Canon G9 X vs Fujifilm XF10

The Canon PowerShot G9 X and the Fujifilm XF10 are two digital cameras that were officially introduced, respectively, in October 2015 and July 2018. Both the G9X and the XF10 are fixed lens compact cameras that are based on an one-inch (G9X) and an APS-C (XF10) sensor. The Canon has a resolution of 20 megapixels, whereas the Fujifilm provides 24 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Canon G9 X		Fujifilm XF10
Fixed lens compact camera		Fixed lens compact camera
28-84mm f/2.0-4.9		28mm f/2.8-16
20 MP – 1" sensor		24 MP – APS-C sensor
1080/60p Video		4K/15p Video
ISO 125-12,800		ISO 200-12,800 (100 - 51,200)
No viewfinder, LCD framing		No viewfinder, LCD framing
3.0" LCD – 1040k dots		3.0" LCD – 1040k dots
Fixed touchscreen		Fixed touchscreen
6 shutter flaps per second		6 shutter flaps per second
220 shots per battery charge		330 shots per battery charge
98 x 58 x 31 mm, 209 g		113 x 64 x 41 mm, 279 g

Check G9X offers at
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Check XF10 offers at
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Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot G9 X and the Fujifilm XF10? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The side-by-side display below illustrates the physical size and weight of the Canon G9 X and the Fujifilm XF10. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All size dimensions are rounded to the nearest millimeter.

The G9X can be obtained in two different colors (black, silver), while the XF10 is also available in two color-versions, but different ones (black, gold).

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Fujifilm XF10 is notably larger (27 percent) than the Canon G9 X. Moreover, the XF10 is markedly heavier (33 percent) than the G9X. In this context, it is worth noting that neither the G9X nor the XF10 are weather-sealed.

Concerning battery life, the G9X gets 220 shots out of its Canon NB-13L battery, while the XF10 can take 330 images on a single charge of its Fujifilm NP-95 power pack. The battery packs of both cameras can be charged via USB, which can be very convenient when travelling.

The adjacent table lists the principal physical characteristics of the two cameras alongside a wider set of alternatives. In case you want to display and compare another camera duo, you can use the CAM-parator app to select your camera combination among a large number of options.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price (USD)	Street Price
1.		Canon G9 X	98 mm	58 mm	31 mm	209 g	220	n	Oct 2015	529	ebay.com
2.		Fujifilm XF10	113 mm	64 mm	41 mm	279 g	330	n	Jul 2018	499	ebay.com
3.		Canon G5 X	112 mm	76 mm	44 mm	353 g	210	n	Oct 2015	799	ebay.com
4.		Canon G7 X	103 mm	60 mm	40 mm	304 g	210	n	Sep 2014	699	ebay.com
5.		Canon G7 X Mark II	106 mm	61 mm	42 mm	319 g	265	n	Feb 2016	699	ebay.com
6.		Canon G9 X Mark II	98 mm	58 mm	31 mm	206 g	235	n	Jan 2017	529	ebay.com
7.		Canon M10	108 mm	67 mm	35 mm	301 g	255	n	Oct 2015	499	ebay.com
8.		Fujifilm X-E3	121 mm	74 mm	43 mm	337 g	350	n	Sep 2017	899	ebay.com
9.		Fujifilm X-T100	121 mm	83 mm	47 mm	448 g	430	n	May 2018	599	ebay.com
10.		Fujifilm X70	113 mm	64 mm	44 mm	340 g	330	n	Jan 2016	799	ebay.com
11.		Nikon 1 J4	100 mm	60 mm	29 mm	232 g	300	n	Apr 2014	549	ebay.com
12.		Panasonic FZ1000	137 mm	99 mm	131 mm	831 g	360	n	Jun 2014	899	ebay.com
13.		Panasonic ZS70	112 mm	67 mm	41 mm	322 g	380	n	Apr 2017	449	ebay.com
14.		Panasonic ZS80	112 mm	69 mm	42 mm	327 g	380	n	Feb 2019	449	ebay.com
15.		Sony RX100	102 mm	58 mm	36 mm	240 g	330	n	Jun 2012	649	ebay.com
16.		Sony RX100 III	102 mm	58 mm	41 mm	290 g	320	n	May 2014	799	ebay.com
17.		Sony RX100 IV	102 mm	58 mm	41 mm	298 g	280	n	Jun 2015	999	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will naturally be influenced heavily by the price. The manufacturer’s suggested retail prices give an idea on the placement of the camera in the maker’s lineup and the broader market. The XF10 was somewhat cheaper (by 6 percent) than the G9X at launch, but both cameras fall into the same price category. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.

Sensor comparison

The size of the sensor inside a digital camera is one of the key determinants of image quality. A large sensor will generally have larger individual pixels that offer better low-light sensitivity, provide wider dynamic range, and have richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors tend to be more expensive and lead to bigger and heavier cameras and lenses.

Of the two cameras under consideration, the Canon G9 X features an one-inch sensor and the Fujifilm XF10 an APS-C sensor. The sensor area in the XF10 is 218 percent bigger. As a result of these sensor size differences, the cameras have a format factor of, respectively, 2.7 and 1.5. Both cameras have a native aspect ratio (sensor width to sensor height) of 3:2.

With 24MP, the XF10 offers a higher resolution than the G9X (20MP), but the XF10 nevertheless has larger individual pixels (pixel pitch of 3.92μm versus 2.41μm for the G9X) due to its larger sensor. Moreover, the XF10 is a much more recent model (by 2 years and 9 months) than the G9X, and its sensor will have benefitted from technological advances during this time that further enhance the light gathering capacity of its pixel-units.

The resolution advantage of the Fujifilm XF10 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the XF10 for good quality output (200 dots per inch) amounts to 30 x 20 inches or 76.2 x 50.8 cm, for very good quality (250 dpi) 24 x 16 inches or 61 x 40.6 cm, and for excellent quality (300 dpi) 20 x 13.3 inches or 50.8 x 33.9 cm. The corresponding values for the Canon G9 X are 27.4 x 18.2 inches or 69.5 x 46.3 cm for good quality, 21.9 x 14.6 inches or 55.6 x 37.1 cm for very good quality, and 18.2 x 12.2 inches or 46.3 x 30.9 cm for excellent quality prints.

The XF10 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Canon PowerShot G9 X has a native sensitivity range from ISO 125 to ISO 12800. The corresponding ISO settings for the Fujifilm XF10 are ISO 200 to ISO 12800, with the possibility to increase the ISO range to 100-51200.

In terms of underlying technology, the G9X is build around a BSI-CMOS sensor, while the XF10 uses a CMOS imager. Both cameras use a Bayer filter for capturing RGB colors on a square grid of photosensors. This arrangement is found in most digital cameras.

Since 2007, DXO Mark has published sensor performance measurements that have been derived using a consistent methodology. This service assesses and scores the color depth ("DXO Portrait"), dynamic range ("DXO Landscape"), and low-light sensitivity ("DXO Sports") of camera sensors, and also publishes an overall camera score. The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Canon G9 X	1-inch	20.0	5472	3648	1080/60p	21.5	12.3	495	63
2.		Fujifilm XF10	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1844	83
3.		Canon G5 X	1-inch	20.0	5472	3648	1080/60p	21.4	12.3	471	62
4.		Canon G7 X	1-inch	20.0	5472	3648	1080/60p	23.0	12.7	556	71
5.		Canon G7 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.8	11.9	260	62
6.		Canon G9 X Mark II	1-inch	20.0	5472	3648	1080/60p	21.9	12.5	522	65
7.		Canon M10	APS-C	17.9	5184	3456	1080/30p	22.2	11.4	753	65
8.		Fujifilm X-E3	APS-C	24.0	6000	4000	4K/30p	23.9	13.3	1764	82
9.		Fujifilm X-T100	APS-C	24.0	6000	4000	4K/15p	24.0	13.4	1829	83
10.		Fujifilm X70	APS-C	16.0	4896	3264	1080/60p	23.7	13.0	1608	80
11.		Nikon 1 J4	1-inch	18.2	5232	3488	1080/60p	20.8	10.7	426	53
12.		Panasonic FZ1000	1-inch	20.0	5472	3648	4K/30p	22.1	11.7	517	64
13.		Panasonic ZS70	1/2.3	20.2	5184	3888	4K/30p	19.1	10.6	106	36
14.		Panasonic ZS80	1/2.3	20.2	5184	3888	4K/30p	20.7	12.2	1103	52
15.		Sony RX100	1-inch	20.0	5472	3648	1080/60p	22.6	12.4	390	66
16.		Sony RX100 III	1-inch	20.0	5472	3648	1080/60p	22.4	12.3	495	67
17.		Sony RX100 IV	1-inch	20.0	5472	3648	4K/30p	22.8	12.6	591	70
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but can also record movies. The two cameras under consideration both have sensors whose read-out speed is fast enough to capture moving pictures, but the XF10 provides a better video resolution than the G9X. It can shoot movie footage at 4K/15p, while the Canon is limited to 1080/60p.

Feature comparison

Apart from body and sensor, cameras can and do differ across a range of features. The G9X and the XF10 are similar in the sense that neither of the two has a viewfinder. The images are, thus, framed using live view on the rear LCD. The adjacent table lists some of the other core features of the Canon G9 X and Fujifilm XF10 along with similar information for a selection of comparators.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Canon G9 X	none	n	3.0 / 1040	fixed	Y	1/2000s	6.0/s	Y	Y
2.		Fujifilm XF10	none	n	3.0 / 1040	fixed	Y	1/4000s	6.0/s	Y	n
3.		Canon G5 X	2360	n	3.0 / 1040	swivel	Y	1/2000s	5.9/s	Y	Y
4.		Canon G7 X	none	n	3.0 / 1040	tilting	Y	1/2000s	6.5/s	Y	Y
5.		Canon G7 X Mark II	none	n	3.0 / 1040	tilting	Y	1/2000s	8.0/s	Y	Y
6.		Canon G9 X Mark II	none	n	3.0 / 1040	fixed	Y	1/2000s	8.2/s	Y	Y
7.		Canon M10	none	n	3.0 / 1040	tilting	Y	1/4000s	4.6/s	Y	n
8.		Fujifilm X-E3	2360	n	3.0 / 1040	fixed	Y	1/4000s	8.0/s	n	n
9.		Fujifilm X-T100	2360	n	3.0 / 1040	swivel	Y	1/4000s	6.0/s	Y	n
10.		Fujifilm X70	optional	n	3.0 / 1040	tilting	Y	1/4000s	8.0/s	Y	n
11.		Nikon 1 J4	none	n	3.0 / 1037	Fixed	Y	1/4000s	60.0/s	Y	n
12.		Panasonic FZ1000	2359	n	3.0 / 921	swivel	n	1/4000s	12.0/s	Y	Y
13.		Panasonic ZS70	1166	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
14.		Panasonic ZS80	2330	n	3.0 / 1040	tilting	Y	1/2000s	10.0/s	Y	Y
15.		Sony RX100	none	n	3.0 / 1229	fixed	n	1/2000s	10.0/s	Y	Y
16.		Sony RX100 III	1440	n	3.0 / 1229	tilting	n	1/2000s	10.0/s	Y	Y
17.		Sony RX100 IV	2359	n	3.0 / 1228	tilting	n	1/2000s	16.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

The reported shutter speed information refers to the use of the mechanical shutter. Yet, some cameras only have an electronic shutter, while others have an electronic shutter in addition to a mechanical one. In fact, the XF10 is one of those camera that have an additional electronic shutter, which makes completely silent shooting possible. However, this mode is less suitable for photographing moving objects (risk of rolling shutter) or shooting under artificial light sources (risk of flickering).

The Canon G9 X and the Fujifilm XF10 both have an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.

The G9X is equipped with a zoom lens, while the XF10 comes with a built-in prime. The G9X has a 28-84mm f/2.0-4.9 optic and the XF10 offers a 28mm f/2.8 (focal lengths in full frame equivalent terms). Hence, the Canon and Fujifilm provide the same view at the wide-angle end, but the Fujifilm has less tele-photo reach at the long end. The G9X offers the faster maximum aperture.

Concerning the storage of imaging data, both the G9X and the XF10 write their files to SDXC cards. Both cameras can use UHS-I cards, which provide for Ultra High Speed data transfer of up to 104 MB/s.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot G9 X and Fujifilm XF10 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Canon G9 X	-	stereo / mono	-	-	micro	2.0	Y	Y	-
2.		Fujifilm XF10	-	stereo / mono	Y	-	micro	2.0	Y	-	Y
3.		Canon G5 X	Y	stereo / mono	-	-	mini	2.0	Y	Y	-
4.		Canon G7 X	-	stereo / mono	-	-	micro	2.0	Y	Y	-
5.		Canon G7 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	-
6.		Canon G9 X Mark II	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
7.		Canon M10	-	stereo / mono	-	-	mini	2.0	Y	Y	-
8.		Fujifilm X-E3	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
9.		Fujifilm X-T100	Y	stereo / mono	Y	-	micro	2.0	Y	-	Y
10.		Fujifilm X70	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
11.		Nikon 1 J4	-	stereo / mono	-	-	mini	2.0	Y	-	-
12.		Panasonic FZ1000	Y	stereo / mono	Y	-	micro	2.0	Y	Y	-
13.		Panasonic ZS70	-	stereo / mono	-	-	micro	2.0	Y	-	-
14.		Panasonic ZS80	-	stereo / mono	-	-	micro	2.0	Y	-	Y
15.		Sony RX100	-	stereo / mono	-	-	micro	2.0	-	-	-
16.		Sony RX100 III	-	stereo / mono	-	-	micro	2.0	Y	Y	-
17.		Sony RX100 IV	-	stereo / mono	-	-	micro	2.0	Y	Y	-

It is notable that the XF10 has a microphone port, which can help to improve the quality of audio recordings by attaching an external microphone. The G9X does not feature such a mic input.

Both the G9X and the XF10 have been discontinued, but can regularly be found used on ebay. The G9X was replaced by the Canon G9 X Mark II, while the XF10 does not have a direct successor. Further information on the features and operation of the G9X and XF10 can be found, respectively, in the Canon G9 X Manual (free pdf) or the online Fujifilm XF10 Manual.

Review summary

So how do things add up? Which of the two cameras – the Canon G9 X or the Fujifilm XF10 – has the upper hand? Is one clearly better than the other? The listing below highlights the relative strengths of the two models.

Arguments in favor of the Canon PowerShot G9 X:

• Better light gathering: Has a lens with a wider maximum aperture (f/2.0 vs f/2.8).
• More compact: Is smaller (98x58mm vs 113x64mm) and thus needs less room in the bag.
• Less heavy: Is lighter (by 70g or 25 percent) and hence easier to carry around.
• Sharper images: Has hand-shake reducing image stabilization built-in.
• Easier device pairing: Supports NFC for fast wireless image transfer over short distances.
• More heavily discounted: Has been available for much longer (launched in October 2015).

Advantages of the Fujifilm XF10:

• More detail: Has more megapixels (24 vs 20MP), which boosts linear resolution by 10%.
• Better image quality: Is equipped with a larger and more technologically advanced sensor.
• Richer colors: The sensor size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger sensor captures a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger sensor produces good images even in poorly lit environments.
• Better video: Provides higher definition movie capture (4K/15p vs 1080/60p).
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• Better sound: Can connect to an external microphone for higher quality sound recording.
• Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/2000s) to freeze action.
• Less disturbing: Has an electronic shutter option for completely silent shooting.
• Longer lasting: Gets more shots (330 versus 220) out of a single battery charge.
• Easier wireless transfer: Supports Bluetooth for image sharing without cables.
• More modern: Reflects 2 years and 9 months of technical progress since the G9X launch.

If the count of relative strengths (bullet points above) is taken as a measure, the XF10 is the clear winner of the contest (13 : 6 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional wedding photographer will view the differences between cameras in a way that diverges from the perspective of a travel photog, and a person interested in cityscapes has distinct needs from a macro shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Canon G9 X and the Fujifilm XF10 place the cameras among the top in their class? Find out in the latest Best Travel-Zoom Camera and Best Prime Lens Compact Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains partial and cannot reveal, for example, the shooting experience and imaging performance when actually working with the G9X or the XF10. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.

Expert reviews

This is why expert reviews are important. The following table reports the overall ratings of the cameras as published by some of the major camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price (USD)	Street Price
1.		Canon G9 X	3.5/5	+ +	..	..	4.5/5	4.5/5	Oct 2015	529	ebay.com
2.		Fujifilm XF10	..	..	4/5	75/100	4/5	4.5/5	Jul 2018	499	ebay.com
3.		Canon G5 X	5/5	+ +	..	78/100	4.5/5	4.5/5	Oct 2015	799	ebay.com
4.		Canon G7 X	4/5	+ +	..	77/100	4.5/5	4.5/5	Sep 2014	699	ebay.com
5.		Canon G7 X Mark II	4.5/5	+ +	..	81/100	4.5/5	4.5/5	Feb 2016	699	ebay.com
6.		Canon G9 X Mark II	4/5	..	4/5	75/100	4.5/5	4.5/5	Jan 2017	529	ebay.com
7.		Canon M10	..	..	..	..	..	4/5	Oct 2015	499	ebay.com
8.		Fujifilm X-E3	4.5/5	+	4.5/5	84/100	4.5/5	4.5/5	Sep 2017	899	ebay.com
9.		Fujifilm X-T100	4/5	+	4.5/5	79/100	4/5	4.5/5	May 2018	599	ebay.com
10.		Fujifilm X70	4.5/5	..	..	76/100	4.5/5	4.5/5	Jan 2016	799	ebay.com
11.		Nikon 1 J4	3/5	..	..	..	4.5/5	4/5	Apr 2014	549	ebay.com
12.		Panasonic FZ1000	4/5	+ +	..	82/100	4.5/5	4.5/5	Jun 2014	899	ebay.com
13.		Panasonic ZS70	..	+ +	..	..	4/5	4/5	Apr 2017	449	ebay.com
14.		Panasonic ZS80	..	+ +	..	..	4.5/5	..	Feb 2019	449	ebay.com
15.		Sony RX100	5/5	+ +	..	78/100	4/5	5/5	Jun 2012	649	ebay.com
16.		Sony RX100 III	5/5	+ +	..	82/100	4.5/5	5/5	May 2014	799	ebay.com
17.		Sony RX100 IV	4.5/5	+ +	..	85/100	4/5	4.5/5	Jun 2015	999	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The assessments were made in relation to similar cameras of the same technological generation. Thus, a score needs to be put into the context of the launch date and the launch price of the camera, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.

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Other camera comparisons

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