Fujifilm XF10 vs Sony A6700

The Fujifilm XF10 and the Sony Alpha A6700 are two digital cameras that were officially introduced, respectively, in July 2018 and July 2023. The XF10 is a fixed lens compact, while the A6700 is a mirrorless interchangeable lens camera. Both cameras are equipped with an APS-C sensor. The Fujifilm has a resolution of 24 megapixels, whereas the Sony provides 25.6 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm XF10		Sony A6700
Fixed lens compact camera		Mirrorless system camera
28mm f/2.8-16		Sony E mount lenses
24 MP – APS-C sensor		25.6 MP – APS-C sensor
4K/15p Video		4K/120p Video
ISO 200-12,800 (100 - 51,200)		ISO 100-32,000 (50 - 102,400)
No viewfinder, LCD framing		Electronic viewfinder (2360k dots)
3.0" LCD – 1040k dots		3.0" LCD – 1037k dots
Fixed touchscreen		Swivel touchscreen
6 shutter flaps per second		11 shutter flaps per second
no shake reduction		In-body stabilization
not weather sealed		Weathersealed body
330 shots per battery charge		570 shots per battery charge
113 x 64 x 41 mm, 279 g		122 x 69 x 64 mm, 493 g

Check XF10 offers at
ebay.com
Check A6700 price at
amazon.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm XF10 and the Sony Alpha A6700? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The physical size and weight of the Fujifilm XF10 and the Sony A6700 are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All size dimensions are rounded to the nearest millimeter.

The XF10 can be obtained in two different colors (black, gold), while the A6700 is only available in black.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Sony A6700 is notably larger (16 percent) than the Fujifilm XF10. It is noteworthy in this context that the A6700 is splash and dust-proof, while the XF10 does not feature any corresponding weather-sealing.

The above size and weight comparisons are to some extent incomplete and possibly misleading, as the XF10 has a lens built in, whereas the A6700 is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup. You can compare the optics available for the A6700 and their specifications in the Sony E-Mount Lens Catalog.

Concerning battery life, the XF10 gets 330 shots out of its Fujifilm NP-95 battery, while the A6700 can take 570 images on a single charge of its Sony NP-FZ100 power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The table below summarizes the key physical specs of the two cameras alongside a broader set of comparators. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price	Street Price
1.		Fujifilm XF10	113 mm	64 mm	41 mm	279 g	330	n	Jul 2018	EUR 499	ebay.com
2.		Sony A6700	122 mm	69 mm	64 mm	493 g	570	Y	Jul 2023	EUR 1 699	amazon.com
3.		Canon G9 X Mark II	98 mm	58 mm	31 mm	206 g	235	n	Jan 2017	EUR 499	ebay.com
4.		Canon M100	108 mm	67 mm	35 mm	302 g	295	n	Aug 2017	EUR 479	ebay.com
5.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	EUR 399	ebay.com
6.		Fujifilm X-A7	119 mm	68 mm	41 mm	320 g	440	n	Sep 2019	EUR 549	ebay.com
7.		Fujifilm X-T100	121 mm	83 mm	47 mm	448 g	430	n	May 2018	EUR 599	ebay.com
8.		Fujifilm X70	113 mm	64 mm	44 mm	340 g	330	n	Jan 2016	EUR 699	ebay.com
9.		Fujifilm X100F	127 mm	75 mm	52 mm	469 g	390	n	Jan 2017	EUR 1 399	ebay.com
10.		Panasonic FT7	117 mm	76 mm	37 mm	319 g	300	Y	May 2018	EUR 429	ebay.com
11.		Panasonic TZ90	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	EUR 429	ebay.com
12.		Panasonic TZ95	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	EUR 449	ebay.com
13.		Sony A7 II	127 mm	96 mm	60 mm	599 g	350	Y	Nov 2014	EUR 2 099	ebay.com
14.		Sony A77 II	143 mm	104 mm	81 mm	647 g	480	Y	May 2014	EUR 1 199	ebay.com
15.		Sony A6300	120 mm	67 mm	49 mm	404 g	400	Y	Feb 2016	EUR 1 099	ebay.com
16.		Sony A6500	120 mm	67 mm	53 mm	453 g	350	Y	Oct 2016	EUR 1 699	ebay.com
17.		Sony A6600	120 mm	67 mm	69 mm	503 g	810	Y	Aug 2019	EUR 1 599	amazon.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

The price is, of course, an important factor in any camera decision. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The XF10 was launched at a lower price than the A6700, despite having a lens built in. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. All other things equal, a large sensor will have larger individual pixel-units that offer better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixels in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Both cameras under consideration feature an APS-C sensor, but their sensors differ slightly in size. The sensor area in the A6700 is 1 percent smaller. They nevertheless have the same format factor of 1.5. Both cameras have a native aspect ratio (sensor width to sensor height) of 3:2.

Despite having a slightly smaller sensor, the A6700 offers a slightly higher resolution of 25.6 megapixels, compared with 24 MP of the XF10. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 3.79μm versus 3.92μm for the XF10). However, it should be noted that the A6700 is much more recent (by 4 years and 11 months) than the XF10, and its sensor will have benefitted from technological advances during this time that make it possible to gather light more efficiently.

The Fujifilm XF10 has a native sensitivity range from ISO 200 to ISO 12800, which can be extended to ISO 100-51200. The corresponding ISO settings for the Sony Alpha A6700 are ISO 100 to ISO 32000, with the possibility to increase the ISO range to 50-102400.

In terms of underlying technology, the XF10 is build around a CMOS sensor, while the A6700 uses a BSI-CMOS imager. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

For many cameras, data on sensor performance has been reported by DXO Mark. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm XF10	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1844	83
2.		Sony A6700	APS-C	25.6	6192	4128	4K/120p	24.3	14.0	2329	86
3.		Canon G9 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.9	12.5	522	65
4.		Canon M100	APS-C	24.0	6000	4000	1080/60p	23.5	12.9	1272	78
5.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
6.		Fujifilm X-A7	APS-C	24.0	6000	4000	4K/30p	24.1	13.6	1955	84
7.		Fujifilm X-T100	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1829	83
8.		Fujifilm X70	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
9.		Fujifilm X100F	APS-C	24.0	6000	4000	1080/60p	23.9	13.2	1704	81
10.		Panasonic FT7	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1028	51
11.		Panasonic TZ90	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
12.		Panasonic TZ95	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
13.		Sony A7 II	Full Frame	24.0	6000	4000	1080/60p	24.9	13.6	2449	90
14.		Sony A77 II	APS-C	24.0	6000	4000	1080/60p	24.4	13.4	1013	82
15.		Sony A6300	APS-C	24.0	6000	4000	4K/30p	24.4	13.7	1437	85
16.		Sony A6500	APS-C	24.0	6000	4000	4K/30p	24.5	13.7	1405	85
17.		Sony A6600	APS-C	24.0	6000	4000	4K/30p	23.8	13.4	1497	82
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but also of capturing video footage. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the A6700 provides a faster frame rate than the XF10. It can shoot movie footage at 4K/120p, while the Fujifilm is limited to 4K/15p.

Feature comparison

Apart from body and sensor, cameras can and do differ across a variety of features. For example, the A6700 has an electronic viewfinder (2360k dots), which can be very helpful when shooting in bright sunlight. In contrast, the XF10 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Fujifilm XF10 and Sony A6700 in connection with corresponding information for a sample of similar cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm XF10	none	n	3.0 / 1040	fixed	Y	1/4000s	6.0/s	Y	n
2.		Sony A6700	2360	n	3.0 / 1037	swivel	Y	1/4000s	11.0/s	n	Y
3.		Canon G9 X Mark II	none	n	3.0 / 1040	fixed	Y	1/2000s	8.2/s	Y	Y
4.		Canon M100	none	n	3.0 / 1040	tilting	Y	1/4000s	6.1/s	Y	n
5.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
6.		Fujifilm X-A7	none	n	3.5 / 2760	swivel	Y	1/4000s	6.0/s	Y	n
7.		Fujifilm X-T100	2360	n	3.0 / 1040	swivel	Y	1/4000s	6.0/s	Y	n
8.		Fujifilm X70	optional	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
9.		Fujifilm X100F	2360	n	3.0 / 1040	fixed	n	1/4000s	8.0/s	Y	n
10.		Panasonic FT7	1170	n	3.0 / 1040	fixed	n	1/1300s	10.0/s	Y	Y
11.		Panasonic TZ90	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
12.		Panasonic TZ95	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
13.		Sony A7 II	2400	n	3.0 / 1230	tilting	n	1/8000s	5.0/s	n	Y
14.		Sony A77 II	2359	Y	3.0 / 1229	full-flex	n	1/8000s	12.0/s	Y	Y
15.		Sony A6300	2359	n	3.0 / 922	tilting	n	1/4000s	11.0/s	Y	n
16.		Sony A6500	2359	n	3.0 / 922	tilting	Y	1/4000s	11.0/s	Y	Y
17.		Sony A6600	2359	n	3.0 / 922	tilting	Y	1/4000s	11.0/s	n	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One difference between the cameras concerns the presence of an on-board flash. The XF10 has one, while the A6700 does not. While the built-in flash of the XF10 is not very powerful, it can at times be useful as a fill-in light.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, both cameras under consideration feature an electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm XF10 and the Sony A6700 both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The XF10 writes its imaging data to SDXC cards, while the A6700 uses SDXC or Memory Stick PRO Duo cards. The A6700 supports UHS-II cards (Ultra High Speed data transfer of up to 312 MB/s), while the XF10 can use UHS-I cards (up to 104 MB/s).

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm XF10 and Sony Alpha A6700 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm XF10	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
2.		Sony A6700	Y	stereo / mono	Y	Y	YES	3.2	Y	Y	Y
3.		Canon G9 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
4.		Canon M100	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
5.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
6.		Fujifilm X-A7	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
7.		Fujifilm X-T100	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
8.		Fujifilm X70	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
9.		Fujifilm X100F	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
10.		Panasonic FT7	-	stereo / mono	-	-	micro	2.0	Y	-	-
11.		Panasonic TZ90	-	stereo / mono	-	-	micro	2.0	Y	-	-
12.		Panasonic TZ95	-	stereo / mono	-	-	micro	2.0	Y	-	Y
13.		Sony A7 II	Y	stereo / mono	Y	Y	micro	2.0	Y	Y	-
14.		Sony A77 II	Y	stereo / mono	Y	-	mini	2.0	Y	Y	-
15.		Sony A6300	Y	stereo / mono	Y	-	micro	2.0	Y	Y	-
16.		Sony A6500	Y	stereo / mono	Y	-	micro	2.0	Y	Y	-
17.		Sony A6600	Y	stereo / mono	Y	Y	YES	2.0	Y	Y	Y

It is notable that the A6700 has a hotshoe, which makes it possible to easily attach optional accessories, such as an external flash gun. The XF10 does not feature such an accessory-socket.

The A6700 is a recent model that features in the current product line-up of Sony. In contrast, the XF10 has been discontinued (but can be found pre-owned on ebay). There has not been a direct replacement model for the XF10 from Fujifilm. Further information on the features and operation of the XF10 and A6700 can be found, respectively, in the Fujifilm XF10 Manual (free pdf) or the online Sony A6700 Manual.

Review summary

So how do things add up? Is the Fujifilm XF10 better than the Sony A6700 or vice versa? A synthesis of the relative strong points of each of the models is listed below.

Reasons to prefer the Fujifilm XF10:

• Ready to shoot: Has a lens built-in, whereas the A6700 requires a separate lens.
• More compact: Is smaller (113x64mm vs 122x69mm) and thus needs less room in the bag.
• Less heavy: Is lighter even though it comes with a built-in lens (unlike the A6700).
• Easier fill-in: Is equipped with a small onboard flash to brighten deep shadow areas.
• More affordable: Was introduced at a lower price, despite coming with a built-in lens.
• More heavily discounted: Has been available for much longer (launched in July 2018).

Arguments in favor of the Sony Alpha A6700:

• Better video: Provides higher movie framerates (4K/120p versus 4K/15p).
• Better sound control: Has a headphone port that enables audio monitoring while recording.
• Easier framing: Has an electronic viewfinder for image composition and settings control.
• More flexible LCD: Has a swivel screen for odd-angle shots in portrait or landscape orientation.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Faster burst: Shoots at higher frequency (11 vs 6 flaps/sec) to capture the decisive moment.
• More flexible: Takes interchangeable lenses and can thus be used with specialty optics.
• Longer lasting: Gets more shots (570 versus 330) out of a single battery charge.
• Better sealing: Is splash and dust sealed for shooting in inclement weather conditions.
• Sharper images: Has stabilization technology built-in to reduce the impact of hand-shake.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
• Faster data transfer: Supports a more advanced USB protocol (3.2 vs 2.0).
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• Faster buffer clearing: Supports a more advanced SD data transfer standard (UHS-II vs UHS-I).
• More modern: Reflects 4 years and 11 months of technical progress since the XF10 launch.

If the number of relative strengths (bullet points above) is taken as a guide, the A6700 is the clear winner of the contest (15 : 6 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm XF10 and the Sony A6700 place the cameras among the top in their class? Find out in the latest Best Prime Lens Compact Camera and Best Mirrorless Interchangeable Lens Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains partial and cannot reveal, for example, the shooting experience and imaging performance when actually working with the XF10 or the A6700. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is why expert reviews are important. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price	Street Price
1.		Fujifilm XF10	..	..	4/5	75/100	4/5	4.5/5	Jul 2018	EUR 499	ebay.com
2.		Sony A6700	4.5/5	+	4.5/5	88/100	4.5/5	4.5/5	Jul 2023	EUR 1 699	amazon.com
3.		Canon G9 X Mark II	4/5	..	4/5	75/100	4.5/5	4.5/5	Jan 2017	EUR 499	ebay.com
4.		Canon M100	3/5	+	..	..	4/5	3.5/5	Aug 2017	EUR 479	ebay.com
5.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	EUR 399	ebay.com
6.		Fujifilm X-A7	3/5	..	3.5/5	81/100	4/5	3.5/5	Sep 2019	EUR 549	ebay.com
7.		Fujifilm X-T100	4/5	+	4.5/5	79/100	4/5	4.5/5	May 2018	EUR 599	ebay.com
8.		Fujifilm X70	4.5/5	..	..	76/100	4.5/5	4.5/5	Jan 2016	EUR 699	ebay.com
9.		Fujifilm X100F	5/5	+	3.9/5	83/100	4.5/5	4.5/5	Jan 2017	EUR 1 399	ebay.com
10.		Panasonic FT7	..	+	..	..	3.5/5	3.5/5	May 2018	EUR 429	ebay.com
11.		Panasonic TZ90	..	+ +	4/5	..	4/5	4/5	Apr 2017	EUR 429	ebay.com
12.		Panasonic TZ95	..	+ +	..	..	4.5/5	..	Feb 2019	EUR 449	ebay.com
13.		Sony A7 II	5/5	+	4/5	82/100	4.5/5	5/5	Nov 2014	EUR 2 099	ebay.com
14.		Sony A77 II	4/5	..	..	80/100	4.5/5	5/5	May 2014	EUR 1 199	ebay.com
15.		Sony A6300	4.5/5	+	..	85/100	5/5	5/5	Feb 2016	EUR 1 099	ebay.com
16.		Sony A6500	5/5	+ +	3.5/5	85/100	4.5/5	4.5/5	Oct 2016	EUR 1 699	ebay.com
17.		Sony A6600	4/5	+	4/5	83/100	4.5/5	4/5	Aug 2019	EUR 1 599	amazon.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The ratings are only valid when referring to cameras in the same category and of the same age. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. It should also be noted that some of the review sites have over time altered the way they render their verdicts.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just use the search menu below. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.

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