Canon SX70 vs Fujifilm XF10

The Canon PowerShot SX70 HS and the Fujifilm XF10 are two digital cameras that were revealed to the public, respectively, in September 2018 and July 2018. Both the SX70 and the XF10 are fixed lens compact cameras that are based on a 1/2.3-inch (SX70) and an APS-C (XF10) sensor. The Canon has a resolution of 20.2 megapixels, whereas the Fujifilm provides 24 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon SX70		Fujifilm XF10
Fixed lens compact camera		Fixed lens compact camera
21-1365mm f/3.4-6.5		28mm f/2.8-16
20.2 MP – 1/2.3" sensor		24 MP – APS-C sensor
4K/30p Video		4K/15p Video
ISO 100-3,200		ISO 200-12,800 (100 - 51,200)
Electronic viewfinder (2360k dots)		No viewfinder, LCD framing
3.0" LCD – 922k dots		3.0" LCD – 1040k dots
Swivel screen (not touch-sensitive)		Fixed touchscreen
10 shutter flaps per second		6 shutter flaps per second
325 shots per battery charge		330 shots per battery charge
127 x 91 x 117 mm, 608 g		113 x 64 x 41 mm, 279 g

Check SX70 price at
amazon.com
Check XF10 offers at
ebay.com

Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot SX70 HS and the Fujifilm XF10? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The physical size and weight of the Canon SX70 and the Fujifilm XF10 are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive views from the front, the top, and the rear side are shown. All width, height and depth measures are rounded to the nearest millimeter.

The XF10 can be obtained in two different colors (black, gold), while the SX70 is only available in black.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Fujifilm XF10 is considerably smaller (37 percent) than the Canon SX70. Moreover, the XF10 is substantially lighter (54 percent) than the SX70. In this context, it is worth noting that neither the SX70 nor the XF10 are weather-sealed.

Concerning battery life, the SX70 gets 325 shots out of its Canon LP-E12 battery, while the XF10 can take 330 images on a single charge of its Fujifilm NP-95 power pack. The power pack in the XF10 can be charged via the USB port, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. In case you want to display and compare another camera duo, you can use the CAM-parator app to select your camera combination among a large number of options.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX70	127 mm	91 mm	117 mm	608 g	325	n	Sep 2018	549	amazon.com
2.		Fujifilm XF10	113 mm	64 mm	41 mm	279 g	330	n	Jul 2018	499	ebay.com
3.		Canon 77D	131 mm	100 mm	76 mm	540 g	600	n	Feb 2017	899	ebay.com
4.		Canon G9 X Mark II	98 mm	58 mm	31 mm	206 g	235	n	Jan 2017	529	ebay.com
5.		Canon SX1	128 mm	88 mm	88 mm	615 g	..	n	Sep 2008	599	ebay.com
6.		Canon SX60	128 mm	93 mm	114 mm	650 g	340	n	Sep 2014	549	ebay.com
7.		Canon SX430	104 mm	69 mm	85 mm	323 g	195	n	Jan 2017	299	ebay.com
8.		Canon SX730	110 mm	64 mm	40 mm	300 g	250	n	Apr 2017	399	ebay.com
9.		Canon SX740	110 mm	64 mm	40 mm	299 g	265	n	Jul 2018	399	amazon.com
10.		Fujifilm X-E3	121 mm	74 mm	43 mm	337 g	350	n	Sep 2017	899	ebay.com
11.		Fujifilm X-T100	121 mm	83 mm	47 mm	448 g	430	n	May 2018	599	ebay.com
12.		Fujifilm X70	113 mm	64 mm	44 mm	340 g	330	n	Jan 2016	799	ebay.com
13.		Nikon B700	125 mm	85 mm	107 mm	565 g	350	n	Feb 2016	499	ebay.com
14.		Panasonic FZ80	130 mm	94 mm	119 mm	616 g	330	n	Jan 2017	399	ebay.com
15.		Panasonic ZS70	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	449	ebay.com
16.		Panasonic ZS80	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	449	ebay.com
17.		Sony HX400V	130 mm	93 mm	103 mm	660 g	300	n	Feb 2014	499	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will naturally be influenced heavily by the price. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The XF10 was somewhat cheaper (by 9 percent) than the SX70 at launch, but both cameras fall into the same price category. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the imaging sensor is a crucial determinant of image quality. A large sensor will tend to have larger individual pixels that provide better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixel-units in a sensor of the same technological generation. Further, a large sensor camera will give the photographer additional creative options when using shallow depth-of-field to isolate a subject from its background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Of the two cameras under consideration, the Canon SX70 features a 1/2.3-inch sensor and the Fujifilm XF10 an APS-C sensor. The sensor area in the XF10 is 1218 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 5.6 and 1.5. The sensor in the SX70 has a native 4:3 aspect ratio, while the one in the XF10 offers a 3:2 aspect.

With 24MP, the XF10 offers a higher resolution than the SX70 (20.2MP), but the XF10 nevertheless has larger individual pixels (pixel pitch of 3.92μm versus 1.18μm for the SX70) due to its larger sensor. It is noteworthy in this context that the two cameras were released in close succession, so that their sensors are from the same technological generation. Coming back to sensor resolution, it should be mentioned that the SX70 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.

The resolution advantage of the Fujifilm XF10 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the XF10 for good quality output (200 dots per inch) amounts to 30 x 20 inches or 76.2 x 50.8 cm, for very good quality (250 dpi) 24 x 16 inches or 61 x 40.6 cm, and for excellent quality (300 dpi) 20 x 13.3 inches or 50.8 x 33.9 cm. The corresponding values for the Canon SX70 are 25.9 x 19.4 inches or 65.8 x 49.4 cm for good quality, 20.7 x 15.6 inches or 52.7 x 39.5 cm for very good quality, and 17.3 x 13 inches or 43.9 x 32.9 cm for excellent quality prints.

The XF10 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Canon PowerShot SX70 HS has a native sensitivity range from ISO 100 to ISO 3200. The corresponding ISO settings for the Fujifilm XF10 are ISO 200 to ISO 12800, with the possibility to increase the ISO range to 100-51200.

In terms of underlying technology, the SX70 is build around a BSI-CMOS sensor, while the XF10 uses a CMOS imager. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Consistent information on actual sensor performance is available from DXO Mark for many cameras. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The following table provides an overview of the physical sensor characteristics, as well as the sensor quality measurements for a selection of comparators.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon SX70	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1063	51
2.		Fujifilm XF10	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1844	83
3.		Canon 77D	APS-C	24.0	6000	4000	1080/60p	23.6	13.3	971	78
4.		Canon G9 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.9	12.5	522	65
5.		Canon SX1	1/2.3	10.0	3648	2736	1080/30p	19.0	10.3	144	35
6.		Canon SX60	1/2.3	14.2	4608	3072	1080/60p	19.2	10.8	127	39
7.		Canon SX430	1/2.3	19.9	5152	3864	720/25p	20.5	11.9	900	49
8.		Canon SX730	1/2.3	20.2	5184	3888	1080/60p	20.5	11.9	924	50
9.		Canon SX740	1/2.3	20.2	5184	3888	4K/30p	20.6	12.1	1050	51
10.		Fujifilm X-E3	APS-C	24.0	6000	4000	4K/30p	23.9	13.3	1764	82
11.		Fujifilm X-T100	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1829	83
12.		Fujifilm X70	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
13.		Nikon B700	1/2.3	20.2	5184	3888	4K/30p	20.4	11.8	818	48
14.		Panasonic FZ80	1/2.3	18.0	4896	3672	4K/30p	20.5	11.9	900	49
15.		Panasonic ZS70	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
16.		Panasonic ZS80	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
17.		Sony HX400V	1/2.3	20.2	5184	3888	1080/60p	20.1	11.4	629	45
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but also of capturing video footage. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the SX70 provides a higher frame rate than the XF10. It can shoot video footage at 4K/30p, while the Fujifilm is limited to 4K/15p.

Feature comparison

Apart from body and sensor, cameras can and do differ across a variety of features. For example, the SX70 has an electronic viewfinder (2360k dots), which can be very helpful when shooting in bright sunlight. In contrast, the XF10 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Canon SX70 and Fujifilm XF10 in connection with corresponding information for a sample of similar cameras.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon SX70	2360	n	3.0 / 922	swivel	n	1/2000s	10.0/s	Y	Y
2.		Fujifilm XF10	none	n	3.0 / 1040	fixed	Y	1/4000s	6.0/s	Y	n
3.		Canon 77D	optical	Y	3.0 / 1040	swivel	Y	1/4000s	6.0/s	Y	n
4.		Canon G9 X Mark II	none	n	3.0 / 1040	fixed	Y	1/2000s	8.2/s	Y	Y
5.		Canon SX1	202	n	2.8 / 230	swivel	n	1/3200s	4.0/s	Y	Y
6.		Canon SX60	922	n	3.0 / 922	swivel	n	1/2000s	6.4/s	Y	Y
7.		Canon SX430	none	n	3.0 / 230	fixed	n	1/4000s	0.5/s	Y	Y
8.		Canon SX730	none	n	3.0 / 922	tilting	n	1/3200s	5.9/s	Y	Y
9.		Canon SX740	none	n	3.0 / 922	tilting	n	1/3200s	10.0/s	Y	Y
10.		Fujifilm X-E3	2360	n	3.0 / 1040	fixed	Y	1/4000s	8.0/s	n	n
11.		Fujifilm X-T100	2360	n	3.0 / 1040	swivel	Y	1/4000s	6.0/s	Y	n
12.		Fujifilm X70	optional	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
13.		Nikon B700	921	n	3.0 / 921	swivel	n	1/4000s	5.0/s	Y	Y
14.		Panasonic FZ80	1166	n	3.0 / 1040	fixed	Y	1/2000s	10.0/s	Y	Y
15.		Panasonic ZS70	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
16.		Panasonic ZS80	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
17.		Sony HX400V	210	n	3.0 / 921	tilting	n	1/4000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

One differentiating feature between the two cameras concerns the touch sensitivity of the rear screen. The XF10 has a touchscreen, while the SX70 has a conventional panel. Touch control can be particularly helpful, for example, for setting the focus point.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the XF10 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Fujifilm XF10 has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The SX70 is equipped with a zoom lens, while the XF10 comes with a built-in prime. The SX70 has a 21-1365mm f/3.4-6.5 optic and the XF10 offers a 28mm f/2.8 (focal lengths in full frame equivalent terms). Hence, the Canon provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the Fujifilm. The XF10 offers the faster maximum aperture.

Concerning the storage of imaging data, both the SX70 and the XF10 write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot SX70 HS and Fujifilm XF10 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon SX70	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
2.		Fujifilm XF10	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
3.		Canon 77D	Y	stereo / mono	Y	-	mini	2.0	Y	Y	Y
4.		Canon G9 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
5.		Canon SX1	Y	stereo / mono	-	-	YES	2.0	-	-	-
6.		Canon SX60	Y	stereo / mono	Y	-	mini	2.0	Y	Y	-
7.		Canon SX430	-	mono / mono	-	-	-	2.0	Y	Y	-
8.		Canon SX730	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
9.		Canon SX740	-	stereo / mono	-	-	micro	2.0	Y	-	Y
10.		Fujifilm X-E3	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
11.		Fujifilm X-T100	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
12.		Fujifilm X70	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
13.		Nikon B700	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
14.		Panasonic FZ80	Y	stereo / mono	-	-	micro	2.0	Y	-	-
15.		Panasonic ZS70	-	stereo / mono	-	-	micro	2.0	Y	-	-
16.		Panasonic ZS80	-	stereo / mono	-	-	micro	2.0	Y	-	Y
17.		Sony HX400V	Y	stereo / mono	-	-	micro	2.0	Y	Y	-

The SX70 is a recent model that features in the current product line-up of Canon. In contrast, the XF10 has been discontinued (but can be found pre-owned on ebay). There has not been a direct replacement model for the XF10 from Fujifilm. Further information on the features and operation of the SX70 and XF10 can be found, respectively, in the Canon SX70 Manual (free pdf) or the online Fujifilm XF10 Manual.

Review summary

So what conclusions can be drawn? Is the Canon SX70 better than the Fujifilm XF10 or vice versa? A synthesis of the relative strong points of each of the models is listed below.

Reasons to prefer the Canon PowerShot SX70 HS:

• Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
• Better video: Provides higher movie framerates (4K/30p versus 4K/15p).
• Easier framing: Has an electronic viewfinder for image composition and settings control.
• More flexible LCD: Has a swivel screen for odd-angle shots in portrait or landscape orientation.
• More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
• Faster burst: Shoots at higher frequency (10 vs 6 flaps/sec) to capture the decisive moment.
• Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
• Sharper images: Has hand-shake reducing image stabilization built-in.

Advantages of the Fujifilm XF10:

• More detail: Has more megapixels (24 vs 20.2MP), which boosts linear resolution by 11%.
• Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• More detailed LCD: Has a higher resolution rear screen (1040k vs 922k dots).
• Fewer buttons to press: Has a touchscreen to facilitate handling and shooting adjustments.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
• Better light gathering: Has a lens with a wider maximum aperture (f/2.8 vs f/3.4).
• More compact: Is smaller (113x64mm vs 127x91mm) and will fit more readily into a bag.
• Less heavy: Has a lower weight (by 329g or 54 percent) and is thus easier to take along.
• Easier travel charging: Can be conveniently charged via its USB port.

If the number of relative strengths (bullet points above) is taken as a guide, the XF10 is the clear winner of the contest (16 : 8 points). However, the relative importance of the various individual camera aspects will vary according to personal preferences and needs, so that you might like to apply corresponding weights to the particular features before making a decision on a new camera. A professional sports photographer will view the differences between cameras in a way that diverges from the perspective of a street photog, and a person interested in family portraits has distinct needs from a landscape shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon SX70 and the Fujifilm XF10 place the cameras among the top in their class? Find out in the latest Best Superzoom Camera and Best Prime Lens Compact Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the specs-based evaluation of cameras can be instructive in revealing their potential as photographic tools, it says little about, for example, the shooting experience and imaging performance of the SX70 and the XF10 in practical situations. At times, user reviews, such as those published at amazon, address these issues in a useful manner, but such feedback is on many occasions incomplete, inconsistent, and unreliable.

Expert reviews

This is why hands-on reviews by experts are important. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Canon SX70	..	+ +	3.5/5	..	3.5/5	3.5/5	Sep 2018	549	amazon.com
2.		Fujifilm XF10	..	..	4/5	75/100	4/5	4.5/5	Jul 2018	499	ebay.com
3.		Canon 77D	4.5/5	..	4/5	82/100	4.5/5	4/5	Feb 2017	899	ebay.com
4.		Canon G9 X Mark II	4/5	..	4/5	75/100	4.5/5	4.5/5	Jan 2017	529	ebay.com
5.		Canon SX1	..	+ +	..	+	..	3.5/5	Sep 2008	599	ebay.com
6.		Canon SX60	3/5	+ +	..	75/100	4/5	4.5/5	Sep 2014	549	ebay.com
7.		Canon SX430	..	..	..	..	3.5/5	3.5/5	Jan 2017	299	ebay.com
8.		Canon SX730	..	+	..	..	4/5	4/5	Apr 2017	399	ebay.com
9.		Canon SX740	..	+	3.5/5	..	4/5	4/5	Jul 2018	399	amazon.com
10.		Fujifilm X-E3	4.5/5	+	4.5/5	84/100	4.5/5	4.5/5	Sep 2017	899	ebay.com
11.		Fujifilm X-T100	4/5	+	4.5/5	79/100	4/5	4.5/5	May 2018	599	ebay.com
12.		Fujifilm X70	4.5/5	..	..	76/100	4.5/5	4.5/5	Jan 2016	799	ebay.com
13.		Nikon B700	..	+	..	..	4/5	4/5	Feb 2016	499	ebay.com
14.		Panasonic FZ80	..	+ +	..	..	4.5/5	4.5/5	Jan 2017	399	ebay.com
15.		Panasonic ZS70	..	+ +	..	..	4/5	4/5	Apr 2017	449	ebay.com
16.		Panasonic ZS80	..	+ +	..	..	4.5/5	..	Feb 2019	449	ebay.com
17.		Sony HX400V	4/5	+ +	..	..	4/5	4/5	Feb 2014	499	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

The review scores listed above should be treated with care, though. The ratings are only valid when referring to cameras in the same category and of the same age. A score, therefore, has to be seen in close connection to the price and market introduction time of the camera, and rating-comparisons among cameras that span long time periods or concern very differently equipped models make little sense. Also, kindly note that some of the listed sites have over time developped their review approaches and their reporting style.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make a corresponding selection in the search boxes below. There is also a set of direct links to comparison reviews that other users of the CAM-parator app explored.

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