Fujifilm X70 vs Canon G9 X

The Fujifilm X70 and the Canon PowerShot G9 X are two digital cameras that were announced, respectively, in January 2016 and October 2015. Both the X70 and the G9X are fixed lens compact cameras that are based on an APS-C (X70) and an one-inch (G9X) sensor. The Fujifilm has a resolution of 16 megapixels, whereas the Canon provides 20 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X70		Canon G9 X
Fixed lens compact camera		Fixed lens compact camera
28mm f/2.8-16		28-84mm f/2.0-4.9
16 MP – APS-C sensor		20 MP – 1" sensor
1080/60p Video		1080/60p Video
ISO 100-6,400 (100 - 51,200)		ISO 125-12,800
Viewfinder optional		No viewfinder, LCD framing
3.0" LCD – 1040k dots		3.0" LCD – 1040k dots
Tilting touchscreen		Fixed touchscreen
8 shutter flaps per second		6 shutter flaps per second
330 shots per battery charge		220 shots per battery charge
113 x 64 x 44 mm, 340 g		98 x 58 x 31 mm, 209 g

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Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X70 and the Canon PowerShot G9 X? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The physical size and weight of the Fujifilm X70 and the Canon G9 X are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All width, height and depth dimensions are rounded to the nearest millimeter.

Both cameras are available in two different colors (black, silver).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Canon G9 X is notably smaller (21 percent) than the Fujifilm X70. Moreover, the G9X is substantially lighter (39 percent) than the X70. In this context, it is worth noting that neither the X70 nor the G9X are weather-sealed.

Concerning battery life, the X70 gets 330 shots out of its Fujifilm NP-95 battery, while the G9X can take 220 images on a single charge of its Canon NB-13L power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. In case you want to display and compare another camera duo, you can use the CAM-parator app to select your camera combination among a large number of options.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X70	113 mm	64 mm	44 mm	340 g	330	n	Jan 2016	799	ebay.com
2.		Canon G9 X	98 mm	58 mm	31 mm	209 g	220	n	Oct 2015	529	ebay.com
3.		Canon G5 X	112 mm	76 mm	44 mm	353 g	210	n	Oct 2015	799	ebay.com
4.		Canon G9 X Mark II	98 mm	58 mm	31 mm	206 g	235	n	Jan 2017	529	ebay.com
5.		Canon M10	108 mm	67 mm	35 mm	301 g	255	n	Oct 2015	499	ebay.com
6.		Fujifilm X-A2	117 mm	67 mm	40 mm	350 g	410	n	Jan 2015	399	ebay.com
7.		Fujifilm X-A10	117 mm	67 mm	40 mm	331 g	410	n	Dec 2016	399	ebay.com
8.		Fujifilm X-E2S	129 mm	75 mm	37 mm	350 g	350	n	Jan 2016	699	ebay.com
9.		Fujifilm X-E3	121 mm	74 mm	43 mm	337 g	350	n	Sep 2017	899	ebay.com
10.		Fujifilm X-M1	117 mm	67 mm	39 mm	330 g	350	n	Jun 2013	699	ebay.com
11.		Fujifilm X-T10	118 mm	83 mm	41 mm	381 g	350	n	May 2015	799	ebay.com
12.		Fujifilm X-T20	118 mm	83 mm	41 mm	383 g	350	n	Jan 2017	899	ebay.com
13.		Fujifilm XF10	113 mm	64 mm	41 mm	279 g	330	n	Jul 2018	499	ebay.com
14.		Nikon 1 J4	100 mm	60 mm	29 mm	232 g	300	n	Apr 2014	549	ebay.com
15.		Ricoh GR II	117 mm	63 mm	35 mm	251 g	320	n	Jun 2015	699	ebay.com
16.		Sony RX100 IV	102 mm	58 mm	41 mm	298 g	280	n	Jun 2015	999	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will obviously take relative prices into account. The manufacturer’s suggested retail prices give an idea on the placement of the camera in the maker’s lineup and the broader market. The G9X was launched at a markedly lower price (by 34 percent) than the X70, which puts it into a different market segment. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Of the two cameras under consideration, the Fujifilm X70 features an APS-C sensor and the Canon G9 X an one-inch sensor. The sensor area in the G9X is 68 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 1.5 and 2.7. Both cameras have a native aspect ratio (sensor width to sensor height) of 3:2.

Despite having a smaller sensor, the G9X offers a higher resolution of 20 megapixels, compared with 16 MP of the X70. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 2.41μm versus 4.80μm for the X70). Moreover, it should be noted that the X70 is a somewhat more recent model (by 3 months) than the G9X, and its sensor might have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixels. Coming back to sensor resolution, it should be mentioned that the X70 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

The resolution advantage of the Canon G9 X implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the G9X for good quality output (200 dots per inch) amounts to 27.4 x 18.2 inches or 69.5 x 46.3 cm, for very good quality (250 dpi) 21.9 x 14.6 inches or 55.6 x 37.1 cm, and for excellent quality (300 dpi) 18.2 x 12.2 inches or 46.3 x 30.9 cm. The corresponding values for the Fujifilm X70 are 24.5 x 16.3 inches or 62.2 x 41.5 cm for good quality, 19.6 x 13.1 inches or 49.7 x 33.2 cm for very good quality, and 16.3 x 10.9 inches or 41.5 x 27.6 cm for excellent quality prints.

The X70 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Fujifilm X70 has a native sensitivity range from ISO 100 to ISO 6400, which can be extended to ISO 100-51200. The corresponding ISO settings for the Canon PowerShot G9 X are ISO 125 to ISO 12800 (no boost).

In terms of underlying technology, the X70 is build around a CMOS sensor, while the G9X uses a BSI-CMOS imager. The X70 uses Fujifilm's X-Trans layout of photosites, while the G9X employs the more common Bayer array.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X70	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
2.		Canon G9 X	1-inch	20.0	5472	3648	1080/60p	21.5	12.3	495	63
3.		Canon G5 X	1-inch	20.0	5472	3648	1080/60p	21.4	12.3	471	62
4.		Canon G9 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.9	12.5	522	65
5.		Canon M10	APS-C	17.9	5184	3456	1080/30p	22.2	11.4	753	65
6.		Fujifilm X-A2	APS-C	16.0	4896	3264	1080/30p	23.6	12.8	1515	79
7.		Fujifilm X-A10	APS-C	16.0	4896	3264	1080/30p	23.9	13.2	1691	81
8.		Fujifilm X-E2S	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
9.		Fujifilm X-E3	APS-C	24.0	6000	4000	4K/30p	23.9	13.3	1764	82
10.		Fujifilm X-M1	APS-C	16.0	4896	3264	1080/30p	23.4	12.6	1371	76
11.		Fujifilm X-T10	APS-C	16.0	4896	3264	1080/60p	23.7	12.9	1546	79
12.		Fujifilm X-T20	APS-C	24.0	6000	4000	4K/30p	23.9	13.2	1704	81
13.		Fujifilm XF10	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1844	83
14.		Nikon 1 J4	1-inch	18.2	5232	3488	1080/60p	20.8	10.7	426	53
15.		Ricoh GR II	APS-C	16.1	4928	3264	1080/30p	23.6	13.7	1078	80
16.		Sony RX100 IV	1-inch	20.0	5472	3648	4K/30p	22.8	12.6	591	70
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but can also record movies. Both cameras under consideration are equipped with sensors that have a sufficiently high read-out speed for moving images, and both provide the same movie specifications (1080/60p).

Feature comparison

Apart from body and sensor, cameras can and do differ across a variety of features. The X70 and the G9X are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. That said, the X70 can be equipped with an optional viewfinder – the VF-X21. The following table reports on some other key feature differences and similarities of the Fujifilm X70, the Canon G9 X, and comparable cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X70	optional	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
2.		Canon G9 X	none	n	3.0 / 1040	fixed	Y	1/2000s	6.0/s	Y	Y
3.		Canon G5 X	2360	n	3.0 / 1040	swivel	Y	1/2000s	5.9/s	Y	Y
4.		Canon G9 X Mark II	none	n	3.0 / 1040	fixed	Y	1/2000s	8.2/s	Y	Y
5.		Canon M10	none	n	3.0 / 1040	tilting	Y	1/4000s	4.6/s	Y	n
6.		Fujifilm X-A2	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
7.		Fujifilm X-A10	none	n	3.0 / 1040	tilting	n	1/4000s	6.0/s	Y	n
8.		Fujifilm X-E2S	2360	n	3.0 / 1040	fixed	n	1/4000s	7.0/s	Y	n
9.		Fujifilm X-E3	2360	n	3.0 / 1040	fixed	Y	1/4000s	8.0/s	n	n
10.		Fujifilm X-M1	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
11.		Fujifilm X-T10	2360	n	3.0 / 920	tilting	n	1/4000s	8.0/s	Y	n
12.		Fujifilm X-T20	2360	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
13.		Fujifilm XF10	none	n	3.0 / 1040	fixed	Y	1/4000s	6.0/s	Y	n
14.		Nikon 1 J4	none	n	3.0 / 1037	Fixed	Y	1/4000s	60.0/s	Y	n
15.		Ricoh GR II	optional	n	3.0 / 1230	fixed	n	1/4000s	4.0/s	Y	n
16.		Sony RX100 IV	2359	n	3.0 / 1228	tilting	n	1/2000s	16.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the X70 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm X70 and the Canon G9 X both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The G9X is equipped with a zoom lens, while the X70 comes with a built-in prime. The G9X has a 28-84mm f/2.0-4.9 optic and the X70 offers a 28mm f/2.8 (focal lengths in full frame equivalent terms). Hence, the Fujifilm and Canon provide the same view at the wide-angle end, but the Canon has less tele-photo reach at the long end. The G9X offers the faster maximum aperture.

Concerning the storage of imaging data, both the X70 and the G9X write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X70 and Canon PowerShot G9 X and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X70	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
2.		Canon G9 X	-	stereo / mono	-	-	micro	2.0	Y	Y	-
3.		Canon G5 X	Y	stereo / mono	-	-	mini	2.0	Y	Y	-
4.		Canon G9 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
5.		Canon M10	-	stereo / mono	-	-	mini	2.0	Y	Y	-
6.		Fujifilm X-A2	Y	stereo / mono	-	-	mini	2.0	Y	-	-
7.		Fujifilm X-A10	-	stereo / mono	-	-	micro	2.0	Y	-	-
8.		Fujifilm X-E2S	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
9.		Fujifilm X-E3	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
10.		Fujifilm X-M1	Y	stereo / mono	-	-	mini	2.0	Y	-	-
11.		Fujifilm X-T10	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
12.		Fujifilm X-T20	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
13.		Fujifilm XF10	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
14.		Nikon 1 J4	-	stereo / mono	-	-	mini	2.0	Y	-	-
15.		Ricoh GR II	Y	stereo / mono	-	-	micro	2.0	Y	Y	-
16.		Sony RX100 IV	-	stereo / mono	-	-	micro	2.0	Y	Y	-

It is notable that the X70 has a hotshoe, while the G9X does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.

Both the X70 and the G9X have been discontinued, but can regularly be found used on ebay. The G9X was replaced by the Canon G9 X Mark II, while the X70 was followed by the Fujifilm XF10. Further information on the features and operation of the X70 and G9X can be found, respectively, in the Fujifilm X70 Manual (free pdf) or the online Canon G9 X Manual.

Review summary

So what is the bottom line? Is there a clear favorite between the Fujifilm X70 and the Canon G9 X? Which camera is better? The listing below highlights the relative strengths of the two models.

Reasons to prefer the Fujifilm X70:

• Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• Better sound: Can connect to an external microphone for higher quality sound recording.
• More framing options: Can be equipped with a hotshoe-mounted accessory-viewfinder.
• More flexible LCD: Has a tilting screen for odd-angle shots in landscape orientation.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Faster burst: Shoots at higher frequency (8 vs 6 flaps/sec) to capture the decisive moment.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• Longer lasting: Can take more shots (330 versus 220) on a single battery charge.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
• More modern: Is somewhat more recent (announced 3 months after the G9X).

Arguments in favor of the Canon PowerShot G9 X:

• More detail: Has more megapixels (20 vs 16MP), which boosts linear resolution by 12%.
• Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
• Better light gathering: Has a lens with a wider maximum aperture (f/2.0 vs f/2.8).
• More compact: Is smaller (98x58mm vs 113x64mm) and will fit more readily into a bag.
• Less heavy: Has a lower weight (by 131g or 39 percent) and is thus easier to take along.
• Sharper images: Has stabilization technology built-in to reduce the impact of hand-shake.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• More affordable: Was introduced into a lower priced category (34 percent cheaper at launch).
• More heavily discounted: Has been on the market for longer (launched in October 2015).

If the count of individual advantages (bullet points above) is taken as a guide, the X70 is the clear winner of the match-up (16 : 9 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X70 and the Canon G9 X place the cameras among the top in their class? Find out in the latest Best Prime Lens Compact Camera and Best Travel-Zoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it says little about, for example, the shooting experience and imaging performance of the X70 and the G9X in practical situations. At times, user reviews, such as those published at amazon, address these issues in a useful manner, but such feedback is on many occasions incomplete, inconsistent, and unreliable.

Expert reviews

This is where reviews by experts come in. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X70	4.5/5	..	..	76/100	4.5/5	4.5/5	Jan 2016	799	ebay.com
2.		Canon G9 X	3.5/5	+ +	..	..	4.5/5	4.5/5	Oct 2015	529	ebay.com
3.		Canon G5 X	5/5	+ +	..	78/100	4.5/5	4.5/5	Oct 2015	799	ebay.com
4.		Canon G9 X Mark II	4/5	..	4/5	75/100	4.5/5	4.5/5	Jan 2017	529	ebay.com
5.		Canon M10	..	..	..	..	..	4/5	Oct 2015	499	ebay.com
6.		Fujifilm X-A2	4/5	..	..	..	4.5/5	4.5/5	Jan 2015	399	ebay.com
7.		Fujifilm X-A10	..	..	..	..	4/5	4/5	Dec 2016	399	ebay.com
8.		Fujifilm X-E2S	4.5/5	..	..	77/100	4.5/5	4.5/5	Jan 2016	699	ebay.com
9.		Fujifilm X-E3	4.5/5	+	4.5/5	84/100	4.5/5	4.5/5	Sep 2017	899	ebay.com
10.		Fujifilm X-M1	3/5	+	..	77/100	4.5/5	4.5/5	Jun 2013	699	ebay.com
11.		Fujifilm X-T10	4.5/5	+ +	..	80/100	5/5	5/5	May 2015	799	ebay.com
12.		Fujifilm X-T20	5/5	+ +	5/5	82/100	5/5	4.5/5	Jan 2017	899	ebay.com
13.		Fujifilm XF10	..	..	4/5	75/100	4/5	4.5/5	Jul 2018	499	ebay.com
14.		Nikon 1 J4	3/5	..	..	..	4.5/5	4/5	Apr 2014	549	ebay.com
15.		Ricoh GR II	..	..	..	..	4.5/5	4.5/5	Jun 2015	699	ebay.com
16.		Sony RX100 IV	4.5/5	+ +	..	85/100	4/5	4.5/5	Jun 2015	999	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The assessments were made in relation to similar cameras of the same technological generation. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

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