Canon G15 vs SX740
The Canon PowerShot G15 and the Canon PowerShot SX740 HS are two digital cameras that were revealed to the public, respectively, in September 2012 and July 2018. Both the G15 and the SX740 are fixed lens compact cameras that are based on a 1/1.7-inch (G15) and a 1/2.3-inch (SX740) sensor. The G15 has a resolution of 12 megapixels, whereas the SX740 provides 20.2 MP.
Below is an overview of the main specs of the two cameras as a starting point for the comparison.
|Canon G15||Canon SX740|
|Fixed lens compact camera||Fixed lens compact camera|
|28-140mm f/1.8-2.8||24-960mm f/3.3-6.9|
|12 MP, 1/1.7" Sensor||20.2 MP, 1/2.3" Sensor|
|1080/24p Video||4K/30p Video|
|ISO 80-12,800||ISO 100-3,200|
|Optical viewfinder||No viewfinder, LCD framing|
|3.0 LCD, 922k dots||3.0 LCD, 922k dots|
|Fixed screen (not touch-sensitive)||Tilting screen (not touch-sensitive)|
|2.1 shutter flaps per second||10 shutter flaps per second|
|350 shots per battery charge||265 shots per battery charge|
|107 x 76 x 40 mm, 352 g||110 x 64 x 40 mm, 299 g|
Going beyond this snapshot of core features and characteristics, what are the differences between the Canon PowerShot G15 and the Canon PowerShot SX740 HS? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.
The physical size and weight of the Canon G15 and the Canon SX740 are illustrated in the side-by-side display below. The two cameras are presented according to their relative size. Three consecutive perspectives from the front, the top, and the back are available. All size dimensions are rounded to the nearest millimeter.
The SX740 can be obtained in two different colors (black, silver), while the G15 is only available in black.
If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Canon SX740 is notably smaller (13 percent) than the Canon G15. Moreover, the SX740 is markedly lighter (15 percent) than the G15. In this context, it is worth noting that neither the G15 nor the SX740 are weather-sealed.
Concerning battery life, the G15 gets 350 shots out of its NB-10L battery, while the SX740 can take 265 images on a single charge of its NB-13L power pack. The power pack in the SX740 can be charged via the USB port, which can be very convenient when travelling.
The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. In case you want to display and compare another camera duo, just click on the right or left arrow next to the camera that you would like to inspect. Alternatively, you can also use the CAM-parator to select your camera combination among a larger number of options.
|Canon G15||4.2 in||3.0 in||1.6 in||12.4 oz||350||n||Sep 2012||499|
|Canon SX740||4.3 in||2.5 in||1.6 in||10.5 oz||265||n||Jul 2018||399|
|Canon SX730||4.3 in||2.5 in||1.6 in||10.6 oz||250||n||Apr 2017||399|
|Canon SX720||4.3 in||2.5 in||1.4 in||9.5 oz||250||n||Feb 2016||379|
|Canon SX710||4.4 in||2.6 in||1.4 in||9.5 oz||230||n||Jan 2015||349|
|Canon SX60||5.0 in||3.7 in||4.5 in||22.9 oz||340||n||Sep 2014||549|
|Canon G16||4.3 in||3.0 in||1.6 in||12.6 oz||360||n||Aug 2013||549|
|Canon S120||3.9 in||2.3 in||1.1 in||7.7 oz||230||n||Aug 2013||449|
|Canon SX50||4.8 in||3.4 in||4.2 in||21.0 oz||315||n||Sep 2012||429|
|Canon G12||4.4 in||3.0 in||1.9 in||14.1 oz||370||n||Sep 2010||499|
|Fujifilm X20||4.6 in||2.8 in||2.2 in||12.5 oz||270||n||Jan 2013||599|
|Fujifilm X10||4.6 in||2.8 in||2.2 in||12.3 oz||270||n||Sep 2011||599|
|Nikon P7800||4.7 in||3.1 in||2.0 in||14.1 oz||350||n||Sep 2013||549|
|Panasonic ZS80||4.4 in||2.7 in||1.7 in||11.5 oz||380||n||Feb 2019||449|
|Panasonic ZS70||4.4 in||2.6 in||1.6 in||11.4 oz||380||n||Apr 2017||449|
|Panasonic LX7||4.4 in||2.7 in||1.8 in||10.5 oz||330||n||Jul 2012||499|
|Panasonic FZ150||4.9 in||3.2 in||3.6 in||18.6 oz||410||n||Aug 2011||499|
Notes: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
(1) Number of images that can be taken on a full battery charge according to the CIPA-standard; (2) Official announcement.
Any camera decision will obviously take relative prices into account. The retail prices at the time of the camera’s release place the model in the market relative to other models in the producer’s line-up and the competition. The SX740 was launched at a somewhat lower price (by 20 percent) than the G15, which makes it more attractive for photographers on a tight budget. Normally, street prices remain initially close to the MSRP, but after a couple of months, the first discounts appear. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down. Then, after the new model is out, very good deals can frequently be found on the pre-owned market.
The imaging sensor is at the core of digital cameras and its size is one of the main determining factors of image quality. All other things equal, a large sensor will have larger individual pixel-units that offer better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixels in a sensor of the same technological generation. Moreover, a large sensor camera will give the photographer more control over depth-of-field in the image and, thus, the ability to better isolate a subject from the background. On the downside, larger sensors are more costly to manufacture and tend to lead to bigger and heavier cameras and lenses.
Of the two cameras under consideration, the Canon G15 features a 1/1.7-inch sensor and the Canon SX740 a 1/2.3-inch sensor. The sensor area in the SX740 is 35 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 4.6 and 5.6. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.
Technology-wise, the SX740 uses a more advanced image processing engine (DIGIC 8) than the G15 (DIGIC 5), with benefits for noise reduction, color accuracy, and processing speed.
Despite having a smaller sensor, the SX740 offers a higher resolution of 20.2 megapixels, compared with 12 MP of the G15. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.18μm versus 1.89μm for the G15). However, it should be noted that the SX740 is much more recent (by 5 years and 10 months) than the G15, and its sensor will have benefitted from technological advances during this time that make it possible to gather light more efficiently. Coming back to sensor resolution, it should be mentioned that the SX740 has no anti-alias filter installed, so that it can capture all the detail its sensor resolves.
The resolution advantage of the Canon SX740 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the SX740 for good quality output (200 dots per inch) amounts to 25.9 x 19.4 inches or 65.8 x 49.4 cm, for very good quality (250 dpi) 20.7 x 15.6 inches or 52.7 x 39.5 cm, and for excellent quality (300 dpi) 17.3 x 13 inches or 43.9 x 32.9 cm. The corresponding values for the Canon G15 are 20 x 15 inches or 50.8 x 38.1 cm for good quality, 16 x 12 inches or 40.6 x 30.5 cm for very good quality, and 13.3 x 10 inches or 33.9 x 25.4 cm for excellent quality prints.
The Canon PowerShot G15 has a native sensitivity range from ISO 80 to ISO 12800. The corresponding ISO settings for the Canon PowerShot SX740 HS are ISO 100 to ISO 3200 (no boost).
Consistent information on actual sensor performance is available from DXO Mark for many cameras. This service determines an overall sensor rating, as well as sub-scores for low-light sensitivity ("DXO Sports"), dynamic range ("DXO Landscape"), and color depth ("DXO Portrait"). The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.
Many modern cameras cannot only take still pictures, but also record videos. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, but the SX740 provides a better video resolution than the G15. It can shoot movie footage at 4K/30p, while the G15 is limited to 1080/24p.
Beyond body and sensor, cameras can and do differ across a range of features. For example, the G15 has an optical viewfinder, which can be very useful when shooting in bright sunlight. In contrast, the SX740 relies on live view and the rear LCD for framing. The table below summarizes some of the other core capabilities of the Canon G15 and Canon SX740 in connection with corresponding information for a sample of similar cameras.
The Canon SX740 has an intervalometer built-in. This enables the photographer to capture time lapse sequences, such as flower blooming, a sunset or moon rise, without purchasing an external camera trigger and related software.
Both the G15 and the SX740 have zoom lenses built in. The G15 has a 28-140mm f/1.8-2.8 optic and the SX740 offers a 24-960mm f/3.3-6.9 (focal lengths in full frame equivalent terms). Hence, the SX740 provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the G15. The G15 offers the faster maximum aperture.
Concerning the storage of imaging data, both the G15 and the SX740 write their files to SDXC cards. The SX740 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the G15 cannot take advantage of Ultra High Speed SD cards.
For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Canon PowerShot G15 and Canon PowerShot SX740 HS and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.
| WiFi |
It is notable that the G15 has a hotshoe, while the SX740 does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.
The SX740 is a recent model that features in the current product line-up of Canon. In contrast, the G15 has been discontinued (but can be found pre-owned on eBay). As a replacement in the same line of cameras, the G15 was succeeded by the Canon G16. Further information on the two cameras (e.g. user guides, manuals), as well as related accessories, can be found on the official Canon website.
So how do things add up? Is the Canon G15 better than the Canon SX740 or vice versa? Below is a summary of the relative strengths of each of the two contestants.
Reasons to prefer the Canon PowerShot G15:
- Better moiré control: Has an anti-alias filter to avoid artificial patterns to appear in images.
- Easier framing: Has an optical viewfinder for image composition and settings control.
- Faster shutter: Has higher mechanical shutter speed (1/4000s vs 1/3200s) to freeze action.
- Better light gathering: Has a lens with a wider maximum aperture (f/1.8 vs f/3.3).
- Longer lasting: Can take more shots (350 versus 265) on a single battery charge.
- Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
- More heavily discounted: Has been available for much longer (launched in September 2012).
Advantages of the Canon PowerShot SX740 HS:
- More detail: Has more megapixels (20.2 vs 12MP), which boosts linear resolution by 30%.
- Maximized detail: Lacks an anti-alias filter to exploit the sensor's full resolution potential.
- Better jpgs: Has a more modern image processing engine (DIGIC 8 vs DIGIC 5).
- Better video: Provides higher definition movie capture (4K/30p vs 1080/24p).
- More flexible LCD: Has a tilting screen for odd-angle shots in landscape orientation.
- More selfie-friendly: Has an articulated screen that can be turned to be front-facing.
- Faster burst: Shoots at higher frequency (10 vs 2.1 flaps/sec) to capture the decisive moment.
- Easier time-lapse photography: Has an intervalometer built-in for low frequency shooting.
- Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
- More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
- More compact: Is smaller (110x64mm vs 107x76mm) and will fit more readily into a bag.
- Less heavy: Has a lower weight (by 53g or 15 percent) and is thus easier to take along.
- Easier travel charging: Can be conveniently charged via its USB port.
- Easier file upload: Has wifi built in for automatic backup or image transfer to the web.
- Easier wireless transfer: Supports Bluetooth for image sharing without cables.
- Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
- More affordable: Was released into a lower priced segment (20 percent cheaper at launch).
- More modern: Reflects 5 years and 10 months of technical progress since the G15 launch.
If the count of individual advantages (bullet points above) is taken as a guide, the SX740 is the clear winner of the contest (17 : 7 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional sports photographer will view the differences between cameras in a way that diverges from the perspective of a street photog, and a person interested in family portraits has distinct needs from a landscape shooter. Hence, the decision which camera is best and worth buying is often a very personal one.
How about other alternatives? Do the specifications of the Canon G15 and the Canon SX740 place the cameras among the top in their class? Find out in the latest Best Travel-Zoom Camera and Best Superzoom Camera listings whether the two cameras rank among the cream of the crop.
In any case, while the comparison of technical specifications can provide a useful overview of the capabilities of different cameras, it remains incomplete and does no justice, for example, to the way the G15 or the SX740 perform in practice. User reviews, such as those found at amazon, can sometimes inform about these issues, but such feedback is often incomplete, inconsistent, and biased.
This is why expert reviews are important. The table below provides a synthesis of the camera assessments of some of the best known photo-gear review sites (cameralabs, dpreview, ephotozine, imaging-resource, and photographyblog). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.
|Canon G15||+||76/100||4.5/5||4.5/5||4.5/5||Sep 2012||499|
|Canon SX740||+||..||4/5||..||4/5||Jul 2018||399|
|Canon SX730||+||..||4/5||..||4/5||Apr 2017||399|
|Canon SX720||+||..||4/5||..||4.5/5||Feb 2016||379|
|Canon SX710||+||..||4/5||..||3.5/5||Jan 2015||349|
|Canon SX60||+ +||75/100||4/5||..||4.5/5||Sep 2014||549|
|Canon G16||+||..||4.5/5||4.5/5||4.5/5||Aug 2013||549|
|Canon S120||+ +||..||4.5/5||o||4.5/5||Aug 2013||449|
|Canon SX50||+ +||72/100||4.5/5||..||4.5/5||Sep 2012||429|
|Canon G12||+||73/100||4.5/5||4.5/5||4.5/5||Sep 2010||499|
|Fujifilm X20||+ +||77/100||4.5/5||..||5/5||Jan 2013||599|
|Fujifilm X10||..||76/100||4/5||3.5/5||4.5/5||Sep 2011||599|
|Nikon P7800||..||..||4/5||3.5/5||4.5/5||Sep 2013||549|
|Panasonic ZS80||+ +||..||4.5/5||..||..||Feb 2019||449|
|Panasonic ZS70||+ +||..||4/5||..||4/5||Apr 2017||449|
|Panasonic LX7||+ +||75/100||4/5||5/5||4.5/5||Jul 2012||499|
|Panasonic FZ150||+ +||76/100||4/5||5/5||4.5/5||Aug 2011||499|
|Notes: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.|
The above review scores should be interpreted with care, though. The ratings are only valid when referring to cameras in the same category and of the same age. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparing ratings of very distinct cameras or ones that are far apart in terms of their release date have little meaning. Also, please note that some of the review sites have changed their methodology and reporting over time.
Other camera comparisons
Did this review help to inform your camera decision process? If you would like to see a different side-by-side camera review, just make a corresponding selection in the search boxes below. Alternatively, you can follow any of the listed hyperlinks for comparisons that others found interesting.
Specifications: Canon G15 vs Canon SX740
Below is a side-by-side comparison of the specs of the two cameras to facilitate a quick review of their differences and common features.
|Camera Model||Canon G15||Canon SX740|
|Camera Type||Fixed lens compact camera||Fixed lens compact camera|
|Camera Lens||28-140mm f/1.8-2.8||24-960mm f/3.3-6.9|
|Launch Date||September 2012||July 2018|
|Launch Price||USD 499||USD 399|
|Sensor Specs||Canon G15||Canon SX740|
|Sensor Format||1/1.7" Sensor||1/2.3" Sensor|
|Sensor Size||7.6 x 5.7 mm||6.17 x 4.55 mm|
|Sensor Area||43.32 mm2||28.0735 mm2|
|Sensor Diagonal||9.5 mm||7.7 mm|
|Sensor Resolution||12 Megapixels||20.2 Megapixels|
|Image Resolution||4000 x 3000 pixels||5184 x 3888 pixels|
|Pixel Pitch||1.89 μm||1.18 μm|
|Pixel Density||27.70 MP/cm2||71.80 MP/cm2|
|Moiré control||Anti-Alias filter||no AA filter|
|Movie Capability||1080/24p Video||4K/30p Video|
|ISO Setting||80 - 12,800 ISO||100 - 3,200 ISO|
|Image Processor||DIGIC 5||DIGIC 8|
|DXO Sensor Quality (score)||46||..|
|DXO Color Depth (bits)||19.9||..|
|DXO Dynamic Range (EV)||11.5||..|
|DXO Low Light (ISO)||165||..|
|Screen Specs||Canon G15||Canon SX740|
|Viewfinder Type||Optical viewfinder||no viewfinder|
|Viewfinder Field of View||80%|
|LCD Framing||Live View||Live View|
|Rear LCD Size||3.0inch||3.0inch|
|LCD Resolution||922k dots||922k dots|
|LCD Attachment||Fixed screen||Tilting screen|
|Shooting Specs||Canon G15||Canon SX740|
|Focus System||Contrast-detect AF||Contrast-detect AF|
|Continuous Shooting||2.1 shutter flaps/s||10 shutter flaps/s|
|Time-Lapse Photography||no Intervalometer||Intervalometer built-in|
|Fill Flash||Build-in Flash||Build-in Flash|
|Storage Medium||SDXC cards||SDXC cards|
|Second Storage Option||Single card slot||Single card slot|
|UHS card support||no||UHS-I|
|Connectivity Specs||Canon G15||Canon SX740|
|External Flash||Hotshoe||no Hotshoe|
|USB Connector||USB 2.0||USB 2.0|
|HDMI Port||mini HDMI||micro HDMI|
|Wifi Support||no Wifi||Wifi built-in|
|Bluetooth Support||no Bluetooth||Bluetooth built-in|
|Body Specs||Canon G15||Canon SX740|
|Battery Life (CIPA)||350 shots per charge||265 shots per charge|
|In-Camera Charging||no USB charging||USB charging|
107 x 76 x 40 mm
(4.2 x 3.0 x 1.6 in)
110 x 64 x 40 mm
(4.3 x 2.5 x 1.6 in)
|Camera Weight||352 g (12.4 oz)||299 g (10.5 oz)|
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