Canon SX740 vs Sony ZV-1
The Canon PowerShot SX740 HS and the Sony Cyber-shot ZV-1 are two digital cameras that were announced, respectively, in July 2018 and May 2020. Both the SX740 and the ZV-1 are fixed lens compact cameras that are based on a 1/2.3-inch (SX740) and an one-inch (ZV-1) sensor. The Canon has a resolution of 20.2 megapixels, whereas the Sony provides 20 MP.
Below is an overview of the main specs of the two cameras as a starting point for the comparison.
Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX740 HS and the Sony Cyber-shot ZV-1? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.
The side-by-side display below illustrates the physical size and weight of the Canon SX740 and the Sony ZV-1. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All width, height and depth dimensions are rounded to the nearest millimeter.
The SX740 can be obtained in two different colors (black, silver), while the ZV-1 is only available in black.
If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Sony ZV-1 is notably smaller (11 percent) than the Canon SX740. Moreover, the ZV-1 is slightly lighter (2 percent) than the SX740. In this context, it is worth noting that neither the SX740 nor the ZV-1 are weather-sealed.
Concerning battery life, the SX740 gets 265 shots out of its NB-13L battery, while the ZV-1 can take 260 images on a single charge of its NP-BX1 power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.
The table below summarizes the key physical specs of the two cameras alongside a broader set of comparators. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.
|1.||Canon SX740||110 mm||64 mm||40 mm||299 g||265||n||Jul 2018||399|
|2.||Sony ZV-1||105 mm||60 mm||44 mm||294 g||260||n||May 2020||799|
|3.||Canon G5 X Mark II||111 mm||61 mm||46 mm||340 g||230||n||Jul 2019||899|
|4.||Canon G7 X Mark III||105 mm||61 mm||41 mm||304 g||235||n||Jul 2019||749|
|5.||Canon SX70||127 mm||91 mm||117 mm||608 g||325||n||Sep 2018||549|
|6.||Canon SX430||104 mm||69 mm||85 mm||323 g||195||n||Jan 2017||299|
|7.||Canon SX730||110 mm||64 mm||40 mm||300 g||250||n||Apr 2017||399|
|8.||Canon SX720||110 mm||64 mm||36 mm||270 g||250||n||Feb 2016||379|
|9.||Canon SX710||113 mm||66 mm||35 mm||269 g||230||n||Jan 2015||349|
|10.||Panasonic ZS80||112 mm||69 mm||42 mm||327 g||380||n||Feb 2019||449|
|11.||Panasonic TS7||117 mm||76 mm||37 mm||319 g||300||Y||May 2018||449|
|12.||Panasonic ZS70||112 mm||67 mm||41 mm||322 g||380||n||Apr 2017||449|
|13.||Sony RX100 VII||102 mm||58 mm||43 mm||302 g||260||n||Jul 2019||1,199|
|14.||Sony HX99||102 mm||58 mm||36 mm||242 g||370||n||Aug 2018||449|
|15.||Sony HX95||102 mm||58 mm||36 mm||242 g||370||n||Aug 2018||429|
|16.||Sony RX100 III||102 mm||58 mm||41 mm||290 g||320||n||May 2014||799|
|17.||Sony RX100 II||102 mm||58 mm||38 mm||281 g||350||n||Jun 2013||749|
|Notes: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.|
Any camera decision will obviously take relative prices into account. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX740 was launched at a markedly lower price (by 50 percent) than the ZV-1, which puts it into a different market segment. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.
The size of the imaging sensor is a crucial determinant of image quality. A large sensor will generally have larger individual pixels that offer better low-light sensitivity, provide wider dynamic range, and have richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.
Of the two cameras under consideration, the Canon SX740 features a 1/2.3-inch sensor and the Sony ZV-1 an one-inch sensor. The sensor area in the ZV-1 is 314 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 5.6 and 2.7. The sensor in the SX740 has a native 4:3 aspect ratio, while the one in the ZV-1 offers a 3:2 aspect.
Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors.
Despite having a smaller sensor, the Canon SX740 offers a higher resolution of 20.2 megapixels, compared with 20 MP of the Sony ZV-1. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 2.41μm for the ZV-1). Moreover, it should be noted that the ZV-1 is a somewhat more recent model (by 1 year and 9 months) than the SX740, and its sensor might have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixel-units. Coming back to sensor resolution, it should be mentioned that the SX740 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.
The Canon PowerShot SX740 HS has a native sensitivity range from ISO 100 to ISO 3200. The corresponding ISO settings for the Sony Cyber-shot ZV-1 are ISO 125 to ISO 12800, with the possibility to increase the ISO range to 80-25600.
For many cameras, data on sensor performance has been reported by DXO Mark. This service is based on lab testing and assigns an overall score to each camera sensor, as well as ratings for dynamic range ("DXO Landscape"), color depth ("DXO Portrait"), and low-light sensitivity ("DXO Sports"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.
| DXO |
|3.||Canon G5 X Mark II||1-inch||20.0||5472||3648||4K/30p||..||..||..||..|
|4.||Canon G7 X Mark III||1-inch||20.0||5472||3648||4K/30p||..||..||..||..|
|13.||Sony RX100 VII||1-inch||20.0||5472||3648||4K/30p||21.8||12.4||418||63|
|16.||Sony RX100 III||1-inch||20.0||5472||3648||1080/60p||22.4||12.3||495||67|
|17.||Sony RX100 II||1-inch||20.0||5472||3648||1080/60p||22.5||12.4||483||67|
Many modern cameras are not only capable of taking still images, but can also record movies. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, and both provide the same movie specifications (4K/30p).
Apart from body and sensor, cameras can and do differ across a variety of features. The SX740 and the ZV-1 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The adjacent table lists some of the other core features of the Canon SX740 and Sony ZV-1 along with similar information for a selection of comparators.
|3.||Canon G5 X Mark II||2360||n||3.0||1040||tilting||Y||1/2000s||30||Y||Y|
|4.||Canon G7 X Mark III||none||n||3.0||1040||tilting||Y||1/2000s||30||Y||Y|
|13.||Sony RX100 VII||2359||n||3.0||921||tilting||Y||1/2000s||90.0||Y||Y|
|16.||Sony RX100 III||1440||n||3.0||1229||tilting||n||1/2000s||10.0||Y||Y|
|17.||Sony RX100 II||optional||n||3.0||1229||tilting||n||1/2000s||10.0||Y||Y|
One difference between the cameras concerns the presence of an on-board flash. The SX740 has one, while the ZV-1 does not. While the built-in flash of the SX740 is not very powerful, it can at times be useful as a fill-in light.Both cameras have an articulated rear screen that can be turned to be front-facing. This feature will be particularly appreciated by vloggers and photographers who are interested in taking selfies.
The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the ZV-1 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).
The Canon SX740 and the Sony ZV-1 both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.
Both the SX740 and the ZV-1 have zoom lenses built in. The SX740 has a 24-960mm f/3.3-6.9 optic and the ZV-1 offers a 24-70mm f/1.8-2.8 (focal lengths in full frame equivalent terms). Hence, the Canon and Sony provide the same view at the wide-angle end, but the Sony has less tele-photo reach at the long end. The ZV-1 offers the faster maximum aperture.
The SX740 writes its imaging data to SDXC cards, while the ZV-1 uses SDXC or Memory Stick PRO Duo cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.
For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX740 HS and Sony Cyber-shot ZV-1 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.
| WiFi |
| NFC |
|3.||Canon G5 X Mark II||-||stereo||mono||-||-||micro||3.1||Y||-||Y|
|4.||Canon G7 X Mark III||-||stereo||mono||Y||-||micro||3.1||Y||-||Y|
|13.||Sony RX100 VII||-||stereo||mono||Y||-||micro||2.0||Y||Y||Y|
|16.||Sony RX100 III||-||stereo||mono||-||-||micro||2.0||Y||Y||-|
|17.||Sony RX100 II||Y||stereo||mono||-||-||micro||2.0||Y||Y||-|
It is notable that the ZV-1 has a microphone port, which can help to improve the quality of audio recordings by attaching an external microphone. The SX740 does not feature such a mic input.
Both the SX740 and the ZV-1 are recent models that are part of the current product line-up. The SX740 replaced the earlier Canon SX730 HS, while the ZV-1 does not have a direct predecessor. Further information on the two cameras (e.g. user guides, manuals), as well as related accessories, can be found on the official Canon and Sony websites.
So what is the bottom line? Which of the two cameras – the Canon SX740 or the Sony ZV-1 – has the upper hand? Is one clearly better than the other? A synthesis of the relative strong points of each of the models is listed below.
Arguments in favor of the Canon PowerShot SX740 HS:
- Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
- Faster shutter: Has higher mechanical shutter speed (1/3200s vs 1/2000s) to freeze action.
- More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
- Easier fill-in: Is equipped with a small onboard flash to brighten deep shadow areas.
- More affordable: Was introduced into a lower priced category (50 percent cheaper at launch).
- More heavily discounted: Has been on the market for longer (launched in July 2018).
Advantages of the Sony Cyber-shot ZV-1:
- Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
- Better image quality: Is equipped with a larger and more technologically advanced sensor.
- Richer colors: The sensor size advantage translates into images with better, more accurate colors.
- More dynamic range: Larger sensor captures a wider spectrum of light and dark details.
- Better low-light sensitivity: Larger sensor produces good images even in poorly lit environments.
- Better sound: Can connect to an external microphone for higher quality sound recording.
- More flexible LCD: Has a swivel screen for odd-angle shots in portrait or landscape orientation.
- Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
- Faster burst: Shoots at higher frequency (24 vs 10 flaps/sec) to capture the decisive moment.
- Less disturbing: Has an electronic shutter option for completely silent shooting.
- Better light gathering: Has a lens with a wider maximum aperture (f/1.8 vs f/3.3).
- More compact: Is smaller (105x60mm vs 110x64mm) and will fit more readily into a bag.
- Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
- Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
- More modern: Was introduced somewhat (1 year and 9 months) more recently.
If the count of relative strengths (bullet points above) is taken as a measure, the ZV-1 is the clear winner of the contest (15 : 6 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.
How about other alternatives? Do the specifications of the Canon SX740 and the Sony ZV-1 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Travel-Zoom Camera listings whether the two cameras rank among the cream of the crop.
In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it remains incomplete and does no justice, for example, to the way the SX740 or the ZV-1 perform in practice. User reviews that are available, for instance, at amazon can sometimes shed light on these issues, but such feedback is all too often partial, inconsistent, and inaccurate.
This is where reviews by experts come in. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.
|1.||Canon SX740||..||+||..||4/5||4/5||Jul 2018||399|
|2.||Sony ZV-1||4/5||..||85/100||4/5||4.5/5||May 2020||799|
|3.||Canon G5 X Mark II||4/5||+||82/100||..||4/5||Jul 2019||899|
|4.||Canon G7 X Mark III||..||+ +||81/100||4/5||..||Jul 2019||749|
|5.||Canon SX70||..||+ +||..||3.5/5||3.5/5||Sep 2018||549|
|6.||Canon SX430||..||..||..||3.5/5||3.5/5||Jan 2017||299|
|7.||Canon SX730||..||+||..||4/5||4/5||Apr 2017||399|
|8.||Canon SX720||..||+||..||4/5||4.5/5||Feb 2016||379|
|9.||Canon SX710||..||+||..||4/5||3.5/5||Jan 2015||349|
|10.||Panasonic ZS80||..||+ +||..||4.5/5||..||Feb 2019||449|
|11.||Panasonic TS7||..||+||..||..||3.5/5||May 2018||449|
|12.||Panasonic ZS70||..||+ +||..||4/5||4/5||Apr 2017||449|
|13.||Sony RX100 VII||4.5/5||..||..||4/5||5/5||Jul 2019||1,199|
|14.||Sony HX99||..||..||..||4/5||4.5/5||Aug 2018||449|
|15.||Sony HX95||..||..||..||..||..||Aug 2018||429|
|16.||Sony RX100 III||5/5||+ +||82/100||4.5/5||5/5||May 2014||799|
|17.||Sony RX100 II||5/5||+ +||79/100||4.5/5||4.5/5||Jun 2013||749|
|Notes: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.|
The review scores listed above should be treated with care, though. The assessments were made in relation to similar cameras of the same technological generation. A score, therefore, has to be seen in close connection to the price and market introduction time of the camera, and comparisons of ratings among very different cameras or across long time periods have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.
Other camera comparisons
Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make your choice using the following search menu. Alternatively, you can follow any of the listed hyperlinks for comparisons that others found interesting.
Specifications: Canon SX740 vs Sony ZV-1
Below is a side-by-side comparison of the specs of the two cameras to facilitate a quick review of their differences and common features.
|Camera Model||Canon SX740||Sony ZV-1|
|Camera Type||Fixed lens compact camera||Fixed lens compact camera|
|Camera Lens||24-960mm f/3.3-6.9||24-70mm f/1.8-2.8|
|Launch Date||July 2018||May 2020|
|Launch Price||USD 399||USD 799|
|Sensor Specs||Canon SX740||Sony ZV-1|
|Sensor Format||1/2.3" Sensor||1" Sensor|
|Sensor Size||6.17 x 4.55 mm||13.2 x 8.8 mm|
|Sensor Area||28.0735 mm2||116.16 mm2|
|Sensor Diagonal||7.7 mm||15.9 mm|
|Sensor Resolution||20.2 Megapixels||20 Megapixels|
|Image Resolution||5184 x 3888 pixels||5472 x 3648 pixels|
|Pixel Pitch||1.18 μm||2.41 μm|
|Pixel Density||71.80 MP/cm2||17.18 MP/cm2|
|Moiré control||no AA filter||Anti-Alias filter|
|Movie Capability||4K/30p Video||4K/30p Video|
|ISO Setting||100 - 3,200 ISO||125 - 12,800 ISO|
|ISO Boost||no Enhancement||80 - 25,600 ISO|
|Image Processor||DIGIC 8||BIONZ X|
|Screen Specs||Canon SX740||Sony ZV-1|
|Viewfinder Type||no viewfinder||no viewfinder|
|LCD Framing||Live View||Live View|
|Rear LCD Size||3.0inch||3.0inch|
|LCD Resolution||922k dots||922k dots|
|LCD Attachment||Tilting screen||Swivel screen|
|Touch Input||no Touchscreen||Touchscreen|
|Shooting Specs||Canon SX740||Sony ZV-1|
|Focus System||Contrast-detect AF||Contrast-detect AF|
|Manual Focusing Aid||no Peaking Feature||Focus Peaking|
|Max Shutter Speed (mechanical)||1/3200s||1/2000s|
|Continuous Shooting||10 shutter flaps/s||24 shutter flaps/s|
|Electronic Shutter||no E-Shutter||up to 1/32000s|
|Time-Lapse Photography||Intervalometer built-in||Intervalometer built-in|
|Fill Flash||Built-in Flash||no On-Board Flash|
|Storage Medium||SDXC cards||MS or SDXC cards|
|Second Storage Option||Single card slot||Single card slot|
|UHS card support||UHS-I||UHS-I|
|Connectivity Specs||Canon SX740||Sony ZV-1|
|External Flash||no Hotshoe||Hotshoe|
|USB Connector||USB 2.0||USB 2.0|
|HDMI Port||micro HDMI||micro HDMI|
|Microphone Port||no MIC socket||External MIC port|
|Wifi Support||Wifi built-in||Wifi built-in|
|Near-Field Communication||no NFC||NFC built-in|
|Bluetooth Support||Bluetooth built-in||Bluetooth built-in|
|Body Specs||Canon SX740||Sony ZV-1|
|Battery Life (CIPA)||265 shots per charge||260 shots per charge|
|In-Camera Charging||USB charging||USB charging|
110 x 64 x 40 mm
(4.3 x 2.5 x 1.6 in)
105 x 60 x 44 mm
(4.1 x 2.4 x 1.7 in)
|Camera Weight||299 g (10.5 oz)||294 g (10.4 oz)|
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