Fujifilm X10 vs Hasselblad X1D

The Fujifilm X10 and the Hasselblad X1D-50c are two digital cameras that were revealed to the public, respectively, in September 2011 and June 2016. The X10 is a fixed lens compact, while the X1D is a mirrorless interchangeable lens camera. The cameras are based on a 2/3 (X10) and a medium format (X1D) sensor. The Fujifilm has a resolution of 12 megapixels, whereas the Hasselblad provides 51.3 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X10		Hasselblad X1D
Fixed lens compact camera		Mirrorless system camera
28-112mm f/2.0-2.8		Hasselblad X mount lenses
12 MP – Two Thirds sensor		51.3 MP – Medium Format sensor
1080/30p Video		1080/25p Video
ISO 100-3,200 (100 - 12,800)		ISO 100-25,600
Optical viewfinder		Electronic viewfinder (2360k dots)
2.8" LCD – 460k dots		3.0" LCD – 920k dots
Fixed screen (not touch-sensitive)		Fixed touchscreen
10 shutter flaps per second		2.3 shutter flaps per second
not weather sealed		Weathersealed body
117 x 70 x 57 mm, 350 g		150 x 98 x 71 mm, 725 g

Check X10 offers at
ebay.com
Check X1D offers at
ebay.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X10 and the Hasselblad X1D-50c? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

An illustration of the physical size and weight of the Fujifilm X10 and the Hasselblad X1D is provided in the side-by-side display below. The two cameras are presented according to their relative size. Three successive views from the front, the top, and the rear are shown. All width, height and depth dimensions are rounded to the nearest millimeter.

The X10 can be obtained in two different colors (black, silver), while the X1D is only available in titanium.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Hasselblad X1D is considerably larger (79 percent) than the Fujifilm X10. It is noteworthy in this context that the X1D is splash and dust-proof, while the X10 does not feature any corresponding weather-sealing.

The above size and weight comparisons are to some extent incomplete and possibly misleading, as the X10 has a lens built in, whereas the X1D is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup.

Concerning battery life, the X10 gets 270 shots out of its Fujifilm NP-50 battery, while the X1D can take .. images on a single charge of its Hasselblad H-3054752 power pack.

The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X10	117 mm	70 mm	57 mm	350 g	270	n	Sep 2011	599	ebay.com
2.		Hasselblad X1D	150 mm	98 mm	71 mm	725 g	..	Y	Jun 2016	8,995	ebay.com
3.		Canon G12	112 mm	76 mm	48 mm	401 g	370	n	Sep 2010	499	ebay.com
4.		Canon G15	107 mm	76 mm	40 mm	352 g	350	n	Sep 2012	499	ebay.com
5.		Canon G16	109 mm	76 mm	40 mm	356 g	360	n	Aug 2013	549	ebay.com
6.		Fujifilm X20	117 mm	70 mm	57 mm	353 g	270	n	Jan 2013	599	ebay.com
7.		Fujifilm X30	119 mm	72 mm	60 mm	423 g	470	n	Aug 2014	599	ebay.com
8.		Hasselblad X1D II	148 mm	97 mm	70 mm	766 g	..	Y	Jun 2019	5,750	ebay.com
9.		Leica D-LUX 6	111 mm	68 mm	46 mm	298 g	330	n	Sep 2012	699	ebay.com
10.		Leica M11	139 mm	80 mm	39 mm	640 g	700	Y	Jan 2022	8,995	amazon.com
11.		Leica SL	147 mm	104 mm	39 mm	847 g	400	Y	Oct 2015	7,450	ebay.com
12.		Nikon D7500	136 mm	104 mm	73 mm	720 g	950	Y	Apr 2017	1,299	amazon.com
13.		Panasonic G10	124 mm	84 mm	74 mm	388 g	380	n	Mar 2010	499	ebay.com
14.		Panasonic GF2	113 mm	68 mm	33 mm	310 g	300	n	Nov 2010	549	ebay.com
15.		Panasonic LX5	110 mm	65 mm	43 mm	271 g	400	n	Jul 2010	499	ebay.com
16.		Panasonic LX7	111 mm	68 mm	46 mm	298 g	330	n	Jul 2012	499	ebay.com
17.		Pentax 645Z	156 mm	117 mm	123 mm	1550 g	650	Y	Apr 2014	8,499	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

The price is, of course, an important factor in any camera decision. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The X10 was launched at a lower price than the X1D, despite having a lens built in. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Of the two cameras under consideration, the Fujifilm X10 features a 2/3 sensor and the Hasselblad X1D a medium format sensor. The sensor area in the X1D is 2384 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 3.9 and 0.79. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

With 51.3MP, the X1D offers a higher resolution than the X10 (12MP), but the X1D nevertheless has larger individual pixels (pixel pitch of 5.30μm versus 2.20μm for the X10) due to its larger sensor. Moreover, the X1D is a much more recent model (by 4 years and 9 months) than the X10, and its sensor will have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixel-units. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The resolution advantage of the Hasselblad X1D implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the X1D for good quality output (200 dots per inch) amounts to 41.4 x 31 inches or 105.1 x 78.7 cm, for very good quality (250 dpi) 33.1 x 24.8 inches or 84 x 63 cm, and for excellent quality (300 dpi) 27.6 x 20.7 inches or 70 x 52.5 cm. The corresponding values for the Fujifilm X10 are 20 x 15 inches or 50.8 x 38.1 cm for good quality, 16 x 12 inches or 40.6 x 30.5 cm for very good quality, and 13.3 x 10 inches or 33.9 x 25.4 cm for excellent quality prints.

The Fujifilm X10 has a native sensitivity range from ISO 100 to ISO 3200, which can be extended to ISO 100-12800. The corresponding ISO settings for the Hasselblad X1D-50c are ISO 100 to ISO 25600 (no boost).

Technology-wise, both cameras are equipped with CMOS (Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Consistent information on actual sensor performance is available from DXO Mark for many cameras. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). Of the two cameras under consideration, the X1D offers substantially better image quality than the X10 (overall score 52 points higher). The advantage is based on 5.7 bits higher color depth, 3.5 EV in additional dynamic range, and 4.2 stops in additional low light sensitivity. The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X10	2/3	12.0	4000	3000	1080/30p	20.5	11.3	245	50
2.		Hasselblad X1D	Medium Format	51.3	8272	6200	1080/25p	26.2	14.8	4489	102
3.		Canon G12	1/1.7	10.0	3648	2736	720/24p	20.4	11.2	161	47
4.		Canon G15	1/1.7	12.0	4000	3000	1080/24p	19.9	11.5	165	46
5.		Canon G16	1/1.7	12.0	4000	3000	1080/60p	21.0	11.7	230	54
6.		Fujifilm X20	2/3	12.0	4000	3000	1080/60p	20.1	10.9	-462	46
7.		Fujifilm X30	2/3	12.0	4000	3000	1080/60p	20.4	11.2	-312	49
8.		Hasselblad X1D II	Medium Format	51.3	8272	6200	1080/25p	25.7	14.5	3234	99
9.		Leica D-LUX 6	1/1.7	10.0	3648	2736	1080/60p	19.8	10.8	-303	43
10.		Leica M11	Full Frame	60.3	9528	6328	none	26.3	14.8	3376	100
11.		Leica SL	Full Frame	24.0	6000	4000	4K/30p	25.0	13.4	1821	88
12.		Nikon D7500	APS-C	20.7	5568	3712	4K/30p	24.3	14.0	1483	86
13.		Panasonic G10	Four Thirds	12.0	4000	3000	720/30p	21.2	10.1	411	52
14.		Panasonic GF2	Four Thirds	12.0	4000	3000	1080/60i	21.2	10.3	506	54
15.		Panasonic LX5	1/1.7	10.0	3648	2736	720/60p	19.6	10.8	132	41
16.		Panasonic LX7	1/1.7	10.0	3648	2736	1080/60p	20.7	11.7	147	50
17.		Pentax 645Z	Medium Format	51.1	8256	6192	1080/60i	26.0	14.7	4505	101
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras cannot only take still pictures, but also record videos. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the X10 provides a higher frame rate than the X1D. It can shoot video footage at 1080/30p, while the Hasselblad is limited to 1080/25p.

Feature comparison

Beyond body and sensor, cameras can and do differ across a range of features. For example, the X1D has an electronic viewfinder (2360k dots), while the X10 has an optical one. Both systems have their advantages, with the electronic viewfinder making it possible to project supplementary shooting information into the framing view, whereas the optical viewfinder offers lag-free viewing and a very clear framing image. The adjacent table lists some of the other core features of the Fujifilm X10 and Hasselblad X1D along with similar information for a selection of comparators.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X10	optical	n	2.8 / 460	fixed	n	1/4000s	10.0/s	Y	Y
2.		Hasselblad X1D	2360	n	3.0 / 920	fixed	Y	1/2000s	2.3/s	n	n
3.		Canon G12	optical	n	2.8 / 461	swivel	n	1/4000s	1.1/s	Y	Y
4.		Canon G15	optical	n	3.0 / 922	fixed	n	1/4000s	2.1/s	Y	Y
5.		Canon G16	optical	n	3.0 / 922	fixed	n	1/4000s	2.2/s	Y	Y
6.		Fujifilm X20	optical	n	2.8 / 460	fixed	n	1/4000s	12.0/s	Y	Y
7.		Fujifilm X30	2360	n	3.0 / 920	tilting	n	1/4000s	12.0/s	Y	Y
8.		Hasselblad X1D II	3690	n	3.6 / 2360	fixed	Y	1/2000s	2.7/s	n	n
9.		Leica D-LUX 6	optional	n	3.0 / 920	fixed	n	1/4000s	11.0/s	Y	Y
10.		Leica M11	optical	n	3.0 / 2333	fixed	Y	1/4000s	4.5/s	n	n
11.		Leica SL	4400	Y	3.0 / 1040	fixed	Y	1/8000s	11.0/s	n	n
12.		Nikon D7500	optical	Y	3.2 / 922	tilting	Y	1/8000s	8.0/s	Y	n
13.		Panasonic G10	202	n	3.0 / 460	fixed	n	1/4000s	2.6/s	Y	n
14.		Panasonic GF2	optional	n	3.0 / 460	fixed	Y	1/4000s	2.6/s	Y	n
15.		Panasonic LX5	optional	n	3.0 / 460	fixed	n	1/4000s	2.5/s	Y	Y
16.		Panasonic LX7	optional	n	3.0 / 920	fixed	n	1/4000s	11.0/s	Y	Y
17.		Pentax 645Z	optical	Y	3.2 / 1037	tilting	n	1/4000s	3.0/s	n	n
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One difference between the cameras concerns the presence of an on-board flash. The X10 has one, while the X1D does not. While the built-in flash of the X10 is not very powerful, it can at times be useful as a fill-in light.

The Hasselblad X1D has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

Concerning the storage of imaging data, both the X10 and the X1D write their files to SDXC cards. The X1D features dual card slots, which can be very useful in case a memory card fails. In contrast, the X10 only has one slot. The X1D supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the X10 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X10 and Hasselblad X1D-50c and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X10	Y	stereo / mono	-	-	mini	2.0	-	-	-
2.		Hasselblad X1D	Y	stereo / mono	Y	Y	mini	3.0	Y	-	-
3.		Canon G12	Y	stereo / mono	-	-	mini	2.0	-	-	-
4.		Canon G15	Y	stereo / mono	-	-	mini	2.0	-	-	-
5.		Canon G16	Y	stereo / mono	-	-	mini	2.0	Y	-	-
6.		Fujifilm X20	Y	stereo / mono	-	-	micro	2.0	-	-	-
7.		Fujifilm X30	Y	stereo / mono	-	-	micro	2.0	Y	-	-
8.		Hasselblad X1D II	Y	stereo / mono	Y	Y	-	3.0	Y	-	-
9.		Leica D-LUX 6	Y	stereo / mono	-	-	mini	2.0	-	-	-
10.		Leica M11	Y	- / -	-	-	-	3.2	Y	-	Y
11.		Leica SL	Y	stereo / mono	Y	Y	full	3.0	Y	-	-
12.		Nikon D7500	Y	stereo / mono	Y	Y	mini	2.0	Y	-	Y
13.		Panasonic G10	Y	mono / -	-	-	mini	2.0	-	-	-
14.		Panasonic GF2	Y	stereo / mono	-	-	mini	2.0	-	-	-
15.		Panasonic LX5	Y	mono / mono	-	-	mini	2.0	-	-	-
16.		Panasonic LX7	Y	stereo / mono	-	-	mini	2.0	-	-	-
17.		Pentax 645Z	Y	stereo / mono	Y	-	mini	3.0	-	-	-

It is notable that the X1D offers wifi support, which can be a very convenient means to transfer image data to an off-camera location. In contrast, the X10 does not provide wifi capability.

Studio photographers will appreciate that the Hasselblad X1D (unlike the X10) features a PC Sync socket, so that professional strobe lights can be controlled by the camera.

Both the X10 and the X1D have been discontinued, but can regularly be found used on ebay. The X10 was replaced by the Fujifilm X20, while the X1D was followed by the Hasselblad X1D II. Further information on the features and operation of the X10 and X1D can be found, respectively, in the Fujifilm X10 Manual (free pdf) or the online Hasselblad X1D Manual.

Review summary

So how do things add up? Is there a clear favorite between the Fujifilm X10 and the Hasselblad X1D? Which camera is better? The listing below highlights the relative strengths of the two models.

Arguments in favor of the Fujifilm X10:

• Better video: Provides higher movie framerates (1080/30p versus 1080/25p).
• Brighter framing: Features an optical viewfinder for clear, lag-free composition.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Faster burst: Shoots at higher frequency (10 vs 2.3 flaps/sec) to capture the decisive moment.
• Ready to shoot: Has a lens built-in, whereas the X1D requires a separate lens.
• More compact: Is smaller (117x70mm vs 150x98mm) and thus needs less room in the bag.
• Less heavy: Is lighter even though it comes with a built-in lens (unlike the X1D).
• Sharper images: Has hand-shake reducing image stabilization built-in.
• Easier fill-in: Is equipped with a small onboard flash to brighten deep shadow areas.
• More affordable: Was introduced at a lower price, despite coming with a built-in lens.
• More heavily discounted: Has been available for much longer (launched in September 2011).

Advantages of the Hasselblad X1D-50c:

• More detail: Has more megapixels (51.3 vs 12MP), which boosts linear resolution by 107%.
• Better image quality: Scores substantially higher (52 points) in the DXO overall evaluation.
• Richer colors: Generates noticeably more natural colors (5.7 bits more color depth).
• More dynamic range: Captures a broader range of light and dark details (3.5 EV of extra DR).
• Better low-light sensitivity: Can shoot in dim conditions (4.2 stops ISO advantage).
• Better sound: Can connect to an external microphone for higher quality sound recording.
• Better sound control: Has a headphone port that enables audio monitoring while recording.
• More framing info: Has an electronic viewfinder that displays shooting data.
• Larger screen: Has a bigger rear LCD (3.0" vs 2.8") for image review and settings control.
• More detailed LCD: Has a higher resolution rear screen (920k vs 460k dots).
• Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
• Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
• More flexible: Takes interchangeable lenses and can thus be used with specialty optics.
• Better sealing: Is splash and dust sealed for shooting in inclement weather conditions.
• Faster data transfer: Supports a more advanced USB protocol (3.0 vs 2.0).
• Easier file upload: Has wifi built in for automatic backup or image transfer to the web.
• Better studio light control: Has a PC Sync socket to connect to professional strobe lights.
• Greater peace of mind: Features a second card slot as a backup in case of memory card failure.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More prestigious: Has the Hasselblad luxury appeal, which ensures a high resale value.
• More modern: Reflects 4 years and 9 months of technical progress since the X10 launch.

If the number of relative strengths (bullet points above) is taken as a guide, the X1D is the clear winner of the contest (21 : 11 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X10 and the Hasselblad X1D place the cameras among the top in their class? Find out in the latest Best Travel-Zoom Camera and Best Mirrorless Interchangeable Lens Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it remains partial and cannot reveal, for example, the shooting experience and imaging performance when actually working with the X10 or the X1D. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is why hands-on reviews by experts are important. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X10	..	..	..	76/100	4/5	4.5/5	Sep 2011	599	ebay.com
2.		Hasselblad X1D	..	o	..	81/100	..	4/5	Jun 2016	8,995	ebay.com
3.		Canon G12	4/5	+	..	73/100	4.5/5	4.5/5	Sep 2010	499	ebay.com
4.		Canon G15	4/5	+	..	76/100	4.5/5	4.5/5	Sep 2012	499	ebay.com
5.		Canon G16	4/5	+	..	..	4.5/5	4.5/5	Aug 2013	549	ebay.com
6.		Fujifilm X20	4/5	+ +	..	77/100	4.5/5	5/5	Jan 2013	599	ebay.com
7.		Fujifilm X30	4/5	..	..	76/100	4.5/5	4.5/5	Aug 2014	599	ebay.com
8.		Hasselblad X1D II	..	..	4/5	..	4/5	4/5	Jun 2019	5,750	ebay.com
9.		Leica D-LUX 6	..	..	..	..	4/5	4/5	Sep 2012	699	ebay.com
10.		Leica M11	4.5/5	..	4.5/5	..	4.5/5	4.5/5	Jan 2022	8,995	amazon.com
11.		Leica SL	4/5	..	4/5	84/100	4.5/5	4/5	Oct 2015	7,450	ebay.com
12.		Nikon D7500	4.5/5	+ +	4.5/5	86/100	5/5	4.5/5	Apr 2017	1,299	amazon.com
13.		Panasonic G10	3/5	..	..	70/100	4/5	4/5	Mar 2010	499	ebay.com
14.		Panasonic GF2	3/5	82/100	..	70/100	4.5/5	4.5/5	Nov 2010	549	ebay.com
15.		Panasonic LX5	4/5	+	..	73/100	4.5/5	4.5/5	Jul 2010	499	ebay.com
16.		Panasonic LX7	3/5	+ +	..	75/100	4/5	4.5/5	Jul 2012	499	ebay.com
17.		Pentax 645Z	5/5	..	3.5/5	..	4.5/5	5/5	Apr 2014	8,499	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The review scores listed above should be treated with care, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparisons of ratings among very different cameras or across long time periods have little meaning. Also, kindly note that some of the listed sites have over time developped their review approaches and their reporting style.

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Other camera comparisons

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