-C 24.0 6000 4000 1080/60p 23.4 12.4 1262 77
Canon G9 X (⇒ lft | rgt) 1-inch 20.0 5472 3648 1080/60p 21.5 12.3 495 63
Canon M3 (⇒ lft | rgt) APS-C 24.0 6000 4000 1080/30p 22.8 11.8 1169 72
Canon T5 (⇒ lft | rgt) APS-C 17.9 5184 3456 1080/30p 21.9 11.3 724 63
Canon G7 X (⇒ lft | rgt) 1-inch 20.0 5472 3648 1080/60p 23.0 12.7 556 71
Canon SL1 (⇒ lft | rgt) APS-C 17.9 5184 3456 1080/30p 21.8 11.3 843 63
Canon M (⇒ lft | rgt) APS-C 17.9 5184 3456 1080/30p 22.1 11.2 827 65
Fujifilm X-E3 (⇒ lft | rgt) APS-C 24.0 6000 4000 4K/30p - - - -
Fujifilm X-T20 (⇒ lft | rgt) APS-C 24.0 6000 4000 4K/30p - - - -
Fujifilm X-E2S (⇒ lft | rgt) APS-C 16.0 4896 3264 1080/60p - - - -
Fujifilm X-T10 (⇒ lft | rgt) APS-C 16.0 4896 3264 1080/60p - - - -
Fujifilm X-M1 (⇒ lft | rgt) APS-C 16.0 4896 3264 1080/30p - - - -
Sony RX100 IV (⇒ lft | rgt) 1-inch 20.0 5472 3648 4K/30p 22.8 12.6 591 70
Sony A5000 (⇒ lft | rgt) APS-C 19.8 5456 3632 1080/60i 23.8 13.0 1089 79

Many modern cameras cannot only take still pictures, but also record videos. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the X70 provides a faster frame rate than the M10. It can shoot movie footage at 1080/60p, while the Canon is limited to 1080/30p.

Feature comparison: Canon M10 vs Fujifilm X70

Apart from body and sensor, cameras can and do differ across a range of features. The M10 and the X70 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The adjacent table lists some of the other core features of the Canon M10 and Fujifilm X70 along with similar information for a selection of comparators. If you need more detail on the specs, you can find comprehensive listings, for example, in the dpreview camera hub.

Core Features
Camera Viewfinder
(Type or
'000 dots)
Control
Panel
(Y/n)
LCD
Size
(inch)
LCD
Resolution
('000 dots)
LCD
Attach-
ment
Touch
Screen
(Y/n)
Shutter
speed
(1/sec)
Shutter
flaps
(1/sec))
Build-in
Flash
(GN)
Build-in
Image
Stab
Canon M10 (⇒ rgt) no no 3.0 1040 tilting YES 4000 4.6 5 no
Fujifilm X70 (⇒ lft) no no 3.0 1040 tilting YES 4000 8.0 7.9 ..
Canon M100 (⇒ lft | rgt) no no 3.0 1040 tilting YES 4000 6.1 5 no
Canon M5 (⇒ lft | rgt) 2360 no 3.2 1620 tilting YES 4000 9.0 5 no
Canon G9 X (⇒ lft | rgt) no no 3.0 1040 fixed YES 2000 6.0 6 YES
Canon M3 (⇒ lft | rgt) no no 3.0 1040 tilting YES 4000 4.2 5 no
Canon T5 (⇒ lft | rgt) optical no 3.0 460 fixed no 4000 3.0 9.2 no
Canon G7 X (⇒ lft | rgt) no no 3.0 1040 tilting YES 2000 6.5 7 YES
Canon SL1 (⇒ lft | rgt) optical no 3.0 1040 fixed YES 4000 4.9 9.4 no
Canon M (⇒ lft | rgt) no no 3.0 1040 fixed YES 4000 4.3 no no
Fujifilm X-E3 (⇒ lft | rgt) 2360 no 3.0 1040 fixed YES 4000 8.0 no no
Fujifilm X-T20 (⇒ lft | rgt) 2360 no 3.0 1040 tilting YES 4000 8.0 5 no
Fujifilm X-E2S (⇒ lft | rgt) 2360 no 3.0 1040 fixed no 4000 7.0 7 no
Fujifilm X-T10 (⇒ lft | rgt) 2360 no 3.0 920 tilting no 4000 8.0 5 no
Fujifilm X-M1 (⇒ lft | rgt) no no 3.0 920 tilting no 4000 5.6 7 no
Sony RX100 IV (⇒ lft | rgt) 2359 no 3.0 1228 tilting no 2000 16.0 10.2 YES
Sony A5000 (⇒ lft | rgt) no no 3.0 461 tilting no 4000 3.5 4 no

The X70 is a current model that online retailers, such as amazon, will have in stock. In contrast, the M10 has been discontinued (but it can be found pre-owned on eBay). As a replacement in the same line of cameras, the M10 was succeeded by the Canon M100.

Review summary: Canon M10 vs Fujifilm X70

So what is the bottom line? Which of the two cameras – the Canon M10 or the Fujifilm X70 – has the upper hand? Below is a summary of the relative strengths of each of the two contestants.


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Arguments in favor of the Canon EOS M10:

  • More detail: Offers more megapixels (17.9 vs 16MP) with a 6% higher linear resolution.
  • Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
  • More flexible: Accepts interchangeable lenses, so that lens characteristics can be altered.
  • More heavily discounted: Has been on the market for longer (launched in October 2015).

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Advantages of the Fujifilm X70:

  • Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
  • Better video: Provides higher movie framerates (1080/60p versus 1080/30p).
  • Faster burst: Shoots at higher frequency (8 vs 4.6 flaps/sec) to capture the decisive moment.
  • Ready to shoot: Has an integrated lens, whereas the M10 necessitates an extra lens.
  • Longer lasting: Gets more shots (330 versus 255) out of a single battery charge.
  • More modern: Was introduced somewhat (3 months) more recently.

If the number of relative strengths (bullet points above) is taken as a guide, the X70 emerges as the winner of the match-up (6 : 4 points). However, the pertinence of the various camera strengths will differ across photographers, so that you might want to weigh individual camera traits according to their importance for your own imaging needs before making a camera decision.

M10 04:06 X70

In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it says nothing about, for example, the handling, responsiveness, and overall imaging quality of the M10 and the X70 in practical situations. At times, user reviews, such as those published at amazon, address these issues in a useful manner, but such feedback is on many occasions incomplete, inconsistent, and unreliable. This is where reviews by experts come in. The table below summarizes the assessments of some of the best known camera review sites. You can find the full text of the reviews, respectively, at cameralabs.com, dpreview.com, ephotozine.com, imaging-resource.com, and photographyblog.com.

Review scores
Camera camera
labs
.com
dp
review
.com
ephoto
zine
.com
imaging
resource
.com
photography
blog
.com
Camera
Launch
(year)
Launch
Price
(USD)
Street
Price
(amazon)
Used
Price
(ebay)
Canon M10 (⇒ rgt) - - - reviewed 4/5 2015 499discont. check
Fujifilm X70 (⇒ lft) - 76/100 4.5/5 4/5 4.5/5 2016 799 latest check
Canon M100 (⇒ lft | rgt) Rec .. 4/5 .. 3.5/5 2017 499 latest check
Canon M5 (⇒ lft | rgt) Rec 82/100 Silver 4/5 4.5/5 4/5 2016 979 latest check
Canon G9 X (⇒ lft | rgt) HiRec - 4.5/5 4/5 4.5/5 2015 529discont. check
Canon M3 (⇒ lft | rgt) reviewed 75/100 4.5/5 4.5/5 4/5 2015 679discont. check
Canon T5 (⇒ lft | rgt) 4/5 - 4/5 4/5 4.5/5 2014 449discont. check
Canon G7 X (⇒ lft | rgt) HiRec 77/100 Silver 4.5/5 3.5/5 4.5/5 2014 699discont. check
Canon SL1 (⇒ lft | rgt) Rec 78/100 Gold 4/5 4/5 4/5 2013 549discont. check
Canon M (⇒ lft | rgt) Rec - 4/5 3.5/5 4/5 2012 599discont. check
Fujifilm X-E3 (⇒ lft | rgt) Rec 84/100 Gold 4.5/5 4.5/5 4.5/5 2017 899 latest check
Fujifilm X-T20 (⇒ lft | rgt) HiRec 82/100 Silver 5/5 .. 4.5/5 2017 899 latest check
Fujifilm X-E2S (⇒ lft | rgt) - 77/100 4.5/5 - 4.5/5 2016 699discont. check
Fujifilm X-T10 (⇒ lft | rgt) HiRec 80/100 Silver 5/5 4/5 5/5 2015 799discont. check
Fujifilm X-M1 (⇒ lft | rgt) Rec 77/100 Gold 4.5/5 - 4.5/5 2013 699 latest check
Sony RX100 IV (⇒ lft | rgt) HiRec 85/100 Gold 4/5 4.5/5 4.5/5 2015 999discont. check
Sony A5000 (⇒ lft | rgt) Rec - 4.5/5 reviewed 4.5/5 2014 449discont. check

The above review scores should be interpreted with care, though. The assessments were made in relation to similar cameras of the same technological generation. A score, therefore, has to be seen in close connection to the price and market introduction time of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.


Other camera comparisons

Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just make your choice using the following search menu. There is also a set of direct links to comparison reviews that other users of the CAM-parator app explored. If you cannot find the camera you are interested in, kindly get in touch, and I will try to update the database with the necessary infos.

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