Fujifilm X70 vs Canon G7 X Mark II

The Fujifilm X70 and the Canon PowerShot G7 X Mark II are two digital cameras that were officially introduced, respectively, in January 2016 and February 2016. Both the X70 and the G7X Mark II are fixed lens compact cameras that are based on an APS-C (X70) and an one-inch (G7X Mark II) sensor. The Fujifilm has a resolution of 16 megapixels, whereas the Canon provides 20 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X70		Canon G7 X Mark II
Fixed lens compact camera		Fixed lens compact camera
28mm f/2.8-16		24-100mm f/1.8-2.8
16 MP – APS-C sensor		20 MP – 1" sensor
1080/60p Video		1080/60p Video
ISO 100-6,400 (100 - 51,200)		ISO 125-12,800 (125 - 25,600)
Viewfinder optional		No viewfinder, LCD framing
3.0" LCD – 1040k dots		3.0" LCD – 1040k dots
Tilting touchscreen		Tilting touchscreen
8 shutter flaps per second		8 shutter flaps per second
330 shots per battery charge		265 shots per battery charge
113 x 64 x 44 mm, 340 g		106 x 61 x 42 mm, 319 g

Check X70 offers at
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Check G7X Mark II offers at
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Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X70 and the Canon PowerShot G7 X Mark II? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The side-by-side display below illustrates the physical size and weight of the Fujifilm X70 and the Canon G7 X Mark II. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All width, height and depth measures are rounded to the nearest millimeter.

The X70 can be obtained in two different colors (black, silver), while the G7X Mark II is only available in black.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Canon G7 X Mark II is notably smaller (11 percent) than the Fujifilm X70. Moreover, the G7X Mark II is markedly lighter (6 percent) than the X70. In this context, it is worth noting that neither the X70 nor the G7X Mark II are weather-sealed.

Concerning battery life, the X70 gets 330 shots out of its Fujifilm NP-95 battery, while the G7X Mark II can take 265 images on a single charge of its Canon NB-13L power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X70	113 mm	64 mm	44 mm	340 g	330	n	Jan 2016	799	ebay.com
2.		Canon G7 X Mark II	106 mm	61 mm	42 mm	319 g	265	n	Feb 2016	699	ebay.com
3.		Canon G5 X	112 mm	76 mm	44 mm	353 g	210	n	Oct 2015	799	ebay.com
4.		Canon G7 X	103 mm	60 mm	40 mm	304 g	210	n	Sep 2014	699	ebay.com
5.		Canon G7 X Mark III	105 mm	61 mm	41 mm	304 g	235	n	Jul 2019	749	amazon.com
6.		Canon M3	111 mm	68 mm	44 mm	366 g	250	n	Feb 2015	679	ebay.com
7.		Fujifilm X-A2	117 mm	67 mm	40 mm	350 g	410	n	Jan 2015	399	ebay.com
8.		Fujifilm X-A10	117 mm	67 mm	40 mm	331 g	410	n	Dec 2016	399	ebay.com
9.		Fujifilm X-E2S	129 mm	75 mm	37 mm	350 g	350	n	Jan 2016	699	ebay.com
10.		Fujifilm X-E3	121 mm	74 mm	43 mm	337 g	350	n	Sep 2017	899	ebay.com
11.		Fujifilm X-M1	117 mm	67 mm	39 mm	330 g	350	n	Jun 2013	699	ebay.com
12.		Fujifilm X-T10	118 mm	83 mm	41 mm	381 g	350	n	May 2015	799	ebay.com
13.		Fujifilm X-T20	118 mm	83 mm	41 mm	383 g	350	n	Jan 2017	899	ebay.com
14.		Fujifilm XF10	113 mm	64 mm	41 mm	279 g	330	n	Jul 2018	499	ebay.com
15.		Ricoh GR II	117 mm	63 mm	35 mm	251 g	320	n	Jun 2015	699	ebay.com
16.		Sony RX100 IV	102 mm	58 mm	41 mm	298 g	280	n	Jun 2015	999	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

The price is, of course, an important factor in any camera decision. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The G7X Mark II was launched at a somewhat lower price (by 13 percent) than the X70, which makes it more attractive for photographers on a tight budget. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Further, a large sensor camera will give the photographer additional creative options when using shallow depth-of-field to isolate a subject from its background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Of the two cameras under consideration, the Fujifilm X70 features an APS-C sensor and the Canon G7 X Mark II an one-inch sensor. The sensor area in the G7X Mark II is 68 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 1.5 and 2.7. Both cameras have a native aspect ratio (sensor width to sensor height) of 3:2.

Despite having a smaller sensor, the G7X Mark II offers a higher resolution of 20 megapixels, compared with 16 MP of the X70. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 2.41μm versus 4.80μm for the X70). It is noteworthy in this context that the two cameras were released in close succession, so that their sensors are from the same technological generation. Coming back to sensor resolution, it should be mentioned that the X70 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

The resolution advantage of the Canon G7 X Mark II implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the G7X Mark II for good quality output (200 dots per inch) amounts to 27.4 x 18.2 inches or 69.5 x 46.3 cm, for very good quality (250 dpi) 21.9 x 14.6 inches or 55.6 x 37.1 cm, and for excellent quality (300 dpi) 18.2 x 12.2 inches or 46.3 x 30.9 cm. The corresponding values for the Fujifilm X70 are 24.5 x 16.3 inches or 62.2 x 41.5 cm for good quality, 19.6 x 13.1 inches or 49.7 x 33.2 cm for very good quality, and 16.3 x 10.9 inches or 41.5 x 27.6 cm for excellent quality prints.

The X70 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Fujifilm X70 has a native sensitivity range from ISO 100 to ISO 6400, which can be extended to ISO 100-51200. The corresponding ISO settings for the Canon PowerShot G7 X Mark II are ISO 125 to ISO 12800, with the possibility to increase the ISO range to 125-25600.

In terms of underlying technology, the X70 is build around a CMOS sensor, while the G7X Mark II uses a BSI-CMOS imager. The X70 uses Fujifilm's X-Trans layout of photosites, while the G7X Mark II employs the more common Bayer array.

For many cameras, data on sensor performance has been reported by DXO Mark. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X70	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
2.		Canon G7 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.8	11.9	260	62
3.		Canon G5 X	1-inch	20.0	5472	3648	1080/60p	21.4	12.3	471	62
4.		Canon G7 X	1-inch	20.0	5472	3648	1080/60p	23.0	12.7	556	71
5.		Canon G7 X Mark III	1-inch	20.0	5472	3648	4K/30p	22.2	12.4	583	65
6.		Canon M3	APS-C	24.0	6000	4000	1080/30p	22.8	11.8	1169	72
7.		Fujifilm X-A2	APS-C	16.0	4896	3264	1080/30p	23.6	12.8	1515	79
8.		Fujifilm X-A10	APS-C	16.0	4896	3264	1080/30p	23.9	13.2	1691	81
9.		Fujifilm X-E2S	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
10.		Fujifilm X-E3	APS-C	24.0	6000	4000	4K/30p	23.9	13.3	1764	82
11.		Fujifilm X-M1	APS-C	16.0	4896	3264	1080/30p	23.4	12.6	1371	76
12.		Fujifilm X-T10	APS-C	16.0	4896	3264	1080/60p	23.7	12.9	1546	79
13.		Fujifilm X-T20	APS-C	24.0	6000	4000	4K/30p	23.9	13.2	1704	81
14.		Fujifilm XF10	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1844	83
15.		Ricoh GR II	APS-C	16.1	4928	3264	1080/30p	23.6	13.7	1078	80
16.		Sony RX100 IV	1-inch	20.0	5472	3648	4K/30p	22.8	12.6	591	70
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but also of capturing video footage. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, and both provide the same movie specifications (1080/60p).

Feature comparison

Apart from body and sensor, cameras can and do differ across a range of features. The X70 and the G7X Mark II are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. That said, the X70 can be equipped with an optional viewfinder – the VF-X21. The following table reports on some other key feature differences and similarities of the Fujifilm X70, the Canon G7 X Mark II, and comparable cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X70	optional	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
2.		Canon G7 X Mark II	none	n	3.0 / 1040	tilting	Y	1/2000s	8.0/s	Y	Y
3.		Canon G5 X	2360	n	3.0 / 1040	swivel	Y	1/2000s	5.9/s	Y	Y
4.		Canon G7 X	none	n	3.0 / 1040	tilting	Y	1/2000s	6.5/s	Y	Y
5.		Canon G7 X Mark III	none	n	3.0 / 1040	tilting	Y	1/2000s	30/s	Y	Y
6.		Canon M3	optional	n	3.0 / 1040	tilting	Y	1/4000s	4.2/s	Y	n
7.		Fujifilm X-A2	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
8.		Fujifilm X-A10	none	n	3.0 / 1040	tilting	n	1/4000s	6.0/s	Y	n
9.		Fujifilm X-E2S	2360	n	3.0 / 1040	fixed	n	1/4000s	7.0/s	Y	n
10.		Fujifilm X-E3	2360	n	3.0 / 1040	fixed	Y	1/4000s	8.0/s	n	n
11.		Fujifilm X-M1	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
12.		Fujifilm X-T10	2360	n	3.0 / 920	tilting	n	1/4000s	8.0/s	Y	n
13.		Fujifilm X-T20	2360	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
14.		Fujifilm XF10	none	n	3.0 / 1040	fixed	Y	1/4000s	6.0/s	Y	n
15.		Ricoh GR II	optional	n	3.0 / 1230	fixed	n	1/4000s	4.0/s	Y	n
16.		Sony RX100 IV	2359	n	3.0 / 1228	tilting	n	1/2000s	16.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the X70 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm X70 and the Canon G7 X Mark II both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The G7X Mark II is equipped with a zoom lens, while the X70 comes with a built-in prime. The G7X Mark II has a 24-100mm f/1.8-2.8 optic and the X70 offers a 28mm f/2.8 (focal lengths in full frame equivalent terms). Hence, the Canon provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the Fujifilm. The G7X Mark II offers the faster maximum aperture.

Concerning the storage of imaging data, both the X70 and the G7X Mark II write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X70 and Canon PowerShot G7 X Mark II and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X70	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
2.		Canon G7 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	-
3.		Canon G5 X	Y	stereo / mono	-	-	mini	2.0	Y	Y	-
4.		Canon G7 X	-	stereo / mono	-	-	micro	2.0	Y	Y	-
5.		Canon G7 X Mark III	-	stereo / mono	Y	-	micro	3.1	Y	-	Y
6.		Canon M3	Y	stereo / mono	Y	-	mini	2.0	Y	Y	-
7.		Fujifilm X-A2	Y	stereo / mono	-	-	mini	2.0	Y	-	-
8.		Fujifilm X-A10	-	stereo / mono	-	-	micro	2.0	Y	-	-
9.		Fujifilm X-E2S	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
10.		Fujifilm X-E3	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
11.		Fujifilm X-M1	Y	stereo / mono	-	-	mini	2.0	Y	-	-
12.		Fujifilm X-T10	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
13.		Fujifilm X-T20	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
14.		Fujifilm XF10	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
15.		Ricoh GR II	Y	stereo / mono	-	-	micro	2.0	Y	Y	-
16.		Sony RX100 IV	-	stereo / mono	-	-	micro	2.0	Y	Y	-

It is notable that the X70 has a hotshoe, while the G7X Mark II does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.

Both the X70 and the G7X Mark II have been discontinued, but can regularly be found used on ebay. The X70 was replaced by the Fujifilm XF10, while the G7X Mark II was followed by the Canon G7 X Mark III. Further information on the features and operation of the X70 and G7X Mark II can be found, respectively, in the Fujifilm X70 Manual (free pdf) or the online Canon G7 X Mark II Manual.

Review summary

So how do things add up? Which of the two cameras – the Fujifilm X70 or the Canon G7 X Mark II – has the upper hand? Is one clearly better than the other? Below is a summary of the relative strengths of each of the two contestants.

Reasons to prefer the Fujifilm X70:

• Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• Better sound: Can connect to an external microphone for higher quality sound recording.
• More framing options: Can be equipped with a hotshoe-mounted accessory-viewfinder.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• Longer lasting: Can take more shots (330 versus 265) on a single battery charge.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.

Arguments in favor of the Canon PowerShot G7 X Mark II:

• More detail: Has more megapixels (20 vs 16MP), which boosts linear resolution by 12%.
• Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
• Better light gathering: Has a lens with a wider maximum aperture (f/1.8 vs f/2.8).
• Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
• More compact: Is smaller (106x61mm vs 113x64mm) and will fit more readily into a bag.
• Sharper images: Has stabilization technology built-in to reduce the impact of hand-shake.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• More affordable: Was released into a lower priced segment (13 percent cheaper at launch).

If the number of relative strengths (bullet points above) is taken as a guide, the X70 is the clear winner of the match-up (12 : 8 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional sports photographer will view the differences between cameras in a way that diverges from the perspective of a street photog, and a person interested in family portraits has distinct needs from a landscape shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X70 and the Canon G7 X Mark II place the cameras among the top in their class? Find out in the latest Best Prime Lens Compact Camera and Best Travel-Zoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains incomplete and does no justice, for example, to the way the X70 or the G7X Mark II perform in practice. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.

Expert reviews

This is where reviews by experts come in. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X70	4.5/5	..	..	76/100	4.5/5	4.5/5	Jan 2016	799	ebay.com
2.		Canon G7 X Mark II	4.5/5	+ +	..	81/100	4.5/5	4.5/5	Feb 2016	699	ebay.com
3.		Canon G5 X	5/5	+ +	..	78/100	4.5/5	4.5/5	Oct 2015	799	ebay.com
4.		Canon G7 X	4/5	+ +	..	77/100	4.5/5	4.5/5	Sep 2014	699	ebay.com
5.		Canon G7 X Mark III	..	+ +	4/5	81/100	4/5	..	Jul 2019	749	amazon.com
6.		Canon M3	4/5	o	..	75/100	4.5/5	4/5	Feb 2015	679	ebay.com
7.		Fujifilm X-A2	4/5	..	..	..	4.5/5	4.5/5	Jan 2015	399	ebay.com
8.		Fujifilm X-A10	..	..	..	..	4/5	4/5	Dec 2016	399	ebay.com
9.		Fujifilm X-E2S	4.5/5	..	..	77/100	4.5/5	4.5/5	Jan 2016	699	ebay.com
10.		Fujifilm X-E3	4.5/5	+	4.5/5	84/100	4.5/5	4.5/5	Sep 2017	899	ebay.com
11.		Fujifilm X-M1	3/5	+	..	77/100	4.5/5	4.5/5	Jun 2013	699	ebay.com
12.		Fujifilm X-T10	4.5/5	+ +	..	80/100	5/5	5/5	May 2015	799	ebay.com
13.		Fujifilm X-T20	5/5	+ +	5/5	82/100	5/5	4.5/5	Jan 2017	899	ebay.com
14.		Fujifilm XF10	..	..	4/5	75/100	4/5	4.5/5	Jul 2018	499	ebay.com
15.		Ricoh GR II	..	..	..	..	4.5/5	4.5/5	Jun 2015	699	ebay.com
16.		Sony RX100 IV	4.5/5	+ +	..	85/100	4/5	4.5/5	Jun 2015	999	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparisons of ratings among very different cameras or across long time periods have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make a corresponding selection in the search boxes below. There is also a set of direct links to comparison reviews that other users of the CAM-parator app explored.

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