Fujifilm X30 vs Panasonic ZS70

The Fujifilm X30 and the Panasonic Lumix DC-ZS70 (labelled Panasonic TZ90 in some countries) are two digital cameras that were announced, respectively, in August 2014 and April 2017. Both the X30 and the ZS70 are fixed lens compact cameras that are based on a 2/3 (X30) and a 1/2.3-inch (ZS70) sensor. The Fujifilm has a resolution of 12 megapixels, whereas the Panasonic provides 20.2 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X30		Panasonic ZS70
Fixed lens compact camera		Fixed lens compact camera
28-112mm f/2.0-2.8		24-720mm f/3.3-6.4
12 MP – Two Thirds sensor		20.2 MP – 1/2.3" sensor
1080/60p Video		4K/30p Video
ISO 100-12,800		ISO 80-3,200 (80 - 6,400)
Electronic viewfinder (2360k dots)		Electronic viewfinder (1166k dots)
3.0" LCD – 920k dots		3.0" LCD – 1040k dots
Tilting screen (no touchscreen)		Tilting touchscreen
12 shutter flaps per second		10 shutter flaps per second
470 shots per battery charge		380 shots per battery charge
119 x 72 x 60 mm, 423 g		112 x 67 x 41 mm, 322 g

Check X30 offers at
ebay.com
Check ZS70 offers at
ebay.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X30 and the Panasonic Lumix DC-ZS70? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The side-by-side display below illustrates the physical size and weight of the Fujifilm X30 and the Panasonic ZS70. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All width, height and depth dimensions are rounded to the nearest millimeter.

Both cameras are available in two different colors (black, silver).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Panasonic ZS70 is notably smaller (12 percent) than the Fujifilm X30. Moreover, the ZS70 is markedly lighter (24 percent) than the X30. In this context, it is worth noting that neither the X30 nor the ZS70 are weather-sealed.

Concerning battery life, the X30 gets 470 shots out of its Fujifilm NP-95 battery, while the ZS70 can take 380 images on a single charge of its Panasonic DMW-BLG10 power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Body Specifications

#		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X30	119 mm	72 mm	60 mm	423 g	470	n	Aug 2014	599	ebay.com
2.		Panasonic ZS70	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	449	ebay.com
3.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	399	ebay.com
4.		Canon SX720	110 mm	64 mm	36 mm	270 g	250	n	Feb 2016	379	ebay.com
5.		Canon G16	109 mm	76 mm	40 mm	356 g	360	n	Aug 2013	549	ebay.com
6.		Fujifilm X100T	127 mm	74 mm	52 mm	440 g	330	n	Sep 2014	1,299	ebay.com
7.		Fujifilm X20	117 mm	70 mm	57 mm	353 g	270	n	Jan 2013	599	ebay.com
8.		Fujifilm X100S	127 mm	74 mm	54 mm	445 g	330	n	Jan 2013	1,299	ebay.com
9.		Fujifilm XQ1	100 mm	59 mm	33 mm	206 g	240	n	Oct 2013	499	ebay.com
10.		Fujifilm X10	117 mm	70 mm	57 mm	350 g	270	n	Sep 2011	599	ebay.com
11.		Nikon P7800	119 mm	78 mm	50 mm	399 g	350	n	Sep 2013	549	ebay.com
12.		Olympus Stylus 1s	116 mm	87 mm	57 mm	402 g	450	n	Apr 2015	699	ebay.com
13.		Olympus Stylus 1	116 mm	87 mm	57 mm	402 g	410	n	Oct 2013	699	ebay.com
14.		Panasonic ZS80	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	449	ebay.com
15.		Panasonic FZ80	130 mm	94 mm	119 mm	616 g	330	n	Jan 2017	399	ebay.com
16.		Panasonic LX100	115 mm	66 mm	55 mm	393 g	300	n	Sep 2014	899	ebay.com
17.		Panasonic FZ150	124 mm	82 mm	92 mm	528 g	410	n	Aug 2011	499	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will obviously take relative prices into account. The manufacturer’s suggested retail prices give an idea on the placement of the camera in the maker’s lineup and the broader market. The ZS70 was launched at a somewhat lower price (by 25 percent) than the X30, which makes it more attractive for photographers on a tight budget. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the sensor inside a digital camera is one of the key determinants of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Of the two cameras under consideration, the Fujifilm X30 features a 2/3 sensor and the Panasonic ZS70 a 1/2.3-inch sensor. The sensor area in the ZS70 is 52 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 3.9 and 5.6. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

Despite having a smaller sensor, the ZS70 offers a higher resolution of 20.2 megapixels, compared with 12 MP of the X30. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 2.20μm for the X30). However, it should be noted that the ZS70 is much more recent (by 2 years and 7 months) than the X30, and its sensor will have benefitted from technological advances during this time that make it possible to gather light more efficiently. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The resolution advantage of the Panasonic ZS70 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the ZS70 for good quality output (200 dots per inch) amounts to 25.9 x 19.4 inches or 65.8 x 49.4 cm, for very good quality (250 dpi) 20.7 x 15.6 inches or 52.7 x 39.5 cm, and for excellent quality (300 dpi) 17.3 x 13 inches or 43.9 x 32.9 cm. The corresponding values for the Fujifilm X30 are 20 x 15 inches or 50.8 x 38.1 cm for good quality, 16 x 12 inches or 40.6 x 30.5 cm for very good quality, and 13.3 x 10 inches or 33.9 x 25.4 cm for excellent quality prints.

The X30 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Fujifilm X30 has a native sensitivity range from ISO 100 to ISO 12800. The corresponding ISO settings for the Panasonic Lumix DC-ZS70 are ISO 80 to ISO 3200, with the possibility to increase the ISO range to 80-6400.

In terms of underlying technology, the X30 is build around a CMOS sensor, while the ZS70 uses a BSI-CMOS imager. The X30 uses Fujifilm's X-Trans layout of photosites, while the ZS70 employs the more common Bayer array.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

#		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X30	2/3	12.0	4000	3000	1080/60p	20.4	11.2	-312	49
2.		Panasonic ZS70	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
3.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
4.		Canon SX720	1/2.3	20.2	5184	3888	1080/60p	20.3	11.8	817	48
5.		Canon G16	1/1.7	12.0	4000	3000	1080/60p	21.0	11.7	230	54
6.		Fujifilm X100T	APS-C	16.0	4896	3264	1080/60p	23.6	12.8	1483	78
7.		Fujifilm X20	2/3	12.0	4000	3000	1080/60p	20.1	10.9	-462	46
8.		Fujifilm X100S	APS-C	16.0	4896	3264	1080/60p	23.3	12.5	1329	75
9.		Fujifilm XQ1	2/3	12.0	4000	3000	1080/60p	20.3	11.0	-390	47
10.		Fujifilm X10	2/3	12.0	4000	3000	1080/30p	20.5	11.3	245	50
11.		Nikon P7800	1/1.7	12.0	4000	3000	1080/30p	21.2	11.7	200	54
12.		Olympus Stylus 1s	1/1.7	11.8	3968	2976	1080/30p	20.2	11.3	-111	47
13.		Olympus Stylus 1	1/1.7	11.8	3968	2976	1080/30p	20.7	11.6	179	51
14.		Panasonic ZS80	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
15.		Panasonic FZ80	1/2.3	18.0	4896	3672	4K/30p	20.5	11.9	900	49
16.		Panasonic LX100	Four Thirds	12.7	4112	3088	4K/30p	22.3	12.5	553	67
17.		Panasonic FZ150	1/2.3	12.0	4000	3000	1080/60p	19.4	10.9	132	40
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras cannot only take still pictures, but also record videos. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, but the ZS70 provides a better video resolution than the X30. It can shoot movie footage at 4K/30p, while the Fujifilm is limited to 1080/60p.

Feature comparison

Apart from body and sensor, cameras can and do differ across a range of features. The two cameras under consideration are similar with respect to both having an electronic viewfinder. However, the one in the X30 offers a substantially higher resolution than the one in the ZS70 (2360k vs 1166k dots). The following table reports on some other key feature differences and similarities of the Fujifilm X30, the Panasonic ZS70, and comparable cameras.

Core Features

#		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X30	2360	n	3.0 / 920	tilting	n	1/4000s	12.0/s	Y	Y
2.		Panasonic ZS70	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
3.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
4.		Canon SX720	none	n	3.0 / 922	fixed	n	1/3200s	5.9/s	Y	Y
5.		Canon G16	optical	n	3.0 / 922	fixed	n	1/4000s	2.2/s	Y	Y
6.		Fujifilm X100T	2360	n	3.0 / 1040	fixed	n	1/4000s	6.0/s	Y	n
7.		Fujifilm X20	optical	n	2.8 / 460	fixed	n	1/4000s	12.0/s	Y	Y
8.		Fujifilm X100S	2360	n	2.8 / 460	fixed	n	1/4000s	6.0/s	Y	n
9.		Fujifilm XQ1	none	n	3.0 / 920	fixed	n	1/4000s	12.0/s	Y	Y
10.		Fujifilm X10	optical	n	2.8 / 460	fixed	n	1/4000s	10.0/s	Y	Y
11.		Nikon P7800	921	n	3.0 / 921	swivel	n	1/4000s	8.0/s	Y	Y
12.		Olympus Stylus 1s	1440	n	3.0 / 1040	tilting	Y	1/2000s	7.0/s	Y	Y
13.		Olympus Stylus 1	1440	n	3.0 / 1040	tilting	Y	1/2000s	7.0/s	Y	Y
14.		Panasonic ZS80	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
15.		Panasonic FZ80	1166	n	3.0 / 1040	fixed	Y	1/2000s	10.0/s	Y	Y
16.		Panasonic LX100	2764	n	3.0 / 921	fixed	n	1/4000s	11.0/s	n	Y
17.		Panasonic FZ150	202	n	3.0 / 460	swivel	n	1/2000s	12.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The ZS70 has a touchscreen, while the X30 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the ZS70 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

Both the X30 and the ZS70 have zoom lenses built in. The X30 has a 28-112mm f/2.0-2.8 optic and the ZS70 offers a 24-720mm f/3.3-6.4 (focal lengths in full frame equivalent terms). Hence, the Panasonic provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the Fujifilm. The X30 offers the faster maximum aperture.

Concerning the storage of imaging data, both the X30 and the ZS70 write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X30 and Panasonic Lumix DC-ZS70 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

#		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X30	Y	stereo / mono	-	-	micro	2.0	Y	-	-
2.		Panasonic ZS70	-	stereo / mono	-	-	micro	2.0	Y	-	-
3.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
4.		Canon SX720	-	stereo / mono	-	-	micro	2.0	Y	Y	-
5.		Canon G16	Y	stereo / mono	-	-	mini	2.0	Y	-	-
6.		Fujifilm X100T	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
7.		Fujifilm X20	Y	stereo / mono	-	-	micro	2.0	-	-	-
8.		Fujifilm X100S	Y	stereo / mono	-	-	micro	2.0	-	-	-
9.		Fujifilm XQ1	-	stereo / mono	-	-	micro	2.0	Y	-	-
10.		Fujifilm X10	Y	stereo / mono	-	-	mini	2.0	-	-	-
11.		Nikon P7800	Y	stereo / mono	Y	-	mini	2.0	-	-	-
12.		Olympus Stylus 1s	Y	stereo / mono	-	-	micro	2.0	Y	-	-
13.		Olympus Stylus 1	Y	stereo / mono	-	-	micro	2.0	Y	-	-
14.		Panasonic ZS80	-	stereo / mono	-	-	micro	2.0	Y	-	Y
15.		Panasonic FZ80	Y	stereo / mono	-	-	micro	2.0	Y	-	-
16.		Panasonic LX100	Y	stereo / mono	-	-	micro	2.0	Y	Y	-
17.		Panasonic FZ150	Y	stereo / -	-	-	mini	2.0	-	-	-

It is notable that the X30 has a hotshoe, while the ZS70 does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.

Both the X30 and the ZS70 have been discontinued, but can regularly be found used on ebay. The ZS70 was replaced by the Panasonic ZS80, while the X30 does not have a direct successor. Further information on the features and operation of the X30 and ZS70 can be found, respectively, in the Fujifilm X30 Manual (free pdf) or the online Panasonic ZS70 Manual.

Review summary

So what is the bottom line? Is there a clear favorite between the Fujifilm X30 and the Panasonic ZS70? Which camera is better? Below is a summary of the relative strengths of each of the two contestants.

Reasons to prefer the Fujifilm X30:

• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• More detailed viewfinder: Has higher resolution electronic viewfinder (2360k vs 1166k dots).
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Faster burst: Shoots at higher frequency (12 vs 10 flaps/sec) to capture the decisive moment.
• Better light gathering: Has a lens with a wider maximum aperture (f/2.0 vs f/3.3).
• Longer lasting: Can take more shots (470 versus 380) on a single battery charge.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
• More heavily discounted: Has been available for much longer (launched in August 2014).

Arguments in favor of the Panasonic Lumix DC-ZS70:

• More detail: Has more megapixels (20.2 vs 12MP), which boosts linear resolution by 30%.
• Better video: Provides higher definition movie capture (4K/30p vs 1080/60p).
• Larger viewfinder image: Features a viewfinder with a higher magnification (0.46x vs 0.43x).
• More detailed LCD: Has a higher resolution rear screen (1040k vs 920k dots).
• Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
• More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
• More compact: Is smaller (112x67mm vs 119x72mm) and will fit more readily into a bag.
• Less heavy: Has a lower weight (by 101g or 24 percent) and is thus easier to take along.
• More affordable: Was released into a lower priced segment (25 percent cheaper at launch).
• More modern: Reflects 2 years and 7 months of technical progress since the X30 launch.

If the count of relative strengths (bullet points above) is taken as a measure, the ZS70 comes out slightly ahead of the X30 (13 : 12 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X30 and the Panasonic ZS70 place the cameras among the top in their class? Find out in the latest Best Travel-Zoom Camera and Best Superzoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it remains incomplete and does no justice, for example, to the way the X30 or the ZS70 perform in practice. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.

Expert reviews

This is why hands-on reviews by experts are important. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

#		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X30	4/5	..	..	76/100	4.5/5	4.5/5	Aug 2014	599	ebay.com
2.		Panasonic ZS70	..	+ +	..	..	4/5	4/5	Apr 2017	449	ebay.com
3.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	399	ebay.com
4.		Canon SX720	..	+	..	..	4/5	4.5/5	Feb 2016	379	ebay.com
5.		Canon G16	4/5	+	..	..	4.5/5	4.5/5	Aug 2013	549	ebay.com
6.		Fujifilm X100T	5/5	+	..	81/100	4.5/5	5/5	Sep 2014	1,299	ebay.com
7.		Fujifilm X20	4/5	+ +	..	77/100	4.5/5	5/5	Jan 2013	599	ebay.com
8.		Fujifilm X100S	5/5	+ +	..	81/100	4.5/5	5/5	Jan 2013	1,299	ebay.com
9.		Fujifilm XQ1	..	..	..	..	4.5/5	4.5/5	Oct 2013	499	ebay.com
10.		Fujifilm X10	..	..	..	76/100	4/5	4.5/5	Sep 2011	599	ebay.com
11.		Nikon P7800	3/5	..	..	..	4/5	4.5/5	Sep 2013	549	ebay.com
12.		Olympus Stylus 1s	..	..	..	..	..	..	Apr 2015	699	ebay.com
13.		Olympus Stylus 1	..	+ +	..	..	4.5/5	4.5/5	Oct 2013	699	ebay.com
14.		Panasonic ZS80	..	+ +	..	..	4.5/5	..	Feb 2019	449	ebay.com
15.		Panasonic FZ80	..	+ +	..	..	4.5/5	4.5/5	Jan 2017	399	ebay.com
16.		Panasonic LX100	5/5	+ +	..	85/100	5/5	5/5	Sep 2014	899	ebay.com
17.		Panasonic FZ150	3/5	+ +	..	76/100	4/5	4.5/5	Aug 2011	499	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The review scores listed above should be treated with care, though. The assessments were made in relation to similar cameras of the same technological generation. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, kindly note that some of the listed sites have over time developped their review approaches and their reporting style.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make your choice using the following search menu. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.

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