Fujifilm X-A10 vs Olympus E-M10

The Fujifilm X-A10 and the Olympus OM-D E-M10 are two digital cameras that were officially introduced, respectively, in December 2016 and January 2014. Both the X-A10 and the E-M10 are mirrorless interchangeable lens cameras that are based on an APS-C (X-A10) and a Four Thirds (E-M10) sensor. The Fujifilm has a resolution of 16 megapixels, whereas the Olympus provides 15.9 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X-A10		Olympus E-M10
Mirrorless system camera		Mirrorless system camera
Fujifilm X mount lenses		Micro Four Thirds lenses
16 MP – APS-C sensor		15.9 MP – Four Thirds sensor
1080/30p Video		1080/30p Video
ISO 200-6,400 (100 - 25,600)		ISO 200-25,600
No viewfinder, LCD framing		Electronic viewfinder (1440k dots)
3.0" LCD – 1040k dots		3.0" LCD – 1037k dots
Tilting screen (no touchscreen)		Tilting touchscreen
6 shutter flaps per second		8 shutter flaps per second
Lens stabilization only		In-body stabilization
410 shots per battery charge		320 shots per battery charge
117 x 67 x 40 mm, 331 g		119 x 82 x 46 mm, 396 g

Check X-A10 offers at
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Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X-A10 and the Olympus OM-D E-M10? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The physical size and weight of the Fujifilm X-A10 and the Olympus E-M10 are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three successive views from the front, the top, and the rear are shown. All size dimensions are rounded to the nearest millimeter.

The E-M10 can be obtained in two different colors (black, silver), while the X-A10 is only available in black.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Olympus E-M10 is notably larger (24 percent) than the Fujifilm X-A10. Moreover, the E-M10 is markedly heavier (20 percent) than the X-A10. In this context, it is worth noting that neither the X-A10 nor the E-M10 are weather-sealed.

The above size and weight comparisons are to some extent incomplete since they do not consider the interchangeable lenses that both of these cameras require. A larger imaging sensor will tend to go along with bigger and heavier lenses, although exceptions exist. You can compare the optics available for the two cameras in the Fujinon X Lens Catalog (X-A10) and the Micro Four Thirds Lens Catalog (E-M10). Mirrorless cameras, such as the two under consideration, have the additional advantage of having a short flange to focal plane distance, which makes it possible to mount many lenses from other systems onto the camera via adapters.

Concerning battery life, the X-A10 gets 410 shots out of its Fujifilm NP-W126S battery, while the E-M10 can take 320 images on a single charge of its Olympus BLS-5 power pack. The power pack in the X-A10 can be charged via the USB port, so that it is not always necessary to take the battery charger along when travelling.

The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X-A10	117 mm	67 mm	40 mm	331 g	410	n	Dec 2016	399	ebay.com
2.		Olympus E-M10	119 mm	82 mm	46 mm	396 g	320	n	Jan 2014	699	ebay.com
3.		Fujifilm X-A1	117 mm	67 mm	39 mm	330 g	350	n	Sep 2013	399	ebay.com
4.		Fujifilm X-A2	117 mm	67 mm	40 mm	350 g	410	n	Jan 2015	399	ebay.com
5.		Fujifilm X-A3	117 mm	67 mm	40 mm	339 g	410	n	Aug 2016	399	ebay.com
6.		Fujifilm X-A5	117 mm	68 mm	40 mm	361 g	450	n	Jan 2018	399	ebay.com
7.		Fujifilm X-E1	129 mm	75 mm	38 mm	350 g	350	n	Sep 2012	999	ebay.com
8.		Fujifilm X-E2S	129 mm	75 mm	37 mm	350 g	350	n	Jan 2016	699	ebay.com
9.		Fujifilm X-E3	121 mm	74 mm	43 mm	337 g	350	n	Sep 2017	899	ebay.com
10.		Fujifilm X-M1	117 mm	67 mm	39 mm	330 g	350	n	Jun 2013	699	ebay.com
11.		Fujifilm X-T10	118 mm	83 mm	41 mm	381 g	350	n	May 2015	799	ebay.com
12.		Fujifilm X-T20	118 mm	83 mm	41 mm	383 g	350	n	Jan 2017	899	ebay.com
13.		Olympus E-M10 II	120 mm	83 mm	47 mm	390 g	320	n	Aug 2015	649	ebay.com
14.		Olympus E-P5	122 mm	69 mm	37 mm	420 g	330	n	May 2013	999	ebay.com
15.		Olympus E-PL7	115 mm	67 mm	38 mm	357 g	350	n	Aug 2014	599	ebay.com
16.		Panasonic G6	122 mm	85 mm	71 mm	390 g	340	n	Apr 2013	599	ebay.com
17.		Panasonic GX7	123 mm	71 mm	55 mm	402 g	350	n	Aug 2013	999	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
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Any camera decision will obviously take relative prices into account. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The X-A10 was launched at a markedly lower price (by 43 percent) than the E-M10, which puts it into a different market segment. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The size of the sensor inside a digital camera is one of the key determinants of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Of the two cameras under consideration, the Fujifilm X-A10 features an APS-C sensor and the Olympus E-M10 a Four Thirds sensor. The sensor area in the E-M10 is 39 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 1.5 and 2.0. The sensor in the X-A10 has a native 3:2 aspect ratio, while the one in the E-M10 offers a 4:3 aspect.

With 16MP, the X-A10 offers a slightly higher resolution than the E-M10 (15.9MP), but the X-A10 nevertheless has larger individual pixels (pixel pitch of 4.80μm versus 3.76μm for the E-M10) due to its larger sensor. Moreover, the X-A10 is a much more recent model (by 2 years and 10 months) than the E-M10, and its sensor will have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixels. Coming back to sensor resolution, it should be mentioned that the E-M10 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

The Fujifilm X-A10 has a native sensitivity range from ISO 200 to ISO 6400, which can be extended to ISO 100-25600. The corresponding ISO settings for the Olympus OM-D E-M10 are ISO 200 to ISO 25600, with the possibility to increase the ISO range to 100-25600.

Technology-wise, both cameras are equipped with CMOS (Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Consistent information on actual sensor performance is available from DXO Mark for many cameras. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X-A10	APS-C	16.0	4896	3264	1080/30p	23.9	13.2	1691	81
2.		Olympus E-M10	Four Thirds	15.9	4608	3456	1080/30p	22.8	12.3	884	72
3.		Fujifilm X-A1	APS-C	16.0	4896	3264	1080/30p	23.4	12.6	1390	76
4.		Fujifilm X-A2	APS-C	16.0	4896	3264	1080/30p	23.6	12.8	1515	79
5.		Fujifilm X-A3	APS-C	24.0	6000	4000	1080/60p	23.8	13.1	1664	81
6.		Fujifilm X-A5	APS-C	24.0	6000	4000	4K/15p	24.0	13.3	1800	82
7.		Fujifilm X-E1	APS-C	16.0	4896	3264	1080/24p	23.2	12.4	1298	75
8.		Fujifilm X-E2S	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
9.		Fujifilm X-E3	APS-C	24.0	6000	4000	4K/30p	23.9	13.3	1764	82
10.		Fujifilm X-M1	APS-C	16.0	4896	3264	1080/30p	23.4	12.6	1371	76
11.		Fujifilm X-T10	APS-C	16.0	4896	3264	1080/60p	23.7	12.9	1546	79
12.		Fujifilm X-T20	APS-C	24.0	6000	4000	4K/30p	23.9	13.2	1704	81
13.		Olympus E-M10 II	Four Thirds	15.9	4608	3456	1080/60p	23.1	12.5	842	73
14.		Olympus E-P5	Four Thirds	15.9	4608	3456	1080/30p	22.8	12.4	895	72
15.		Olympus E-PL7	Four Thirds	15.9	4608	3456	1080/30p	22.7	12.4	873	72
16.		Panasonic G6	Four Thirds	15.9	4608	3456	1080/60p	21.3	11.5	639	61
17.		Panasonic GX7	Four Thirds	15.8	4592	3448	1080/60p	22.6	12.2	718	70
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but can also record movies. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, and both provide the same movie specifications (1080/30p).

Feature comparison

Beyond body and sensor, cameras can and do differ across a range of features. For example, the E-M10 has an electronic viewfinder (1440k dots), which can be very helpful when shooting in bright sunlight. In contrast, the X-A10 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Fujifilm X-A10 and Olympus E-M10 in connection with corresponding information for a sample of similar cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X-A10	none	n	3.0 / 1040	tilting	n	1/4000s	6.0/s	Y	n
2.		Olympus E-M10	1440	n	3.0 / 1037	tilting	Y	1/4000s	8.0/s	Y	Y
3.		Fujifilm X-A1	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
4.		Fujifilm X-A2	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
5.		Fujifilm X-A3	none	n	3.0 / 1040	tilting	Y	1/4000s	6.0/s	Y	n
6.		Fujifilm X-A5	none	n	3.0 / 1040	tilting	Y	1/4000s	6.0/s	Y	n
7.		Fujifilm X-E1	2360	n	2.8 / 460	fixed	n	1/4000s	6.0/s	Y	n
8.		Fujifilm X-E2S	2360	n	3.0 / 1040	fixed	n	1/4000s	7.0/s	Y	n
9.		Fujifilm X-E3	2360	n	3.0 / 1040	fixed	Y	1/4000s	8.0/s	n	n
10.		Fujifilm X-M1	none	n	3.0 / 920	tilting	n	1/4000s	5.6/s	Y	n
11.		Fujifilm X-T10	2360	n	3.0 / 920	tilting	n	1/4000s	8.0/s	Y	n
12.		Fujifilm X-T20	2360	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
13.		Olympus E-M10 II	2360	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	Y
14.		Olympus E-P5	optional	n	3.0 / 1037	tilting	Y	1/8000s	9.0/s	Y	Y
15.		Olympus E-PL7	optional	n	3.0 / 1037	tilting	Y	1/4000s	8.0/s	n	Y
16.		Panasonic G6	1440	n	3.0 / 1036	swivel	Y	1/4000s	7.0/s	Y	n
17.		Panasonic GX7	2760	n	3.0 / 1040	tilting	Y	1/8000s	5.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The E-M10 has a touchscreen, while the X-A10 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the X-A10 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm X-A10 and the Olympus E-M10 both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

Concerning the storage of imaging data, both the X-A10 and the E-M10 write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X-A10 and Olympus OM-D E-M10 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X-A10	-	stereo / mono	-	-	micro	2.0	Y	-	-
2.		Olympus E-M10	Y	stereo / mono	-	-	micro	2.0	Y	-	-
3.		Fujifilm X-A1	Y	stereo / mono	-	-	mini	2.0	Y	-	-
4.		Fujifilm X-A2	Y	stereo / mono	-	-	mini	2.0	Y	-	-
5.		Fujifilm X-A3	Y	stereo / mono	-	-	micro	2.0	Y	-	-
6.		Fujifilm X-A5	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
7.		Fujifilm X-E1	Y	stereo / mono	Y	-	mini	2.0	-	-	-
8.		Fujifilm X-E2S	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
9.		Fujifilm X-E3	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
10.		Fujifilm X-M1	Y	stereo / mono	-	-	mini	2.0	Y	-	-
11.		Fujifilm X-T10	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
12.		Fujifilm X-T20	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
13.		Olympus E-M10 II	Y	stereo / mono	-	-	micro	2.0	Y	-	-
14.		Olympus E-P5	Y	stereo / mono	-	-	micro	2.0	Y	-	-
15.		Olympus E-PL7	Y	stereo / mono	-	-	micro	2.0	Y	-	-
16.		Panasonic G6	Y	stereo / mono	Y	-	mini	2.0	Y	Y	-
17.		Panasonic GX7	Y	stereo / mono	-	-	mini	2.0	Y	Y	-

It is notable that the E-M10 has a hotshoe, which makes it possible to easily attach optional accessories, such as an external flash gun. The X-A10 does not feature such an accessory-socket.

Both the X-A10 and the E-M10 have been discontinued, but can regularly be found used on ebay. The E-M10 was replaced by the Olympus E-M10 II, while the X-A10 was followed by the Fujifilm X-A5. Further information on the features and operation of the X-A10 and E-M10 can be found, respectively, in the Fujifilm X-A10 Manual (free pdf) or the online Olympus E-M10 Manual.

Review summary

So how do things add up? Is the Fujifilm X-A10 better than the Olympus E-M10 or vice versa? Below is a summary of the relative strengths of each of the two contestants.

Reasons to prefer the Fujifilm X-A10:

• Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
• Better image quality: Features a larger and more technologically advanced imaging sensor.
• Richer colors: The sensor size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger sensor captures a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger sensor produces good images even in poorly lit environments.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• More compact: Is smaller (117x67mm vs 119x82mm) and thus needs less room in the bag.
• Less heavy: Is lighter (by 65g or 16 percent) and hence easier to carry around.
• Longer lasting: Can take more shots (410 versus 320) on a single battery charge.
• Easier travel charging: Can be conveniently charged via its USB port.
• More affordable: Was introduced into a lower priced category (43 percent cheaper at launch).
• More modern: Reflects 2 years and 10 months of technical progress since the E-M10 launch.

Advantages of the Olympus OM-D E-M10:

• Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
• Easier framing: Has an electronic viewfinder for image composition and settings control.
• Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
• Faster burst: Shoots at higher frequency (8 vs 6 flaps/sec) to capture the decisive moment.
• Sharper images: Has stabilization technology built-in to reduce the impact of hand-shake.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
• More heavily discounted: Has been around for much longer (launched in January 2014).

If the count of individual advantages (bullet points above) is taken as a guide, the X-A10 is the clear winner of the match-up (13 : 7 points). However, the pertinence of the various camera strengths will differ across photographers, so that you might want to weigh individual camera traits according to their importance for your own imaging needs before making a camera decision. A professional sports photographer will view the differences between cameras in a way that diverges from the perspective of a street photog, and a person interested in family portraits has distinct needs from a landscape shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X-A10 and the Olympus E-M10 place the cameras among the top in their class? Find out in the latest Best Mirrorless Interchangeable Lens Camera listing whether the two cameras rank among the cream of the crop.

In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it remains incomplete and does no justice, for example, to the way the X-A10 or the E-M10 perform in practice. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.

Expert reviews

This is why expert reviews are important. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Fujifilm X-A10	..	..	..	..	4/5	4/5	Dec 2016	399	ebay.com
2.		Olympus E-M10	4/5	..	..	80/100	5/5	5/5	Jan 2014	699	ebay.com
3.		Fujifilm X-A1	..	..	..	..	4.5/5	4.5/5	Sep 2013	399	ebay.com
4.		Fujifilm X-A2	4/5	..	..	..	4.5/5	4.5/5	Jan 2015	399	ebay.com
5.		Fujifilm X-A3	..	..	..	74/100	4.5/5	4/5	Aug 2016	399	ebay.com
6.		Fujifilm X-A5	..	+	4.1/5	..	4/5	3.5/5	Jan 2018	399	ebay.com
7.		Fujifilm X-E1	4/5	+ +	..	79/100	4.5/5	4.5/5	Sep 2012	999	ebay.com
8.		Fujifilm X-E2S	4.5/5	..	..	77/100	4.5/5	4.5/5	Jan 2016	699	ebay.com
9.		Fujifilm X-E3	4.5/5	+	4.5/5	84/100	4.5/5	4.5/5	Sep 2017	899	ebay.com
10.		Fujifilm X-M1	3/5	+	..	77/100	4.5/5	4.5/5	Jun 2013	699	ebay.com
11.		Fujifilm X-T10	4.5/5	+ +	..	80/100	5/5	5/5	May 2015	799	ebay.com
12.		Fujifilm X-T20	5/5	+ +	5/5	82/100	5/5	4.5/5	Jan 2017	899	ebay.com
13.		Olympus E-M10 II	4.5/5	+ +	..	80/100	5/5	5/5	Aug 2015	649	ebay.com
14.		Olympus E-P5	5/5	+ +	..	78/100	4.5/5	5/5	May 2013	999	ebay.com
15.		Olympus E-PL7	4/5	+	..	..	5/5	4/5	Aug 2014	599	ebay.com
16.		Panasonic G6	4/5	+ +	..	..	5/5	4.5/5	Apr 2013	599	ebay.com
17.		Panasonic GX7	4/5	+	..	79/100	5/5	5/5	Aug 2013	999	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The above review scores should be interpreted with care, though. The assessments were made in relation to similar cameras of the same technological generation. Hence, a score should always be seen in the context of the camera's market launch date and its price, and rating-comparisons among cameras that span long time periods or concern very differently equipped models make little sense. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

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