Canon SX730 vs SX740

The Canon PowerShot SX730 HS and the Canon PowerShot SX740 HS are two digital cameras that were revealed to the public, respectively, in April 2017 and July 2018. Both the SX730 and the SX740 are fixed lens compact cameras that are equipped with a 1/2.3-inch sensor. Both cameras offer a resolution of 20.2 megapixels.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon SX730		Canon SX740
Fixed lens compact camera		Fixed lens compact camera
24-960mm f/3.3-6.9		24-960mm f/3.3-6.9
20.2 MP – 1/2.3" sensor		20.2 MP – 1/2.3" sensor
1080/60p Video		4K/30p Video
ISO 80-3,200		ISO 100-3,200
No viewfinder, LCD framing		No viewfinder, LCD framing
3.0" LCD – 922k dots		3.0" LCD – 922k dots
Tilting screen (no touchscreen)		Tilting screen (no touchscreen)
5.9 shutter flaps per second		10 shutter flaps per second
250 shots per battery charge		265 shots per battery charge
110 x 64 x 40 mm, 300 g		110 x 64 x 40 mm, 299 g

Check SX730 offers at
ebay.com
Check SX740 price at
amazon.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX730 HS and the Canon PowerShot SX740 HS? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

An illustration of the physical size and weight of the Canon SX730 and the Canon SX740 is provided in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All width, height and depth measures are rounded to the nearest millimeter.

Both cameras are available in two different colors (black, silver).

In this particular case, the Canon SX730 and the Canon SX740 have exactly the same width and height, and, thus, have identically-sized bodies. Moreover, the two cameras also share the same weight. In this context, it is worth noting that neither the SX730 nor the SX740 are weather-sealed.

The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The table below summarizes the key physical specs of the two cameras alongside a broader set of comparators. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price	Street Price
1.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	US$ 399	ebay.com
2.		Canon SX740	110 mm	64 mm	40 mm	299 g	265	n	Jul 2018	US$ 399	amazon.com
3.		Canon G5 X Mark II	111 mm	61 mm	46 mm	340 g	230	n	Jul 2019	US$ 899	ebay.com
4.		Canon G7 X Mark II	106 mm	61 mm	42 mm	319 g	265	n	Feb 2016	US$ 699	ebay.com
5.		Canon G7 X Mark III	105 mm	61 mm	41 mm	304 g	235	n	Jul 2019	US$ 749	amazon.com
6.		Canon G9 X Mark II	98 mm	58 mm	31 mm	206 g	235	n	Jan 2017	US$ 529	ebay.com
7.		Canon SX420	104 mm	69 mm	85 mm	325 g	195	n	Jan 2016	US$ 299	ebay.com
8.		Canon SX430	104 mm	69 mm	85 mm	323 g	195	n	Jan 2017	US$ 299	ebay.com
9.		Canon SX540	120 mm	82 mm	92 mm	442 g	205	n	Jan 2016	US$ 399	ebay.com
10.		Canon SX710	113 mm	66 mm	35 mm	269 g	230	n	Jan 2015	US$ 349	ebay.com
11.		Canon SX720	110 mm	64 mm	36 mm	270 g	250	n	Feb 2016	US$ 379	ebay.com
12.		Fujifilm X-A5	117 mm	68 mm	40 mm	361 g	450	n	Jan 2018	US$ 399	ebay.com
13.		Panasonic TZ90	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	US$ 449	ebay.com
14.		Panasonic TZ95	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	US$ 449	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
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Any camera decision will naturally be influenced heavily by the price. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The two cameras under review were launched at the same price and fall into the same market segment. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the sensor inside a digital camera is one of the key determinants of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Both cameras under consideration feature a 1/2.3-inch sensor and have a format factor (sometimes also referred to as "crop factor") of 5.6. Within the spectrum of camera sensors, this places the review cameras among the smaller-sensor digicams that favor affordability and compact design. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

Technology-wise, the SX740 uses a more advanced image processing engine (DIGIC 8) than the SX730 (DIGIC 6), with benefits for noise reduction, color accuracy, and processing speed.

The two cameras under review do not only share the same sensor size, but also offer an identical resolution of 20.2 megapixels. This similarity in sensor specs implies that both the SX730 and the SX740 have the same pixel density, as well as the same pixel size. It should, however, be noted that the SX740 is a somewhat more recent model (by 1 year and 3 months) than the SX730, and its sensor might have benefitted from technological advances during this time. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The Canon PowerShot SX730 HS has a native sensitivity range from ISO 80 to ISO 3200. The corresponding ISO settings for the Canon PowerShot SX740 HS are ISO 100 to ISO 3200 (no boost).

Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
2.		Canon SX740	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1050	51
3.		Canon G5 X Mark II	1-inch	20.0	5472	3648	4K/30p	22.2	12.4	583	65
4.		Canon G7 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.8	11.9	260	62
5.		Canon G7 X Mark III	1-inch	20.0	5472	3648	4K/30p	22.2	12.4	583	65
6.		Canon G9 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.9	12.5	522	65
7.		Canon SX420	1/2.3	19.9	5152	3864	720/25p	20.3	11.7	806	48
8.		Canon SX430	1/2.3	19.9	5152	3864	720/25p	20.5	11.9	900	49
9.		Canon SX540	1/2.3	20.2	5184	3888	1080/60p	20.3	11.7	806	48
10.		Canon SX710	1/2.3	20.2	5184	3888	1080/60p	20.2	11.6	712	47
11.		Canon SX720	1/2.3	20.2	5184	3888	1080/60p	20.3	11.8	817	48
12.		Fujifilm X-A5	APS-C	24.0	6000	4000	4K/15p	24.0	13.3	1800	82
13.		Panasonic TZ90	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
14.		Panasonic TZ95	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but can also record movies. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the SX740 provides a better video resolution than the SX730. It can shoot movie footage at 4K/30p, while the SX730 is limited to 1080/60p.

Feature comparison

Beyond body and sensor, cameras can and do differ across a range of features. The SX730 and the SX740 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The following table reports on some other key feature differences and similarities of the Canon SX730, the Canon SX740, and comparable cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
2.		Canon SX740	none	n	3.0 / 922	tilting	n	1/3200s	10.0/s	Y	Y
3.		Canon G5 X Mark II	2360	n	3.0 / 1040	tilting	Y	1/2000s	30/s	Y	Y
4.		Canon G7 X Mark II	none	n	3.0 / 1040	tilting	Y	1/2000s	8.0/s	Y	Y
5.		Canon G7 X Mark III	none	n	3.0 / 1040	tilting	Y	1/2000s	30/s	Y	Y
6.		Canon G9 X Mark II	none	n	3.0 / 1040	fixed	Y	1/2000s	8.2/s	Y	Y
7.		Canon SX420	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
8.		Canon SX430	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
9.		Canon SX540	none	n	3.0 / 461	fixed	n	1/2000s	5.9/s	Y	Y
10.		Canon SX710	none	n	3.0 / 922	fixed	n	1/3200s	6.0/s	Y	Y
11.		Canon SX720	none	n	3.0 / 922	fixed	n	1/3200s	5.9/s	Y	Y
12.		Fujifilm X-A5	none	n	3.0 / 1040	tilting	Y	1/4000s	6.0/s	Y	n
13.		Panasonic TZ90	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
14.		Panasonic TZ95	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The Canon SX740 has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

Both the SX730 and the SX740 have zoom lenses built in. Both optics have identical focal length range and aperture specifications (4.3-172mm f/3.3-6.9). Both cameras offer the same maximum aperture.

Concerning the storage of imaging data, both the SX730 and the SX740 write their files to SDXC cards. The SX740 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the SX730 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX730 HS and Canon PowerShot SX740 HS and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
2.		Canon SX740	-	stereo / mono	-	-	micro	2.0	Y	-	Y
3.		Canon G5 X Mark II	-	stereo / mono	-	-	micro	3.1	Y	-	Y
4.		Canon G7 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	-
5.		Canon G7 X Mark III	-	stereo / mono	Y	-	micro	3.1	Y	-	Y
6.		Canon G9 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
7.		Canon SX420	-	mono / mono	-	-	-	2.0	Y	Y	-
8.		Canon SX430	-	mono / mono	-	-	-	2.0	Y	Y	-
9.		Canon SX540	-	stereo / mono	-	-	mini	2.0	Y	Y	-
10.		Canon SX710	-	stereo / mono	-	-	micro	2.0	Y	Y	-
11.		Canon SX720	-	stereo / mono	-	-	micro	2.0	Y	Y	-
12.		Fujifilm X-A5	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
13.		Panasonic TZ90	-	stereo / mono	-	-	micro	2.0	Y	-	-
14.		Panasonic TZ95	-	stereo / mono	-	-	micro	2.0	Y	-	Y

The SX740 is a recent model that features in the current product line-up of Canon. In contrast, the SX730 has been discontinued (but can be found pre-owned on ebay). As a replacement in the same line of cameras, the SX730 was succeeded by the Canon SX730 HS. Further information on the features and operation of the SX730 and SX740 can be found, respectively, in the Canon SX730 Manual (free pdf) or the online Canon SX740 Manual.

Review summary

So how do things add up? Which of the two cameras – the Canon SX730 or the Canon SX740 – has the upper hand? Is one clearly better than the other? A synthesis of the relative strong points of each of the models is listed below.

Arguments in favor of the Canon PowerShot SX730 HS:

• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• More heavily discounted: Has been on the market for longer (launched in April 2017).

Reasons to prefer the Canon PowerShot SX740 HS:

• Better jpgs: Has a more modern image processing engine (DIGIC 8 vs DIGIC 6).
• Better video: Provides higher definition movie capture (4K/30p vs 1080/60p).
• Faster burst: Shoots at higher frequency (10 vs 5.9 flaps/sec) to capture the decisive moment.
• Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More modern: Was introduced somewhat (1 year and 3 months) more recently.

If the count of individual advantages (bullet points above) is taken as a guide, the SX740 is the clear winner of the contest (6 : 2 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon SX730 and the Canon SX740 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera listing whether the two cameras rank among the cream of the crop.

In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it remains partial and cannot reveal, for example, the shooting experience and imaging performance when actually working with the SX730 or the SX740. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is where reviews by experts come in. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price	Street Price
1.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	US$ 399	ebay.com
2.		Canon SX740	..	+	3.5/5	..	4/5	4/5	Jul 2018	US$ 399	amazon.com
3.		Canon G5 X Mark II	4/5	+	4/5	82/100	..	4/5	Jul 2019	US$ 899	ebay.com
4.		Canon G7 X Mark II	4.5/5	+ +	..	81/100	4.5/5	4.5/5	Feb 2016	US$ 699	ebay.com
5.		Canon G7 X Mark III	..	+ +	4/5	81/100	4/5	..	Jul 2019	US$ 749	amazon.com
6.		Canon G9 X Mark II	4/5	..	4/5	75/100	4.5/5	4.5/5	Jan 2017	US$ 529	ebay.com
7.		Canon SX420	..	..	..	..	..	3/5	Jan 2016	US$ 299	ebay.com
8.		Canon SX430	..	..	..	..	3.5/5	3.5/5	Jan 2017	US$ 299	ebay.com
9.		Canon SX540	..	..	..	..	..	..	Jan 2016	US$ 399	ebay.com
10.		Canon SX710	..	+	..	..	4/5	3.5/5	Jan 2015	US$ 349	ebay.com
11.		Canon SX720	..	+	..	..	4/5	4.5/5	Feb 2016	US$ 379	ebay.com
12.		Fujifilm X-A5	..	+	4.1/5	..	4/5	3.5/5	Jan 2018	US$ 399	ebay.com
13.		Panasonic TZ90	..	+ +	4/5	..	4/5	4/5	Apr 2017	US$ 449	ebay.com
14.		Panasonic TZ95	..	+ +	..	..	4.5/5	..	Feb 2019	US$ 449	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, kindly note that some of the listed sites have over time developped their review approaches and their reporting style.

Check SX730 offers at
ebay.com
Check SX740 price at
amazon.com

Other camera comparisons

Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make your choice using the following search menu. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.

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