Canon SX700 vs SX740

The Canon PowerShot SX700 HS and the Canon PowerShot SX740 HS are two digital cameras that were announced, respectively, in February 2014 and July 2018. Both the SX700 and the SX740 are fixed lens compact cameras that are equipped with a 1/2.3-inch sensor. The SX700 has a resolution of 15.9 megapixels, whereas the SX740 provides 20.2 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon SX700		Canon SX740
Fixed lens compact camera		Fixed lens compact camera
25-750mm f/3.2-6.9		24-960mm f/3.3-6.9
15.9 MP – 1/2.3" sensor		20.2 MP – 1/2.3" sensor
1080/60p Video		4K/30p Video
ISO 100-3,200		ISO 100-3,200
No viewfinder, LCD framing		No viewfinder, LCD framing
3.0" LCD – 922k dots		3.0" LCD – 922k dots
Fixed screen (not touch-sensitive)		Tilting screen (no touchscreen)
8.5 shutter flaps per second		10 shutter flaps per second
250 shots per battery charge		265 shots per battery charge
113 x 66 x 35 mm, 269 g		110 x 64 x 40 mm, 299 g

Check SX700 offers at
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Check SX740 price at
amazon.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX700 HS and the Canon PowerShot SX740 HS? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

An illustration of the physical size and weight of the Canon SX700 and the Canon SX740 is provided in the side-by-side display below. The two cameras are presented according to their relative size. Three successive views from the front, the top, and the rear are shown. All width, height and depth dimensions are rounded to the nearest millimeter.

The SX700 can be obtained in two different colors (black, red), while the SX740 is also available in two color-versions, but different ones (black, silver).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Canon SX740 is notably smaller (6 percent) than the Canon SX700. However, the SX740 is markedly heavier (11 percent) than the SX700. In this context, it is worth noting that neither the SX700 nor the SX740 are weather-sealed.

Concerning battery life, the SX700 gets 250 shots out of its Canon NB-6LH battery, while the SX740 can take 265 images on a single charge of its Canon NB-13L power pack. The power pack in the SX740 can be charged via the USB port, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. In case you want to display and compare another camera duo, you can use the CAM-parator app to select your camera combination among a large number of options.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX700	113 mm	66 mm	35 mm	269 g	250	n	Feb 2014	349	ebay.com
2.		Canon SX740	110 mm	64 mm	40 mm	299 g	265	n	Jul 2018	399	amazon.com
3.		Canon SX400	104 mm	69 mm	80 mm	313 g	190	n	Jul 2014	249	ebay.com
4.		Canon SX410	104 mm	69 mm	85 mm	325 g	185	n	Feb 2015	279	ebay.com
5.		Canon SX420	104 mm	69 mm	85 mm	325 g	195	n	Jan 2016	299	ebay.com
6.		Canon SX430	104 mm	69 mm	85 mm	323 g	195	n	Jan 2017	299	ebay.com
7.		Canon SX520	120 mm	82 mm	92 mm	441 g	210	n	Jul 2014	399	ebay.com
8.		Canon SX530	120 mm	82 mm	92 mm	442 g	210	n	Jan 2015	429	ebay.com
9.		Canon SX710	113 mm	66 mm	35 mm	269 g	230	n	Jan 2015	349	ebay.com
10.		Canon SX720	110 mm	64 mm	36 mm	270 g	250	n	Feb 2016	379	ebay.com
11.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	399	ebay.com
12.		Panasonic ZS80	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	449	ebay.com
13.		Sony WX800	102 mm	58 mm	36 mm	233 g	370	n	Oct 2018	399	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will naturally be influenced heavily by the price. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX700 was launched at a somewhat lower price (by 13 percent) than the SX740, which makes it more attractive for photographers on a tight budget. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Further, a large sensor camera will give the photographer additional creative options when using shallow depth-of-field to isolate a subject from its background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.

Both cameras under consideration feature a 1/2.3-inch sensor and have a format factor (sometimes also referred to as "crop factor") of 5.6. Within the spectrum of camera sensors, this places the review cameras among the smaller-sensor digicams that favor affordability and compact design. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

Technology-wise, the SX740 uses a more advanced image processing engine (DIGIC 8) than the SX700 (DIGIC 6), with benefits for noise reduction, color accuracy, and processing speed.

While the two cameras under review share the same sensor size, the SX740 offers a higher resolution of 20.2 megapixels, compared with 15.9 MP of the SX700. This megapixels advantage translates into a 13 percent gain in linear resolution. On the other hand, these sensor specs imply that the SX740 has a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 1.33μm for the SX700). However, it should be noted that the SX740 is much more recent (by 4 years and 5 months) than the SX700, and its sensor will have benefitted from technological advances during this time that compensate for the smaller pixel size. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The resolution advantage of the Canon SX740 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the SX740 for good quality output (200 dots per inch) amounts to 25.9 x 19.4 inches or 65.8 x 49.4 cm, for very good quality (250 dpi) 20.7 x 15.6 inches or 52.7 x 39.5 cm, and for excellent quality (300 dpi) 17.3 x 13 inches or 43.9 x 32.9 cm. The corresponding values for the Canon SX700 are 23 x 17.3 inches or 58.5 x 43.9 cm for good quality, 18.4 x 13.8 inches or 46.8 x 35.1 cm for very good quality, and 15.4 x 11.5 inches or 39 x 29.3 cm for excellent quality prints.

The Canon PowerShot SX700 HS has a native sensitivity range from ISO 100 to ISO 3200. The Canon PowerShot SX740 HS offers exactly the same ISO settings.

Technology-wise, both cameras are equipped with BSI-CMOS (Backside Illuminated Complementary Metal–Oxide–Semiconductor) sensors. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The following table provides an overview of the physical sensor characteristics, as well as the sensor quality measurements for a selection of comparators.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon SX700	1/2.3	15.9	4608	3456	1080/60p	20.1	11.4	629	45
2.		Canon SX740	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1050	51
3.		Canon SX400	1/2.3	15.9	4608	3456	720/30p	20.1	11.5	672	46
4.		Canon SX410	1/2.3	19.9	5152	3864	720/30p	20.2	11.6	720	47
5.		Canon SX420	1/2.3	19.9	5152	3864	720/25p	20.3	11.7	806	48
6.		Canon SX430	1/2.3	19.9	5152	3864	720/25p	20.5	11.9	900	49
7.		Canon SX520	1/2.3	15.9	4608	3456	1080/30p	20.1	11.5	672	46
8.		Canon SX530	1/2.3	15.9	4608	3456	1080/30p	20.2	11.6	712	47
9.		Canon SX710	1/2.3	20.2	5184	3888	1080/60p	20.2	11.6	712	47
10.		Canon SX720	1/2.3	20.2	5184	3888	1080/60p	20.3	11.8	817	48
11.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
12.		Panasonic ZS80	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
13.		Sony WX800	1/2.3	18.0	4896	3672	4K/30p	20.6	12.2	1070	51
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but also of capturing video footage. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the SX740 provides a better video resolution than the SX700. It can shoot movie footage at 4K/30p, while the SX700 is limited to 1080/60p.

Feature comparison

Beyond body and sensor, cameras can and do differ across a range of features. The SX700 and the SX740 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The adjacent table lists some of the other core features of the Canon SX700 and Canon SX740 along with similar information for a selection of comparators.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon SX700	none	n	3.0 / 922	fixed	n	1/3200s	8.5/s	Y	Y
2.		Canon SX740	none	n	3.0 / 922	tilting	n	1/3200s	10.0/s	Y	Y
3.		Canon SX400	none	n	3.0 / 230	fixed	n	1/1600s	0.8/s	Y	Y
4.		Canon SX410	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
5.		Canon SX420	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
6.		Canon SX430	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
7.		Canon SX520	none	n	3.0 / 461	fixed	n	1/2000s	1.6/s	Y	Y
8.		Canon SX530	none	n	3.0 / 461	fixed	n	1/2000s	1.6/s	Y	Y
9.		Canon SX710	none	n	3.0 / 922	fixed	n	1/3200s	6.0/s	Y	Y
10.		Canon SX720	none	n	3.0 / 922	fixed	n	1/3200s	5.9/s	Y	Y
11.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
12.		Panasonic ZS80	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
13.		Sony WX800	none	n	3.0 / 922	tilting	Y	1/2000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The Canon SX740 has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

Both the SX700 and the SX740 have zoom lenses built in. The SX700 has a 25-750mm f/3.2-6.9 optic and the SX740 offers a 24-960mm f/3.3-6.9 (focal lengths in full frame equivalent terms). Hence, the SX740 provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the SX700. The SX700 offers the faster maximum aperture.

Concerning the storage of imaging data, both the SX700 and the SX740 write their files to SDXC cards. The SX740 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the SX700 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX700 HS and Canon PowerShot SX740 HS and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon SX700	-	stereo / mono	-	-	micro	2.0	Y	Y	-
2.		Canon SX740	-	stereo / mono	-	-	micro	2.0	Y	-	Y
3.		Canon SX400	-	stereo / mono	-	-	-	2.0	-	-	-
4.		Canon SX410	-	stereo / mono	-	-	-	2.0	-	-	-
5.		Canon SX420	-	mono / mono	-	-	-	2.0	Y	Y	-
6.		Canon SX430	-	mono / mono	-	-	-	2.0	Y	Y	-
7.		Canon SX520	-	stereo / mono	-	-	mini	2.0	-	-	-
8.		Canon SX530	-	stereo / mono	-	-	mini	2.0	Y	Y	-
9.		Canon SX710	-	stereo / mono	-	-	micro	2.0	Y	Y	-
10.		Canon SX720	-	stereo / mono	-	-	micro	2.0	Y	Y	-
11.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
12.		Panasonic ZS80	-	stereo / mono	-	-	micro	2.0	Y	-	Y
13.		Sony WX800	-	stereo / mono	-	-	micro	2.0	Y	Y	-

The SX740 is a recent model that features in the current product line-up of Canon. In contrast, the SX700 has been discontinued (but can be found pre-owned on ebay). As a replacement in the same line of cameras, the SX700 was succeeded by the Canon SX710. Further information on the features and operation of the SX700 and SX740 can be found, respectively, in the Canon SX700 Manual (free pdf) or the online Canon SX740 Manual.

Review summary

So what conclusions can be drawn? Is there a clear favorite between the Canon SX700 and the Canon SX740? Which camera is better? The listing below highlights the relative strengths of the two models.

Arguments in favor of the Canon PowerShot SX700 HS:

• Better light gathering: Has a lens with a wider maximum aperture (f/3.2 vs f/3.3).
• Less heavy: Is lighter (by 30g or 10 percent) and hence easier to carry around.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• More affordable: Was introduced into a lower priced segment (13 percent cheaper at launch).
• More heavily discounted: Has been available for much longer (launched in February 2014).

Advantages of the Canon PowerShot SX740 HS:

• More detail: Has more megapixels (20.2 vs 15.9MP), which boosts linear resolution by 13%.
• Better jpgs: Has a more modern image processing engine (DIGIC 8 vs DIGIC 6).
• Better video: Provides higher definition movie capture (4K/30p vs 1080/60p).
• More flexible LCD: Has a tilting screen for odd-angle shots in landscape orientation.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Faster burst: Shoots at higher frequency (10 vs 8.5 flaps/sec) to capture the decisive moment.
• Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
• Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
• More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
• Easier travel charging: Can be conveniently charged via its USB port.
• Easier wireless transfer: Supports Bluetooth for image sharing without cables.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More modern: Reflects 4 years and 5 months of technical progress since the SX700 launch.

If the count of relative strengths (bullet points above) is taken as a measure, the SX740 is the clear winner of the contest (13 : 5 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon SX700 and the Canon SX740 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera listing whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains incomplete and does no justice, for example, to the way the SX700 or the SX740 perform in practice. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.

Expert reviews

This is where reviews by experts come in. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX700	..	+ +	..	..	4/5	4/5	Feb 2014	349	ebay.com
2.		Canon SX740	..	+	3.5/5	..	4/5	4/5	Jul 2018	399	amazon.com
3.		Canon SX400	..	+	..	..	..	..	Jul 2014	249	ebay.com
4.		Canon SX410	..	o	..	..	..	..	Feb 2015	279	ebay.com
5.		Canon SX420	..	..	..	..	..	3/5	Jan 2016	299	ebay.com
6.		Canon SX430	..	..	..	..	3.5/5	3.5/5	Jan 2017	299	ebay.com
7.		Canon SX520	..	+	..	..	3.5/5	3.5/5	Jul 2014	399	ebay.com
8.		Canon SX530	..	+ +	..	..	4/5	4/5	Jan 2015	429	ebay.com
9.		Canon SX710	..	+	..	..	4/5	3.5/5	Jan 2015	349	ebay.com
10.		Canon SX720	..	+	..	..	4/5	4.5/5	Feb 2016	379	ebay.com
11.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	399	ebay.com
12.		Panasonic ZS80	..	+ +	..	..	4.5/5	..	Feb 2019	449	ebay.com
13.		Sony WX800	..	..	..	..	..	..	Oct 2018	399	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The above review scores should be interpreted with care, though. The ratings were established in reference to similarly priced cameras that were available in the market at the time of the review. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparisons of ratings among very different cameras or across long time periods have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you would like to check on the differences and similarities of other camera models, just use the search menu below. As an alternative, you can also directly jump to any one of the listed comparisons that were previously generated by the CAM-parator tool.

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