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Fujifilm GFX 100 vs Sony HX90V

The Fujifilm GFX 100 and the Sony Cyber-shot DSC-HX90V are two digital cameras that were announced, respectively, in May 2019 and April 2015. The GFX 100 is a mirrorless interchangeable lens camera, while the HX90V is a fixed lens compact. The cameras are based on a medium format (GFX 100) and a 1/2.3-inch (HX90V) sensor. The Fujifilm has a resolution of 101.8 megapixels, whereas the Sony provides 18 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications
Fujifilm GFX 100
versus
Sony HX90V
Fujifilm GFX 100   Sony HX90V
Mirrorless system camera Fixed lens compact camera
Fujifilm G mount lenses 24-720mm f/3.5-6.4
101.8 MP – Medium Format sensor 18 MP – 1/2.3" sensor
4K/30p Video 1080/60p Video
ISO 100-12,800 (50 - 102,400) ISO 80-3,200 (80 - 12,800)
Viewfinder optional Electronic viewfinder (638k dots)
3.2" LCD – 2360k dots 3.0" LCD – 921k dots
Fully flexible touchscreen Tilting screen (no touchscreen)
5 shutter flaps per second 10 shutter flaps per second
In-body stabilizationLens-based stabilization
Weathersealed bodynot weather sealed
800 shots per battery charge360 shots per battery charge
156 x 144 x 75 mm, 1320 g 102 x 58 x 36 mm, 245 g
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Check GFX 100 offers at
ebay.com
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Check HX90V offers at
ebay.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm GFX 100 and the Sony Cyber-shot DSC-HX90V? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

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Body comparison

The side-by-side display below illustrates the physical size and weight of the Fujifilm GFX 100 and the Sony HX90V. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All width, height and depth dimensions are rounded to the nearest millimeter.

Size Fujifilm GFX 100 vs Sony HX90V
Compare GFX 100 versus HX90V top
Comparison GFX 100 or HX90V rear

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Sony HX90V is considerably smaller (74 percent) than the Fujifilm GFX 100. It is worth mentioning in this context that the GFX 100 is splash and dust resistant, while the HX90V does not feature any corresponding weather-sealing.

The above size and weight comparisons are to some extent incomplete and possibly misleading, as the HX90V has a lens built in, whereas the GFX 100 is an interchangeable lens camera that requires a separate lens. Attaching the latter will add extra weight and bulk to the setup.

Concerning battery life, the GFX 100 gets 800 shots out of its Fujifilm NP-T125 battery, while the HX90V can take 360 images on a single charge of its Sony NP-BX1 power pack. As can be seen in the images above, the GFX 100 has a battery grip built in. This facilitates image-taking in portrait orientation and gives it additional battery power. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you want to switch the focus of the display and review another camera pair, you can move across to the CAM-parator tool and choose from the broad selection of possible camera comparisons there.

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Body Specifications
# image Camera
Model
Camera
Width
Camera
Height
Camera
Depth
Camera
Weight
Battery
Life
Weather
Sealing
Camera
Launch
Launch
Price (USD)
Street
Price
1.
 
Fujifilm GFX 100 156 mm 144 mm 75 mm 1320 g 800 Y May 2019 9,999ebay.com
2.
 
Sony HX90V 102 mm 58 mm 36 mm 245 g 360 n Apr 2015 429ebay.com
3.
 
Canon SX720 110 mm 64 mm 36 mm 270 g 250 n Feb 2016 379ebay.com
4.
 
Fujifilm GFX 100 II 152 mm 117 mm 99 mm 1030 g 540 Y Sep 2023 7,499 amazon.com
5.
 
Fujifilm GFX 100S 150 mm 104 mm 87 mm 900 g 460 Y Jan 2021 5,999 amazon.com
6.
 
Fujifilm GFX 50S II 150 mm 104 mm 87 mm 900 g 440 Y Sep 2021 3,999 amazon.com
7.
 
Fujifilm XP140 110 mm 71 mm 28 mm 207 g 240 Y Feb 2019 229ebay.com
8.
 
Fujifilm X-H1 140 mm 97 mm 86 mm 673 g 310 Y Feb 2018 1,899ebay.com
9.
 
Fujifilm GFX 50R 161 mm 97 mm 66 mm 775 g 400 Y Sep 2018 4,499ebay.com
10.
 
Fujifilm GFX 50S 148 mm 94 mm 91 mm 740 g 400 Y Sep 2016 6,499ebay.com
11.
 
Hasselblad X2D 100C 149 mm 106 mm 75 mm 895 g 420 Y Sep 2022 8,199 amazon.com
12.
 
Pentax 645Z 156 mm 117 mm 123 mm 1550 g 650 Y Apr 2014 8,499ebay.com
13.
 
Pentax 645D 156 mm 117 mm 119 mm 1480 g 800 Y Mar 2010 9,995ebay.com
14.
 
Sony HX99 102 mm 58 mm 36 mm 242 g 370 n Aug 2018 449ebay.com
15.
 
Sony HX95 102 mm 58 mm 36 mm 242 g 370 n Aug 2018 429ebay.com
16.
 
Sony WX800 102 mm 58 mm 36 mm 233 g 370 n Oct 2018 399ebay.com
17.
 
Sony HX400V 130 mm 93 mm 103 mm 660 g 300 n Feb 2014 499ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
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Any camera decision will naturally be influenced heavily by the price. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The HX90V was launched at a lower price than the GFX 100, despite having a lens built in. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The imaging sensor is at the core of digital cameras and its size is one of the main determining factors of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors tend to be more expensive and lead to bigger and heavier cameras and lenses.

Of the two cameras under consideration, the Fujifilm GFX 100 features a medium format sensor and the Sony HX90V a 1/2.3-inch sensor. The sensor area in the HX90V is 98 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 0.79 and 5.6. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

Fujifilm GFX 100 and Sony HX90V sensor measures

With 101.8MP, the GFX 100 offers a higher resolution than the HX90V (18MP), but the GFX 100 nevertheless has larger individual pixels (pixel pitch of 3.76μm versus 1.25μm for the HX90V) due to its larger sensor. Moreover, the GFX 100 is a much more recent model (by 4 years and 1 month) than the HX90V, and its sensor will have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixels. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The resolution advantage of the Fujifilm GFX 100 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the GFX 100 for good quality output (200 dots per inch) amounts to 58.2 x 43.7 inches or 147.9 x 110.9 cm, for very good quality (250 dpi) 46.6 x 34.9 inches or 118.3 x 88.8 cm, and for excellent quality (300 dpi) 38.8 x 29.1 inches or 98.6 x 74 cm. The corresponding values for the Sony HX90V are 24.5 x 18.4 inches or 62.2 x 46.6 cm for good quality, 19.6 x 14.7 inches or 49.7 x 37.3 cm for very good quality, and 16.3 x 12.2 inches or 41.5 x 31.1 cm for excellent quality prints.

The GFX 100 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Fujifilm GFX 100 has a native sensitivity range from ISO 100 to ISO 12800, which can be extended to ISO 50-102400. The corresponding ISO settings for the Sony Cyber-shot DSC-HX90V are ISO 80 to ISO 3200, with the possibility to increase the ISO range to 80-12800.

Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

GFX 100 versus HX90V MP

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service assesses and scores the color depth ("DXO Portrait"), dynamic range ("DXO Landscape"), and low-light sensitivity ("DXO Sports") of camera sensors, and also publishes an overall camera score. The adjacent table reports on the physical sensor characteristics and the outcomes of the DXO sensor quality tests for a sample of comparator-cameras.

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Sensor Characteristics
# image Camera
Model
Sensor
Class
Resolution
(MP)
Horiz.
Pixels
Vert.
Pixels
Video
Format
DXO
Portrait
DXO
Landscape
DXO
Sports
DXO
Overall
1.
 
Fujifilm GFX 100 Medium Format 101.8 11648 87364K/30p25.714.5322799
2.
 
Sony HX90V 1/2.3 18.0 4896 36721080/60p20.211.673847
3.
 
Canon SX720 1/2.3 20.2 5184 38881080/60p20.311.881748
4.
 
Fujifilm GFX 100 II Medium Format 101.8 11648 87368K/30p25.915.03651101
5.
 
Fujifilm GFX 100S Medium Format 101.8 11648 87364K/30p25.814.73391100
6.
 
Fujifilm GFX 50S II Medium Format 51.1 8256 61921080/30p25.914.83456100
7.
 
Fujifilm XP140 1/2.3 15.9 4608 34564K/15p20.712.2110252
8.
 
Fujifilm X-H1 APS-C 24.0 6000 40004K/30p24.013.3180682
9.
 
Fujifilm GFX 50R Medium Format 51.1 8256 61921080/30p25.714.4316998
10.
 
Fujifilm GFX 50S Medium Format 51.1 8256 61921080/30p25.414.1297796
11.
 
Hasselblad X2D 100C Medium Format 102.1 11656 8762none25.914.93550101
12.
 
Pentax 645Z Medium Format 51.1 8256 61921080/60i26.014.74505101
13.
 
Pentax 645D Medium Format 39.5 7264 5440none24.612.6126282
14.
 
Sony HX99 1/2.3 18.0 4896 36724K/30p20.612.1105851
15.
 
Sony HX95 1/2.3 18.0 4896 36724K/30p20.612.1105751
16.
 
Sony WX800 1/2.3 18.0 4896 36724K/30p20.612.2107051
17.
 
Sony HX400V 1/2.3 20.2 5184 38881080/60p20.111.462945
Note: DXO values in italics represent estimates based on sensor size and age.
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Many modern cameras are not only capable of taking still images, but can also record movies. Both cameras under consideration are equipped with sensors that have a sufficiently high read-out speed for moving images, but the GFX 100 provides a higher video resolution than the HX90V. It can shoot video footage at 4K/30p, while the Sony is limited to 1080/60p.

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Feature comparison

Apart from body and sensor, cameras can and do differ across a range of features. For example, the HX90V has an electronic viewfinder (638k dots), which can be very helpful when shooting in bright sunlight. In contrast, the GFX 100 relies on live view and the rear LCD for framing. That said, the GFX 100 can be equipped with an optional viewfinder – the EVF-GFX2. The adjacent table lists some of the other core features of the Fujifilm GFX 100 and Sony HX90V along with similar information for a selection of comparators.

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Core Features
# image Camera
Model
Viewfinder
(Type or
000 dots)
Control
Panel
(yes/no)
LCD
Specifications
(inch/000 dots)
LCD
Attach-
ment
Touch
Screen
(yes/no)
Max
Shutter
Speed *
Max
Shutter
Flaps *
Built-in
Flash
(yes/no)
Built-in
Image
Stab
1.
 
Fujifilm GFX 100optional Y3.2 / 2360 full-flex Y 1/4000s 5.0/s n Y
2.
 
Sony HX90V638 n3.0 / 921 tilting n 1/2000s 10.0/s Y Y
3.
 
Canon SX720none n3.0 / 922 fixed n 1/3200s 5.9/s Y Y
4.
 
Fujifilm GFX 100 II9440 Y3.2 / 2360 full-flex Y 1/4000s 8.0/s n Y
5.
 
Fujifilm GFX 100S3690 Y3.2 / 2360 full-flex Y 1/4000s 5.0/s n Y
6.
 
Fujifilm GFX 50S II3690 Y3.2 / 2360 full-flex Y 1/4000s 3.0/s n Y
7.
 
Fujifilm XP140none n3.0 / 920 fixed n 1/2000s 10.0/s Y Y
8.
 
Fujifilm X-H13690 Y3.0 / 1040 full-flex Y 1/8000s 14.0/s n Y
9.
 
Fujifilm GFX 50R3690 n3.2 / 2360 tilting Y 1/4000s 3.0/s n n
10.
 
Fujifilm GFX 50Soptional Y3.2 / 2360 full-flex Y 1/4000s 3.0/s n n
11.
 
Hasselblad X2D 100C5760 Y3.6 / 2360 tilting Y 1/4000s 3.3/s n Y
12.
 
Pentax 645Zoptical Y3.2 / 1037 tilting n 1/4000s 3.0/s n n
13.
 
Pentax 645Doptical Y3.0 / 921 fixed n 1/4000s 1.1/s n n
14.
 
Sony HX99638 n3.0 / 922 tilting Y 1/2000s 10.0/s Y Y
15.
 
Sony HX95638 n3.0 / 922 tilting n 1/2000s 10.0/s Y Y
16.
 
Sony WX800none n3.0 / 922 tilting Y 1/2000s 10.0/s Y Y
17.
 
Sony HX400V210 n3.0 / 921 tilting n 1/4000s 10.0/s Y Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.
padding

One feature that is present on the GFX 100, but is missing on the HX90V is a top-level LCD. While being, of course, smaller than the rear screen, the control panel conveys some of the essential shooting information and can be convenient for quick and easy settings verification.

The HX90V has an articulated screen that can be turned to be front-facing. This characteristic will be appreciated by vloggers and photographers who are interested in taking selfies. In contrast, the GFX 100 does not have a selfie-screen.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the GFX 100 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm GFX 100 has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The GFX 100 writes its imaging data to SDXC cards, while the HX90V uses SDXC or Memory Stick PRO Duo cards. The GFX 100 features dual card slots, which can be very useful in case a memory card fails. In contrast, the HX90V only has one slot. The GFX 100 supports UHS-II cards (on both slots), while the HX90V can use UHS-I cards.

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Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm GFX 100 and Sony Cyber-shot DSC-HX90V and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

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Input-Output Connections
# image Camera
Model
Hotshoe
Port
Internal
Mic / Speaker
Microphone
Port
Headphone
Port
HDMI
Port
USB
Port
WiFi
Support
NFC
Support
Bluetooth
Support
1.
 
Fujifilm GFX 100Ystereo / monoYYmicro3.1Y-Y
2.
 
Sony HX90V-stereo / mono--micro2.0YY-
3.
 
Canon SX720-stereo / mono--micro2.0YY-
4.
 
Fujifilm GFX 100 IIYstereo / monoYYfull3.2Y-Y
5.
 
Fujifilm GFX 100SYstereo / monoYYmicro3.2Y-Y
6.
 
Fujifilm GFX 50S IIYstereo / monoYYmicro3.2Y--
7.
 
Fujifilm XP140-mono / mono--micro2.0Y-Y
8.
 
Fujifilm X-H1Ystereo / monoY-micro3.0Y--
9.
 
Fujifilm GFX 50RYstereo / monoYYmicro3.0Y-Y
10.
 
Fujifilm GFX 50SYstereo / monoYYmicro3.0Y--
11.
 
Hasselblad X2D 100CYstereo / mono---3.2Y--
12.
 
Pentax 645ZYstereo / monoY-mini3.0---
13.
 
Pentax 645DYstereo / ----2.0---
14.
 
Sony HX99-stereo / mono--micro2.0YYY
15.
 
Sony HX95-stereo / mono--micro2.0YYY
16.
 
Sony WX800-stereo / mono--micro2.0YY-
17.
 
Sony HX400VYstereo / mono--micro2.0YY-
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It is notable that the GFX 100 has a hotshoe, while the HX90V does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.

Studio photographers will appreciate that the Fujifilm GFX 100 (unlike the HX90V) features a PC Sync socket, so that professional strobe lights can be controlled by the camera.

Travel and landscape photographers will find it useful that the HX90V has an internal geolocalization sensor and can record GPS coordinates in its EXIF data.

Both the GFX 100 and the HX90V have been discontinued, but can regularly be found used on ebay. The HX90V was replaced by the Sony HX99, while the GFX 100 was followed by the Fujifilm GFX 100 II. Further information on the features and operation of the GFX 100 and HX90V can be found, respectively, in the Fujifilm GFX 100 Manual (free pdf) or the online Sony HX90V Manual.

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Review summary

So how do things add up? Which of the two cameras – the Fujifilm GFX 100 or the Sony HX90V – has the upper hand? Is one clearly better than the other? A synthesis of the relative strong points of each of the models is listed below.

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Advantages of the Fujifilm GFX 100:

  • More detail: Offers more megapixels (101.8 vs 18MP) with a 138% higher linear resolution.
  • Better image quality: Features a larger and more technologically advanced imaging sensor.
  • Richer colors: The sensor size advantage translates into images with better, more accurate colors.
  • More dynamic range: Larger sensor captures a wider spectrum of light and dark details.
  • Better low-light sensitivity: Larger sensor produces good images even in poorly lit environments.
  • Better video: Provides higher definition movie capture (4K/30p vs 1080/60p).
  • Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
  • Better sound: Can connect to an external microphone for higher quality sound recording.
  • Better sound control: Has a headphone port that enables audio monitoring while recording.
  • Easier setting verification: Features an LCD display on top to control shooting parameters.
  • Larger screen: Has a bigger rear LCD (3.2" vs 3.0") for image review and settings control.
  • More detailed LCD: Has a higher resolution rear screen (2360k vs 921k dots).
  • More flexible LCD: Has a full-flex screen for odd-angle shots in portrait or landscape orientation.
  • Fewer buttons to press: Is equipped with a touch-sensitive rear screen to facilitate handling.
  • Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
  • Less disturbing: Has an electronic shutter option for completely silent shooting.
  • Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
  • More flexible: Accepts interchangeable lenses, so that lens characteristics can be altered.
  • More portrait friendly: Features an integrated vertical grip for easier portrait shooting.
  • Longer lasting: Can take more shots (800 versus 360) on a single battery charge.
  • Better sealing: Is weather sealed to enable shooting in dusty or wet environments.
  • Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
  • Faster data transfer: Supports a more advanced USB protocol (3.1 vs 2.0).
  • Easier wireless transfer: Supports Bluetooth for image sharing without cables.
  • Better studio light control: Has a PC Sync socket to connect to professional strobe lights.
  • Greater peace of mind: Features a second card slot as a backup in case of memory card failure.
  • Faster buffer clearing: Supports a more advanced SD data transfer standard (UHS-II vs UHS-I).
  • More modern: Reflects 4 years and 1 month of technical progress since the HX90V launch.

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Arguments in favor of the Sony Cyber-shot DSC-HX90V:

  • Easier framing: Has an electronic viewfinder for image composition and settings control.
  • More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
  • Faster burst: Shoots at higher frequency (10 vs 5 flaps/sec) to capture the decisive moment.
  • Ready to shoot: Has an integrated lens, whereas the GFX 100 necessitates an extra lens.
  • More compact: Is smaller (102x58mm vs 156x144mm) and will fit more readily into a bag.
  • Less heavy: Has a lower weight even though it has a lens built in (unlike the GFX 100).
  • Easier fill-in: Has a small integrated flash to brighten shadows of backlit subjects.
  • Easier geotagging: Features an internal GPS sensor to log localization data.
  • Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
  • More affordable: Was introduced at a lower price, despite coming with a built-in lens.
  • More heavily discounted: Has been around for much longer (launched in April 2015).

If the count of relative strengths (bullet points above) is taken as a measure, the GFX 100 is the clear winner of the match-up (28 : 11 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional sports photographer will view the differences between cameras in a way that diverges from the perspective of a street photog, and a person interested in family portraits has distinct needs from a landscape shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

GFX 100 28:11 HX90V

How about other alternatives? Do the specifications of the Fujifilm GFX 100 and the Sony HX90V place the cameras among the top in their class? Find out in the latest Best Mirrorless Interchangeable Lens Camera and Best Superzoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it remains incomplete and does no justice, for example, to the way the GFX 100 or the HX90V perform in practice. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.

Expert reviews

This is why expert reviews are important. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

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Expert Camera Reviews
# image  Camera 
 Model 
 AP 
 score 
 CL 
 score 
 DCW 
 score 
 DPR 
 score 
 EPZ 
 score 
 PB 
 score 
Camera
Launch
Launch
Price (USD)
Street
Price
1.
 
Fujifilm GFX 1004.5/5+ +4.8/590/1005/54.5/5 May 2019 9,999ebay.com
2.
 
Sony HX90V4/5+ +....4/54.5/5 Apr 2015 429ebay.com
3.
 
Canon SX720..+....4/54.5/5 Feb 2016 379ebay.com
4.
 
Fujifilm GFX 100 II5/5+5/5....4.5/5 Sep 2023 7,499 amazon.com
5.
 
Fujifilm GFX 100S5/5+ +5/590/1005/55/5 Jan 2021 5,999 amazon.com
6.
 
Fujifilm GFX 50S II5/5..5/587/100..5/5 Sep 2021 3,999 amazon.com
7.
 
Fujifilm XP140..+....3.5/54/5 Feb 2019 229ebay.com
8.
 
Fujifilm X-H1..+5/586/1004.5/54.5/5 Feb 2018 1,899ebay.com
9.
 
Fujifilm GFX 50R5/5..5/584/1004.5/54.5/5 Sep 2018 4,499ebay.com
10.
 
Fujifilm GFX 50S....4.5/585/1005/54.5/5 Sep 2016 6,499ebay.com
11.
 
Hasselblad X2D 100C4/5..5/5...... Sep 2022 8,199 amazon.com
12.
 
Pentax 645Z5/5..3.5/5..4.5/55/5 Apr 2014 8,499ebay.com
13.
 
Pentax 645D5/5.......... Mar 2010 9,995ebay.com
14.
 
Sony HX99........4/54.5/5 Aug 2018 449ebay.com
15.
 
Sony HX95............ Aug 2018 429ebay.com
16.
 
Sony WX800............ Oct 2018 399ebay.com
17.
 
Sony HX400V4/5+ +....4/54/5 Feb 2014 499ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.
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Care should be taken when interpreting the review scores above, though. The ratings are only valid when referring to cameras in the same category and of the same age. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

Did this review help to inform your camera decision process? If you would like to see a different side-by-side camera review, just make a corresponding selection in the search boxes below. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.

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    Specifications: Fujifilm GFX 100 vs Sony HX90V

    Below is a side-by-side comparison of the specs of the two cameras to facilitate a quick review of their differences and common features.

    Camera Specifications
    Camera Model Fujifilm GFX 100 Sony HX90V
    Camera Type Mirrorless system camera Fixed lens compact camera
    Camera Lens Fujifilm G mount lenses 24-720mm f/3.5-6.4
    Launch Date May 2019 April 2015
    Launch Price USD 9,999 USD 429
    Sensor Specs Fujifilm GFX 100 Sony HX90V
    Sensor Technology BSI-CMOS BSI-CMOS
    Sensor Format Medium Format Sensor 1/2.3" Sensor
    Sensor Size 43.8 x 32.9 mm 6.17 x 4.55 mm
    Sensor Area 1441.02 mm2 28.0735 mm2
    Sensor Diagonal 54.8 mm 7.7 mm
    Crop Factor 0.79x 5.6x
    Sensor Resolution 101.8 Megapixels 18 Megapixels
    Image Resolution 11648 x 8736 pixels 4896 x 3672 pixels
    Pixel Pitch 3.76 μm 1.25 μm
    Pixel Density 7.06 MP/cm2 64.04 MP/cm2
    Moiré control no AA filter no AA filter
    Movie Capability 4K/30p Video 1080/60p Video
    ISO Setting 100 - 12,800 ISO 80 - 3,200 ISO
    ISO Boost 50 - 102,400 ISO 80 - 12,800 ISO
    Image Processor X-Processor 4 BIONZ X
    Screen Specs Fujifilm GFX 100 Sony HX90V
    Viewfinder Type Viewfinder optional Electronic viewfinder
    Viewfinder Field of View 100%
    Viewfinder Resolution 638k dots
    Top-Level Screen Control Panel no Top Display
    LCD Framing Live View Live View
    Rear LCD Size 3.2inch 3.0inch
    LCD Resolution 2360k dots 921k dots
    LCD Attachment Fully flexible screen Tilting screen
    Touch Input Touchscreen no Touchscreen
    Shooting Specs Fujifilm GFX 100 Sony HX90V
    Focus System On-Sensor Phase-detect Contrast-detect AF
    Manual Focusing AidFocus PeakingFocus Peaking
    Max Shutter Speed (mechanical) 1/4000s 1/2000s
    Continuous Shooting 5 shutter flaps/s 10 shutter flaps/s
    Electronic Shutterup to 1/16000sno E-Shutter
    Time-Lapse PhotographyIntervalometer built-inno Intervalometer
    Image StabilizationIn-body stabilizationLens-based stabilization
    Fill Flash no On-Board Flash Built-in Flash
    Storage Medium SDXC cards MS or SDXC cards
    Single or Dual Card Slots Dual card slots Single card slot
    UHS card support Dual UHS-II UHS-I
    Connectivity Specs Fujifilm GFX 100 Sony HX90V
    External Flash Hotshoe no Hotshoe
    Studio Flash PC Sync socket no PC Sync
    USB Connector USB 3.1 USB 2.0
    HDMI Port micro HDMI micro HDMI
    Microphone Port External MIC port no MIC socket
    Headphone Socket Headphone port no Headphone port
    Wifi Support Wifi built-in Wifi built-in
    Near-Field Communication no NFC NFC built-in
    Bluetooth Support Bluetooth built-in no Bluetooth
    Geotagging no internal GPS GPS built-in
    Body Specs Fujifilm GFX 100 Sony HX90V
    Environmental SealingWeathersealed bodynot weather sealed
    Battery Type Fujifilm NP-T125 Sony NP-BX1
    Battery Life (CIPA)800 shots per charge360 shots per charge
    In-Camera Charging USB charging USB charging
    Body Dimensions 156 x 144 x 75 mm
    (6.1 x 5.7 x 3.0 in)
    102 x 58 x 36 mm
    (4.0 x 2.3 x 1.4 in)
    Camera Weight 1320 g (46.6 oz) 245 g (8.6 oz)
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